Linking to External Websites?
-
Is it good to link external websites from every page. Since, the on-page grader shows there should be one link pointing to an external source. I have a website that can point to an external website from every page using the brand name of the specific site like deal sites do have. Is it worth having external link on every page, of-course with a no-follow tag?
-
Hi there
This totally depends on the content of the page you are A. linking from and B. linking to. There are also multiple factors that you should consider when linking to an external site. Take this list from Moz for example:
- The trustworthiness of the linking domain.
- The popularity of the linking page.
- The relevancy of the content between the source page and the target page.
- The anchor text used in the link.
- The amount of links to the same page on the source page.
- The amount of domains that link to the target page.
- The amount of variations that are used as anchor text to links to the target page.
- The ownership relationship between the source and target domains.
Reviewing the above list and resource will help you gauge whether or not linking to an external page is necessary, and if the page you are looking to link to is worthy of your link.
Hope this helps! Good luck!
-
If the website you are linking to is relevant to the content and of good quality then it can't do your website any harm.
I would review the sites you are linking to and make sure they follow the best practices of quality, maybe do a quick Open Site Explorer review to make sure they don't have a high Spam score.
It could even give you a good SEO benefit you if you remove the no-follow tag on some of them.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Internal Linking
Hi I've been looking over my pages and it says for this page for example http://www.key.co.uk/en/key/1-6kw-halogen-heater I have too many links, I think it was about 178. These links are from the menu and bottom of the page - how much of an issue is this for internal linking structure? I wouldn't want to remove the menus or change them too much. Thank you!
Intermediate & Advanced SEO | | BeckyKey0 -
How important is the optional <priority>tag in an XML sitemap of your website? Can this help search engines understand the hierarchy of a website?</priority>
Can the <priority>tag be used to tell search engines the hierarchy of a site or should it be used to let search engines know which priority to we want pages to be indexed in?</priority>
Intermediate & Advanced SEO | | mycity4kids0 -
Website not being indexed after relocation
I have a scenario where a 'draft' website was built using Google Sites, and published using a Google Sites sub domain. Consequently, the 'same' website was rebuilt and published on its own domain. So effectively there were two sites, both more or less identical, with identical content. The first website was thoroughly indexed by Google. The second website has not been indexed at all - I am assuming for the obvious reasons ie. that Google is viewing it as an obvious rip-off of the first site / duplicate content etc. I was reluctant to take down the first website until I had found an effective way to resolve this issue long-term => ensuring that in future Google would index the second 'proper' site. A permanent 301 redirect was put forward as a solution - however, believe it or not, the Google Sites platform has no facility for implementing this. For lack of an alternative solution I have gone ahead and taken down the first site. I understand that this may take some time to drop out of Google's index, however, and I am merely hoping that eventually the second site will be picked up in the index. I would sincerely appreciate an advice or recommendations on the best course of action - if any! - I can take from here. Many thanks! Matt.
Intermediate & Advanced SEO | | collectedrunning0 -
Hosting two websites
Hi guys, I work with a company that has a business to consumer (B2C) website and a business to business (B2B) website selling the same product. The content will differ but the structure / templates will be similar across both sites. Any recommendations or suggested reading to ensure both sites appear in Search? Many thanks in advance! Richard
Intermediate & Advanced SEO | | Richard5550 -
Deleting Website Section, Preserve Links with 301?
HI Mozers! I have a client who is deleting their community section of their website because they have little activity. I know there are some inbound links going the the community section. If I 301 redirect those links to the homepage instead, will that still preserve the SEO credit of the link -OR-is Google smart enough to know it's redirecting the the homepage and kill the link love? My initial thoughts are that Google will see that it's being redirected to the homepage and not count the link anymore, but I'm just guessing. Any ideas? Anyone have any experience in something like this?
Intermediate & Advanced SEO | | SavvyPanda0 -
On-site links
Hi everybody, There's a lot of information about getting sitewide backlinks, but so few about on-site optimization. Is there a maximum of links to put on a page ? Is there a maximum of link that a page should receive ? etc ... ? So, what is the optimal strategy ? And I'm only concerned about on-page and on-site link, not backlinks commming from other sites. Thanks
Intermediate & Advanced SEO | | DavidPilon0 -
Links on Google Notebook
I have used OSE to look at links of a competitors site and notice they have dozens for links from Google Notebook pages eg http://www.google.pl/notebook/public/05275990022886032509/BDQExDQoQs8r3ls4j This page has a PA of 48 Is this a legitimate linking strategy?
Intermediate & Advanced SEO | | seanmccauley0 -
Links from tumblr
I have two links from hosted tumblr blogs which are not on tumblr.com. So, website1 has a tumblr blog: tumblr.website1.com And another site website2.com also uses the a record/custom domains option from tumblr but not on a subdomain, which is decribed below: http://www.tumblr.com/docs/en/custom_domains Does this mean that all links from such sites count as coming from the same IP in google's eyes? Or is there value in getting links from multiple sites because the a-record doesn't affect SEO in a negative way? Many thanks, Mike.
Intermediate & Advanced SEO | | team740