How to rank highly without much content?
-
Many pages on the web rank highly - even though they have no keyworded text. They might have listings, or just images. How do they achieve such high rankings? Is it just by getting lots of inbound links?
-
OK. So as long as I add in lots of meta tags, then I don't actually need text on the page to help Google? Meta tags + a headline + lots of good inbound links will be enough?
-
If trusted websites are linking to that page, the anchor text used to link to that page is a huge signal to Google that that page is relevant to those keywords being used in the anchor text. So Google will start to rank that page higher for those keywords, sometimes despite those keywords not even making a single appearance on the page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Tool to identify duplicated content on other sites
Hi does anyone know of a tool that could be used to identify if a site is using our content without permission? Thanks
Content Development | | turismodevino10 -
New website content before or after new webdesign launch?
Hi, We are planning a full website redesign and rewriting the content of the key pages. The new contents will be ready sooner than the new website, what is the better solution? 1. Replace the content of the old site with the new (better) contents
Content Development | | Jozsefodor
or
2. Waiting until the new website will be ready (over months) and launch it with it?0 -
Need suggestion to place longer content on products category page
Hi All, I wanted to place longer content on products category page, Currenty I am showing product listing first and then small description at the end of listing.I don't want to add longer content either bottom or top. I want to make two tabs at the top of each category pages like Products | Informtion In Product section (after clicking on it) I want to display all products listing & in Information tab (after clicking on it) 2-3 paragraphs of webpage content but I'm afraid If I will place the content in this way Google won't index content and my purpose of adding webpage content to target long tail keywords won't fulfill. Please suggest me if you have any better idea & let me know what I am going to do would be good or not in SEO perspective. Thanks
Content Development | | Alick3000 -
Are press releases that could end up being published with duplicate content links point back to you bad for your site ?
With all the changes to the seo landscape in the resent years im a little unsure as to how a press release work looks in the eyes of Google (and others). For instance, you write up a 500 word press release and it gets featured on the following sites : Forbes Techcrunch BBC CNN NY Times etc ... If each of these cover your story but only rewrite 50% of the article (not saying these sites wouldn't re write the entire artcile, but for this purpose lets presume only 50% is rewritten) could it be negative to your backlink profile, ? Im thinking not, as these sites will have high authority, but what if once your press release is published on these sites 10 other smaller sites re publish the stories with almost no re writing, either straight from the press release or straight from the article in the mainstream news sites. (For clarification this Press release would be done in the fashion of a article suggestion to relevant journalists, rather than a blanket press release, via PR Newswire, mass mail out etc. Although i guess the effect with duplicate content backlinks is the same.) You now have c. 50 articles online all with very similar content with links pointing back at you, would this have a negative effect or would each link just not carry as much value as it normally would. By now we all understand publishing duplicate content on our own sites is a terrible idea, but dose have links pointing back to your self from duplicate (or similar) content hosted on other sites (some being highly authoritative) effect your site 's seo ?
Content Development | | Sam-P1 -
How much duplicate content counts as duplicate content to Google?
Hi everyone! I've had a look through some duplicate content posts and I can't see the answer to this query, so I thought I'd ask in case someone could help. I've been looking at a website that competes with the site that I work on. They have profile pages containing content that has been copied and pasted straight from the suppliers' websites. Their pages have all their own code framing the content, which is diluting the concentration of duplicate copy. How much duplicate content can a page have before it gets penalised or ignored by Google? Any suggestions very gratefully received 🐵
Content Development | | ceecee0 -
What are the best widgets to use on Wordpress? And what is most useful on Wordpress for content syndication?
We are in the process of researching the best plugins and widgets for our clients' blogs. It appears that SEO by Yoast is most popular for 2013 so far. Any recommendations on which widgets we should be using or plugins for content syndication? If we use something like the Jetpack plugin, would this do the trick?
Content Development | | qlkasdjfw0 -
How do you get your content ideas?
What kind of research tactics are the best for finding great ideas for content or articles? What tools are the most helpful?
Content Development | | MichaelWeisbaum0 -
Article Distribution - Duplicate content or not?
Many SEO's disagree on this subject so I wanted to see what everyone thinks. Producing an article and then distributing to multiple article directories. In the eyes of Google is this considered spam(duplicate content) or it is not? As I understand unique content is good SEO. However, I also understand that visibility of the content on multiple sites is very important. What do youthink?
Content Development | | DmitryP0