Are links from charities really better than 'normal' links.
-
Hi Guys.
Just wondering about this idea that links from Charities are particularly good. I've heard people say that links from .org sites are particularly strong. But anyone can get a .org domain, it's just that charities tend to use them more often. Right?
I just don't get the logic. Can anyone give more detail about this? Is it a myth? Is there quality info on this topic I can check out?
We're working with several charities at the moment, and they all seem happy to blog and link to us...so I just wanted to know a little more.
Isaac.
-
Here is my take on this!
In my personal opinion all TLDs are similar in the eye of Google it’s just that people tend to consider .edu, .gov and .org links more authoritative and link to it naturally as compare to .com and .net domains and which is why special TLDs tend to win the race but this is not always the case.
My advice is to see if the org domain has a good and clean link profile and if they are getting a link from quality sources, then go for it and if not the idea is to pass it like any other non-quality domain you pass.
In my opinion, saying that Google give importance to some domains as compare to others is nothing but a myth.
Hope this helps!
-
John Mueller actually very recently addressed this as well on the blog: http://googlewebmastercentral.blogspot.com/2015/07/googles-handling-of-new-top-level.html
Basically, all TLDs are treated the same.
-
I've never seen any evidence that .org links are inherently more valuable than .com or other links. (I've not seen any evidence that .edu links are inherently better, either.)
This post from and this video Matt Cutts seem to imply that the TLD is not a significant factor in ranking.
I think this whole idea that links from certain TLDs (eg .edu) started because people took a true statement (eg "most .edu websites are high authority websites with strong editorial control) and extrapolated that into ".edu links are inherently more authoritative". Mediocre SEO's then latched onto this idea, because they found they could easily get .edu links through blog comments and sell them for a premium by claiming they are more powerful. What you actually had is people building outright spam links and claiming they are great just because they are on an .edu domain.
I analyze .edu and.org links just like I would any other link - relevance, authority of domain, authority of page, editorial strength, etc.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What's the weirdest way you've gotten a link?
I'm looking for some left-field and interesting ways you guys have attacked link building
Link Building | | Tug-Agency0 -
How many links per week/month should a link building campaign acquire?
I am running a linkbuilding campaign for my company. I am mostly focusing on guest blogging opportunities and responding to emails from HARO. How many links would I have to acquire each week or month to be considered doing a good job over a 6 month or a year time period? Thank you,
Link Building | | fersu0 -
Spam links in spam analyses tool: Referral page doesn't exist anymore
Hi, I have the following problem: The spam analyses tool in MOZ gives me a few links with a spam score of 10 and 9. I want to remove those links and try to contact the webmaster before disavowing the links. I read about being careful with too much disavowing. Unfortunately removing the links isn't possible because three different reasons: The page/subdomain of one referring website that should have a link to my website doesn't exist anmymore (compliance.ikkiesvoorverandering.nl/). The website http://ikkiesvoorverandering.nl does exist, but is almost empty and there is no possibility to contact the webmaster. What do you guys recommend to do in this situation? Any experience with this problem? On another website (with again no contact option) there is a link who directs to a former website, which has a redirect to my current website. I have no Google search console on that old website anymore. Does that make it impossible to disavow the link? What are other option to remove this link? The website that comes up in the spam analyses tool is pretty much empty (http://veensma.jouwbegin.nl/). How can I delete a link from an empty website? Any thoughts? I hope someone can help me with this, Would be glad to here from you 🙂 Lars
Link Building | | DPA0 -
Link Value
My question is how valuable is getting a link from a PA 71 with roughly 20 links on it. I guess I am saying how many links from a PA of 30 would be a comparable indicator. I understand there is an almost exponential value of authority as they go higher, but I am looking for a good explanation from a technical aspect. Hypothetical Scenario Would a person be better off pursing 20 links from PA25 pages, or would you be better only getting 1 from the PA71 all things equal.
Link Building | | mbarden260 -
Internal Links - How to Increase them, Categories not being considered as Internal Links
Hi All: As per my understanding, Internal Equity Passing Links is a metric defining PA. Now my website has around 65 internal links while few of my competitors have more than 180 links. I am unable to understand how to increase the internal links passing equity on my website, because I can see, more number of links on my website than my competitors but opensiteexplorer does not show that. I am really confused. Please help out if anyone knows something about this issue. Thanks in advance.
Link Building | | sidjain4you0 -
Why aren't my links being indexed
I am building backlinks from similar sources to 2 different domains. Domain A seems to get its linked indexed within a day or 2, while Domain B has virtually identical links that haven't indexed for over a month. Domain A is older and has more authority, and Domain B is hosted on a different server. Any insight into why this is happening? It's very frustrating.
Link Building | | insitegoogle0 -
I've just started my backlinking research on dentists. What are these links?
When you go to the URL and the link isn't there, what does it mean? Looks like the link may have been around since 2011. Any clues? What is an old comment on the story or something? From openexplorer URL: http://espn.go.com/espn/espys/?ov=bestplay Title: 2011 ESPYS - July 2011 ESPNHD Anchor Text: http://www.l a d e n t i s t.c o m (I don't want a link to them so I spaced it) Page Authority: 51 Domain Authority 100 Number of Links: 7 Followable = YES Origin = External Target URL: http://www.l a d e n t i s t .com/
Link Building | | Czubmeister0 -
Link building and directory links to a new site
I have three new sites all hosted on the same server in the same public html folder and each site is in a different folder inside the public html folder. These sites are a listing of live music venues in different cities in Texas. Should I link these sites together to increase page rank to each other and also put key search phrases in the anchor text and place these links in the text in the center of each page of each site to make the links more effective? Also, because the sites are about a year old they don't have many inlinks yet. If i submit them to about 50 directories will Google not like this because there are way more directory links than natural links? I've been told that it is trouble to have more than about 50% directory links compared to natural links. Thanks in advance for your answers! Take care,
Link Building | | Ron10
Ron0