New site luanched- rankings plummeted
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Hi all, we just launched a new version of our site and have seen huge drops in traffic to the homepage. Url structures were changed and now include /us at the end and a lot of the content was consolidated to make the homepage a little cleaner. We kept title tags and meta data the same. Rankings have declined significantly. Does anyone have any suggestions or advice?
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When you launched the new version of the site, did you set up the 301 Permanent Redirects so that all of the old pages are mapped/redirected to the most appropriate page on the new version of the site?
It sounds so me like you might not have set up the 301 redirects properly.
One thing you can do, though, is look at your Google Search Console crawl errors and pay attention to the most important ones--and fix those first.
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