How does Splitting up social media presence affect SEO?
-
the situation is that we manage a dealership's web maintenance to improve SEO and SERPS rank do we need to have individual social media accounts, Google business pages, twitter, youtube, foursquare, Instagram, dealer rater, cars.com accounts, etc, for each brand, even if they are at the same physical address?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is using meta refresh as a redirect method bad for our SEO?
Our CMS creates Call-To-Action buttons that use a meta refresh to redirect and MOZ stops it's crawl. The MOZ crawler hits these redirects and is unable to pass to the desired URL and so reports issues. So could this be happening to other crawlers or will most indexing be unaffected by this method? Essentially, is using meta refresh as a redirect method bad for our SEO?
Local SEO | | BLUEvennMOZ0 -
What's the best way to create keyword tracking lists for local SEO?
I have a question for the local SEO crowd: when it comes to creating keyword tracking lists, what are your best practices in reference to tracking from a set location? Do you typically create national keyword lists that include the location operator in each term or are you better creating a list of locally-tracked keywords around a business' location and dropping the location operator from the keyword? Or some combination of the two? To clarify, if I had an example business of a realtor in Chatham, MA, would I want to track -"realtor in chatham ma" (national)
Local SEO | | formandfunctionagency
-"realtor in chatham ma" (with the location set to Chatham, MA)
-"realtor" (with the location set to Chatham, MA) Or some combination of all of the above? Right now, I track waaaay too many keyword variants on my local campaigns! Hoping there's a better way from some more-seasoned Moz users. Thanks in advance!2 -
If I kill off the franchisee websites and create a corp SEO monster...will my Company's SEO suffer? Pros and Cons?
Our 25 franchisees sell one product of our 7 within the Corporate porfolio. We getting ready to release a brand new corp website employing all the best possible SEO practices. Since the franchisee's barely maintain their 3-page website...we are thinking of killing them off. We will create some market pages on the Corp side and continue to use HubSpot to pass along leads to the individual franchisees. Corporate has robust Content Marketing strategy in place. Any suggestions? Cases studies?
Local SEO | | Joseph.Lusso0 -
Local SEO Website Structure.
Hi everyone, This might be quite a long post so please bear with me. I am currently rebuilding my website. My previous website was built by a web designer and was very basic. 5 page html site consisting of home, services, gallery, testimonials, contact pages. None of them were great - thin content, not optimised as well as could be - no h1's etc. To be fair I knew nothing about websites and didn't bother much with the site. As a new business I used it simply as a place for people to visit for more information after receiving a leaflet and never bothered much about driving traffic to the site. A few years down the line and I have realised I need the website to be working for me as opposed to alongside me. I am building it myself via wordpress as web designer didn't want to work in wordpress. I have done my keyword research and I'm working on pages as we speak. Previously my homepage - around 80% of visitors landed here for my main keyword (driveway cleaning glasgow) as it was number 6 in the organic listing. With my services page appearing directly underneath in 7 for the same keyword. I have starting building a new page for that keyword which contains (driveway-cleaning-glasgow) in the url. I have 301'd my previous services page to this url. Now for my questions...
Local SEO | | sfrediktru8
My 2nd keyword based on volume is driveway cleaning. How do I optimise for this or will the (driveway-cleaning-glasgow) page rank for this also as the words are contained within this page? I plan on having the same structure for the remaining services - pressure-washing-glasgow, monoblock-cleaning-glasgow etc, etc. As I am building new pages for each service with location built in, where does this leave my homepage? Should I be targeting keywords for this page? It is still my strongest page and apart from the (driveway-cleaning-glasgow) page which will get some help from the 301 these are all new pages so I would expect perhaps initially to lose some traffic. But as I am not ranking well for anything other than the main 2 keywords mentioned above it can only be beneficial long term when google recognises the specific pages for each service. And when I start using Adwords I will have a specific landing page for each service. Any advice would be appreciated. Thanks0 -
My First SEO strategy - What's next?
I have recently embarked on an SEO strategy for my website. I've done a lot of reading and researching here on Moz and on search engine land and have got a good idea of how to build a basic SEO strategy. My own expertise is in PPC, so keyword strategy came easy to me. I rebuilt my website and focused on the on page SEO with every single page, this has brought really great results - instantly. For some of my chosen keywords I have gone from not being ranked to being on Google's first page - within a couple of days of my new website going live, for other's I've gone from being outside the top 50 to being ranked in the top 50, so my on page SEO has really strengthened my position and I now understand how important it is as a ranking factor. I've also started to create content on a regular basis with 2 or 3 new blogs being uploaded each week, the blogs are based around my businesses main target market's - PPC, Web design, digital marketing etc. These blogs have a lot of links out to good websites, EG "to learn about adwords check out the adwords fundamentals course on lynda.com" and useful info like that. I also signed up to whitespark for citation idea's so have started adding my site to all relevant directory suggestions that it gives me. So my question is this, after seeing great early results because of my on page SEO, what are my next steps to increase my rankings? And more specifically how do I use Moz to help increase my ranking? During the week, I've started using Open site explorer to find my competitors backlinks, should I now spend my time trawling through these links to find opportunities to add links for my website where I can. Is this a good thing to be doing at this stage? Anything else that I should be doing now to capitalise on my early results please let me know what it is and please tell me how to take full advantage of Moz to gain a better ranking. I appreciate all insight!
Local SEO | | michealbren0 -
How to market web design and SEO company locally
Hello, I'm looking for easy (yah right, correct?) ways to market locally my web solutions company. I do web design, E-commerce web design, and I start informational and E-commerce companies for people starting at $1000/month - only new companies, later I'll do a little more E-commerce stuff. Looking for inexpensive, fairly easy ways to market locally. Thanks!
Local SEO | | BobGW0 -
Developing a content marketing strategy for a social security disability firm.
I have a client that I've been working with for a little over a year now and I've been struggling to generate new business from his online presence. Initially, I completely re-designed his website with semantically correct html markup, and used all of typical, site level SEO tactics, i.e., keywords in title tags, h tags, paragraphs, correct NAP, etc. We've only seen very low marginal returns off of our efforts. Part of the problem is that my client is not an attorney, but instead he runs a social security disability advocacy firm. He still performs all of the operations that an attorney performs, but due to the fact that he is not an attorney, we cannot optimize his site for search phrases containing "attorney", which is a common keyword that people would generally use to find the services that my client offers. So I've decided to try a different approach. A content marketing approach. The only reason I prolonged avoided this approach for so long is that, to be frank, I had no idea how to target his ideal clients with content. After talking to my client the other day and recommending this new approach, I uncovered some similarities between his previous clients. Most his clients live in rural areas, and they like nascar, hunting, fishing, etc. So I suggested that I create blog for him, and begin finding some freelance writers that can create some killer content about nascar, hunting and fishing. Admittedly, I don't have a much experience with a content marketing approach, but I want to learn everything there is to know about it. I guess I'm a little unsure about this approach that we're getting ready to try, and would love to hear from some people that have been down this path, and might be able to offer any advice. I really want to help my client's business flourish, and it's now very clear to me that solely relying on an old SEO line of thinking is not doing the trick anymore. Any tips, tactics and strategies would be greatly appreciated. Am I on the right track here? How would we get this content in front of his ideal clients, and market it in such a way that he will get a good return on his investment?
Local SEO | | ScottMcPherson0 -
Local SEO?
Hello everyone, I've just been through the Moz Local learning area, which is pretty informative. However, a lot of it seems like good practice for general online marketing (mobile friendly websites, goals per page...). I'm new to all this - am I missing the point? William
Local SEO | | Seabrook0