Unnamed Update — February 4, 2015
-
Does anyone have any more information about this shift in the search rankings.
-
For us it seemed to affect few SERPs but those it did impact were highly competitive.
-
I have heard speculation that it had to to with whether your site was mobile friendly or not. I don't believe this to be the case however since it impacted us nagatively and we have been mobile friendly (per google's test) since a year before this update.
https://moz.com/google-algorithm-change
Our website has clean backlinks and all original content.
-
-
Unfortunately, there's not a lot of good info out there on this update. Can you give us any insight on the keywords/URLs you saw impacted?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
January 10, 2017 - Intrusive interstitials Google Update
Hi all, As everyone is most likely aware, Google have recently announced that if a site has intrusive intersitals that push the main content below the fold, will be downgraded in the SERP's from January 10th. At the moment we have a range of international sites, .ca, .com.au, .co.uk, .fr etc - if a user from a UK IP goes to a .ca site - a country switcher dialog will appear. I am aware that this may affect our sites performance in mobile search when the update comes out - however, if we block Google from seeing this - will they still pick it up? Thanks.
Algorithm Updates | | Brett-S0 -
A Google Update Happened?
I'm curious to know what us MOZ folks have to say about an update on Google. Article here: http://searchengineland.com/big-google-search-update-happening-chatter-thinks-258142 Any ideas?
Algorithm Updates | | Chenzo0 -
Early Feb Update?
After the Google "Mystery Update" in early Feb (Algoroo marks the flux as Feb 5th) one of my B2C e-commerce sites has gotten absolutely hammered. We had some trouble last May but cleaned a whole host of on-site/site quality issues over the summer and as of early Sept we began to regain rankings/traffic quite nicely...until Feb when we've almost given it all back. I was doing a little hunting around on SearchMetrics.com and saw lots of big ecommerce sites took a hit as well (eBay, Kohls, Target, etc…). I had read someplace (I think it was the SearchMetrics blog) that the Feb 5<sup>th</sup> update had to do with sites ranking due to misspellings. We do have several domains variations of company name redirecting to our site, I was wondering if that could have hurt. I dropped the redirects as a test since they do not drive traffic. I was wondering if anyone else has seen similar issues and/or could shed some light on the situation. It is very disheartening to see all that hard work simply "go away" so quickly.
Algorithm Updates | | costume0 -
Do panda/penguin algorithm updates hit websites or just webpages ?
If I have a website that been affected by the panda/penguin update, do bad links affect the entire site or just the page the bad link(s) are linked to? If it is the latter and penguin/panda actually affect webpages, not websites (as is the common reference/conception), then wouldn't simply creating a new URL, targeting this new URL, shifting meta-tags and restarting link-building efforts again (this time using the right quality strategies) be a really common-sense approach instead of the tediousness of the disavow approach that so many go down?
Algorithm Updates | | Gavo0 -
New Google Update In The Past Two Days???
Was there a new Google update in the past couple of days. Traffic on my test site has gone from ~ 1,000 per day to over 4,000 per day for no particular reason. Most of the traffic is still coming from Google and is not the result of any new major links. My keyword rankings also appear to be the same ...
Algorithm Updates | | Humanovation0 -
Google Update?
We have a website that for the past several weeks has been very consistent at between 13,500 and 14,200 daily visits and this site received 15,600 last Thursday. THIS week, Monday is at 22,200, Tuesday is at 26,200, and at mid-day today (at about our traffic halfway point in the day) we're already at 14,000 today. This was a site that was bringing about 14,000 visits as of May 16th last year and dropped to 11,000 the following week. The traffic to this site this week is so far beyond statistical analysis that there must have been something that happened.
Algorithm Updates | | sourcelinemedia0 -
Google above the fold update
Hi everyone, Ever since the Jan 19th Google 'above the fold update' I have noticed some strange ranking changes in some of my sites. 1. rankings increased dramatically (not in top 50 to page 2) on Jan 19th for about 5 days then dropped out completely from the top 50. 2. our rankings then did the same thing again around Feb 2nd for about 5 -6 days then has bottomed out ever since. We do not have any ads on the site but our pages are dominated by images for most of the 'above the fold' section then followed by the content down the page. Any insight into this would be much appreciated. Cheers, Andrew
Algorithm Updates | | jay.raman0 -
Lesser visited, but highly ranked landing paged dropped in rank on Google. Time for a content update?
I noticed that my page one ranked landing pages that don't get a lot of love from me have dropped in rank big time on Google this week. This is a site that has static (meaning, I can't freshen up the content easily) landing pages for products that we sell. The pages that dropped are the ones that have the fewest inbound links, and don't get much attention on the social media side. Our most important landing pages have also dropped, but just a few spots on page one. This is a first for me. Does anyone think that this is a "lack of freshness" penalty? We are still number one on page one for our brand search terms. Would fresh content give me a shot at getting the pages back up? I'm willing to update them slowly, but before I go crazy, I'm reaching out to the pros here.
Algorithm Updates | | Ticket_King0