Building backlinks in a very niche industry, what to do when squeezed between brick walls?
-
So I have a site that operates in a very niche industry, reading all I can about building backlink, I've come out of the walls of text with a few tidbits, however they're not very helpful still, since the playing field is so small.
Looking at manufacturer's sites, finding broken links or typos even, pointing them out in hopes for backlinks only goes so far.
Guest blogging seems to have reached it's climax and is slowly rounding the toilet.
They're active in social media, but due to the niche market, a few likes is the best that can happen.
So most efforts these days are around creating helpful resources for users related to the products they sell.
What other ways would you suggest looking into for building meaningful backlinks with other sites?
In these niche markets, it seems very daunting to say the least, while competitors use their own sister sites for some backlinks, this site doesn't have any sister sites.
What has been some beneficial backlink tactics you've employed for niche market sites?
-
If this is such a niche market then competition is probably low. In that case I would start producing good informative content that attacks each of the valuable keywords in the niche. If you can't build up, then build out.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Backlink from same domain but different subdomain? any juice here?
will i be able to get the link juice from the same domain but different subdomain, if I have a backlink lets say there is a website, which is featuring my topic on multiple subdomains any benefit? or it will be considered one link?
White Hat / Black Hat SEO | | maria-cooper90 -
Is RSS feed syndication an effective link building strategy? Has anyone used it and had success?
This process was recommended to us and I am having trouble understanding exactly how it works. Does this type of link building directly benefit your site or is it an indirect process? Also, can you be penalized for republishing someone's content on your feed?
White Hat / Black Hat SEO | | marketingdepartment.ch0 -
Assessing the true value of a backlink
I want to start a discussion about assessing the true value of a backlink. Here's a scenario: I've just started working on SEO for a new client. Once I've got the strategy stuff out of the way, I like to start by looking at backlinks that competitors have. I use Moz OSE (and other tools) and filter by followed links to the root domain. This gives a good starting sense of where competitors are getting links from. As I start to explore those links, I see some black-hat (or grey-hat) practices at play: display:none links, footer links, sidebar links, comment spam, etc. The problem I have is, there seems to be no way of knowing whether or not those links are responsible for boosting the competitors rankings. They come from sites that have good DA and PA, yet we're told that tactics like display:none and comment spam will either get those links devalued or may cause some sort of manual action. My question is, how do others evaluate the full spectrum of the value a link has that goes beyond trust, authority, and citation flow?
White Hat / Black Hat SEO | | SEMbyotic2 -
How to make second site in same niche and do white hat SEO
Hello, As much as we would like, there's a possibility that our site will never recover from it's Google penalties. Our team has decided to launch a new site in the same niche. What do we need to do so that Google will not mind us having 2 sites in the same niche? (Menu differences, coding differences, content differences, etc.) We won't have duplicate content, but it's hard to make the sites not similar. Thanks
White Hat / Black Hat SEO | | BobGW0 -
Spamming Backlinks - doesn't seem to be detrimental enough?
Hi, We have noticed sites such as http://www.rattanfurnitureoutlet.co.uk & http://www.supremerattanfurniture.co.uk/ have huge numbers of what appear to be spam like and invaluable backlinks yet they have both maintained a great ranking for their search terms despite this. We would like to know why, does the good outweigh the bad so to speak?
White Hat / Black Hat SEO | | birdmarketing0 -
Link building - BBB, high quality associations and also botw.org
Hello, We would like to gain some quality links to compete with the competition. We already have about 70 backlinks. We are an eCommerce site. We are thinking of adding the following links: BBB online 2 high quality PR5 associations in our niche (one is $500 and the other is $200) A couple of less expensive but still quality partner listings, probably in the $40-100 range botw.org For current and future Google standards, do you think these will improve things? Do you see anything wrong with adding these? We want a clean link profile for as far into the future as possible. Thanks.
White Hat / Black Hat SEO | | BobGW0 -
Link Building Agency refuses to report Hours of work completed, is this normal?
A link building agency we are interested in is promising to work until X number of whitehat (manual) links are acquired for $YYYY each month. They say they don't report on hours, but instead focus on results. Is this common or is it a red flag?
White Hat / Black Hat SEO | | pbhatt0 -
I've done some link building on my website... why is google showing this?
Hi guys, it seems Google is going crazy as always, basically sometimes i'm ranked first page sometimes i'm not there, not sure if it's because of my link building and Google is indexing the links. At the moment in IE i'm top 3-4 for this keyword however the Title tag is not what I set it to be it's basically taking the product name then adding something after it. (I know google sometimes changes to what they want if they feel its more relevant but it isn't in this case) Not sure if this is normal for my keyword to keep appearing then dissapearing in Google. I noticed in FF my keyword isn't there but in IE it is. I've logged out of my Google account deleted all history/cookies etc. Even checked on my friends computer. Hope this makes sense and i'm not going crazy!
White Hat / Black Hat SEO | | InkCartridgesFast0