Moz's new Link Explorer displaying the DA marginally less than Site Explorer
-
Moz's new Link Explorer displaying the DA marginally less than Site Explorer. Old one is showing it 46 while new link explorer is showing the DA as 40.
-
Hi There,
In addition to Eli's reply, I have copied the relevant content from the post and pasting it here for your reference:
Which DA is the real DA?
The new DA is based on a much larger index that has many improvements, several of which are designed to make the index more like Google’s than ever before. You should consider moving towards the new DA (and the old DA won’t be updated after April 26th 2018, so the sooner the better). While there will be fluctuations as we improve the model and add features to the index, we expect it to remain largely stable and to be a far more accurate picture of a site’s authority according to how it’s seen by Google.
Why is Link Explorer’s DA/PA considered better than OSE’s, and which should I trust?
The larger link index with improved crawl selection allows us to produce a stronger model that includes a much larger proportion of the web. That being said, DA and PA should always be considered in the context of your competitors. A drop in PA or DA relative to the old OSE is of little concern if your competitors saw similar movement.
Is Domain Authority/Page Authority an absolute score or a relative one?
Both DA and PA are relative to the Internet as a whole. If Facebook acquired a billion new links, everyone’s PA and DA would drop relative to Facebook. Because of this, it’s always best to look at PA and DA in comparison to your competitors.
What does a drop/raise in DA mean in Link Explorer vs OSE? How can I explain this to my clients when I’m reporting it?
DA and PA should always be considered in the context of your competitors. A drop or raise in PA or DA relative to the old OSE is of little concern if your competitors saw similar movement. Reporting that your site has moved from a DA of 45 to a DA of 42 doesn’t tell the whole story, but reporting that your site has a DA of 42 while your main competitor moved from a 43 to a 37 shows that, relative to the sites you’re competing against in the SERPs, your site has significantly more authority and ranking power.
-
Hey!
Thanks for reaching out to us!
The way we index the web for Link Explorer and the Links section of your Moz Pro Campaign is a bit different than the way we index for Open Site Explorer. With OSE, the index updates only about once a month whereas new data is added to Link Explorer every day. The index for Link Explorer is a different index than the Mozscape index used for OSE and includes a lot more data- we’re seeing more of the web with the new index which is helping to provide more accurate data on which to base these metrics.
In addition, the algorithm we use to calculate DA has been updated with this new index to better correlate with Google’s actual ranking standards so we can provide a more accurate representation of a site’s potential ability to rank.We definitely recommend using the new Link Explorer tool as we do consider it to be much more accurate.
One of our engineers wrote an excellent post here in our Q&A Forum which also outlines some of these changes! You can find the post here. You can also read more on our Help Hub
I hope this helps to answer your questions and please feel free to send any others our way!
Eli
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Not show new backlinks for my website
Hey, I am Sajjad Azizzadeh and my website is sajjeo.com and it is not showing my backlinks I do not know why! The anchor text was سئو سایت، سئو and سجاد عزیززاده but it seems it is not crawled yet! my former domain was sajjeo.tech.
Link Explorer | | sajjadaziz.920 -
What is difference between Moz data than ahrefs?
hi, On ahrefs it's showing me that my web Fit Food has 1.2k backlinks and 140 referring domain. while on Moz it's totally different stats which making me confuse to understand. So is Domain rating is different than Domain Authority?
Link Explorer | | SophiaRPereira1 -
UPDATE: Rolling back an adjustment which had adverse effects on DA and PA scores.
UPDATE: Yesterday's (June 4, 2018) adjustment to our DA/PA metrics turned out to have some unanticipated adverse effects. We're rolling back the adjustment, so by midday tomorrow you should see your scores return to what they were earlier this week. We're also implementing some new procedural checks on our end to help make sure it doesn't happen again. We sincerely apologize for any stress or burden this may have caused. We also want to emphasize that DA and PA are relative metrics. The scores will fluctuate slightly with the index, and for that reason, should be used to compare your site with others. We realize this isn't always easy to explain to clients and stakeholders, so we're working on ways to help you all report these metrics in ways that minimize the potential for confusion. ****** We are continuing to improve our Domain Authority and Page Authority algorithms and strengthen our link index. As of today, June 14, 2018, You may notice a slight variation in current and historic DA/PA scores in Link Explorer and tools that incorporate our new link data such as Campaigns, Keyword Explorer, and MozBar. This is due to a planned adjustment on our end that could be more noticeable than our standard updates. We made this adjustment in order to account for the rapid growth of our link index over the past 6 months and and stabilize distribution of scores over time. For customers who have been tracking DA scores over time, you may want to make note of this adjustment date in your reporting. Rest assured that our DA and PA scores are still far more stable and accurate than they were previously in Open Site Explorer. Our index is now 20 times larger (and growing) and updating daily rather than monthly, therefore standard fluctuations in the index are far less noticeable in your score than before. DA and PA will still always fluctuate slightly and naturally with the index. As the landscape of the internet changes, so should our index to reflect those changes. Whenever we make an update on our end that could be noticeable on your end, we will let you know. Also, please remember that DA and PA scores should always be understood as relative to other sites’ scores in the index, and reported to clients in relation to their competition and not as a standalone metric of individual performance. If you have more questions about DA or the difference between the new score in Link Explorer vs. the old score in OSE, please read this FAQ page, or post a question below and I or a Mozzer will reach out. Thank you! Ian
Link Explorer | | IanWatson5 -
PA 1 and DA 1, the website is not new
Hi everyone! I have a website (ponturipariuri.pro), few years old. The PA and DA used to be around 25-35 but now it shows me 1 for both PA and DA. I just discovered it and I do not understand why. Take a look at the image I attached here. There was no spam on my website. Google still shows my website on the first page for many keywords. 3ojp7qt.png
Link Explorer | | adi23050 -
If for few links the spam score is not discovered, then what is the possibility of risks for those links?
For one of the links, I was checking the domain authority and spam score for which the domain authority was 65 and spam score was not discovered. In such links how do I assume or what are the chances of risks with these links?
Link Explorer | | Sneha.chandan0 -
Not existing domains linking to my website (spam)
Hello, When i run my platform www.taobao.nl through https://moz.com/researchtools/ose/ i see a lot of nasty adult domains that link to my platform. These give a very negative (spam)score to my platform. I already disavowed quite a few via Webmastertools, but they keep coming. When i check the names in the Whois, they don't even seem to exist! (anymore) What could cause this and how can i end it?? Thanks for your help! Sander
Link Explorer | | benhond1 -
Inbound links export report link redirect to OSE
Hi there, I have received email notification that my new inbound links CSV report is ready to export and download. I follow the OSE link but I am redirected straight back to the main page of OSE not the download. Is there a problem? Are the access problems due to the Moz.com and Research Tools Outage. reported on Moz Health? David
Link Explorer | | David-E-Carey0 -
Open Site Explorer does not show my website backlinks
My website URL - packforcity.com I have backlinks from pinterest, flickr, yahoo, etc. but open site explorer does not show any in backlinks. my pinterest PA is 47.??? any suggestions why it does not show in backlinks?
Link Explorer | | ross254sidney0