Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Alt Text for Interior Design / Architecture Firm
-
I'm looking to update the alt text on my company's website to increase traffic and qualified leads. I've done some research on my own, but the alt-text examples i find are really simple and pertain more to ecommerce (i.e. leather boat shoe). We're an archteicture and interior design firm so we sell our design services. One of our goals is to get more projects in florida.
I understand the best way to do alt-text is to describe the photo in as much detail as possible. But would it also help to plug in our services? Here are some examples i've thought of (i've attached the photo i'm describing)
1. Bright and airy coastal modern Palm Beach living room with abstract statement lighting
2. Bright and airy coastal modern living room with abstract statement lighting by South Beach Interior Design Firm Workshop/APD -
I understand the best way to do alt-text is to describe the photo in as much detail as possible. But would it also help to plug in our services? Here are some examples i've thought of (i've attached the photo i'm describing)
[http://www.concrete-everything.com/](<a%20href=)" target="_blank">http://www.concrete-everything.com
-
Hi,
Maybe consider this approach. The purpose of Alt text is to provide an alternative method to convey information rather than visual. In summary Alt text is for the visually impaired. Someone using a screen reader. The Alt text you have detailed above appears to fit that precise mold. So without seeing the images I would suggest you are on the right track.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What do you do with product pages that are no longer used ? Delete/redirect to category/404 etc
We have a store with thousands of active items and thousands of sold items. Each product is unique so only one of each. All products are pinned and pushed online ... and then they sell and we have a product page for a sold item. All products are keyword researched and often can rank well for longtail keywords Would you :- 1. delete the page and let it 404 (we will get thousands) 2. See if the page has a decent PA, incoming links and traffic and if so redirect to a RELEVANT category page ? ~(again there will be thousands) 3. Re use the page for another product - for example a sold ruby ring gets replaces with ta new ruby ring and we use that same page /url for the new item. Gemma
Technical SEO | | acsilver0 -
How to block text on a page to be indexed?
I would like to block the spider indexing a block of text inside a page , however I do not want to block the whole page with, for example , a noindex tag. I have tried already with a tag like this : chocolate pudding chocolate pudding However this is not working for my case, a travel related website. thanks in advance for your support. Best regards Gianluca
Technical SEO | | CharmingGuy0 -
How to Delete the slug /category/ from wordpress category pages
Hi all, I would like to ask you what's the better way to eliminate the slug /category/ form the wordpress category pages. I need to delete the slug /category/ to make the url seo frendly. The problem is that my site is an old site with the page indexed by Google for a long time. Thanks for your advice.
Technical SEO | | salvyy0 -
ALT attribute keyword on the same image but different pages
Hi there, As i'm sure you're probably aware, moz advises to use a keyword within the ALT attribute on pages... On a new website I am launching, I have the ability to add an alt keyword to image headers. On multiple pages we have the exact same image but with different keywords associated them inside the alt attribute. The image itself is a collage of different images and so the keywords used can, quite sneakily, match the image. My question is therefore, will using different keywords on the same image on different pages have a negative effect on SEO? Thanks, Stuart
Technical SEO | | Stuart260 -
Footer Links with same anchor text on all pages
We have different websites targeted at the different services our company provides. (e.g. For our document storage services, we have www.ukdocumentstorage.com. For document management, we have www.document-management-solutions.co.uk). If we take the storage site for example, every single page has a link in the footer to our document management site, with the anchor text 'Cleardata Document Management' SEOMoz is telling me that these are seen as external links (as they are on a different URL's), and I'm just clarifying that would this be a major possible factor in the website not ranking highly? How should I rectify this issue?
Technical SEO | | janc0 -
Using Sitemap Generator - Good/Bad?
Hi all I recently purchased the full licence of XML Sitemap Generator (http://www.xml-sitemaps.com/standalone-google-sitemap-generator.html) but have yet used it. The idea behind this is that I can deploy the package on each large e-commerce website I build and the sitemap will be generated as often as I set it be and the search engines will also be pinged automatically to inform them of the update. No more manual XML sitemap creation for me! Now it sounds great but I do not know enough about pinging search engines with XML sitemap updates on a regular basis and if this is a good or bad thing? Can it have any detrimental effect when the sitemap is changing (potentially) every day with new URLs for products being added to the site? Any thoughts or optinions would be greatly appreciated. Kris
Technical SEO | | yousayjump0 -
Crawling image folders / crawl allowance
We recently removed /img and /imgp from our robots.txt file thus allowing googlebot to crawl our image folders. Not sure why we had these blocked in the first place, but we opened them up in response to an email from Google Product Search about not being able to crawl images - which can/has hurt our traffic from Google Shopping. My question is: will allowing Google to crawl our image files eat up our 'crawl allowance'? We wouldn't want Google to not crawl/index certain pages, and ding our organic traffic, because more of our allotted crawl bandwidth is getting chewed up crawling image files. Outside of the non-detailed crawl stat graphs from Webmaster Tools, what's the best way to check how frequently/ deeply our site is getting crawled? Thanks all!
Technical SEO | | evoNick0 -
Do search engines still index/crawl private content?
If you have a membership site, which requires a payment to access specific content/images/videos, do search engines still use that content as a ranking/domain authority factor? Is it worth optimizing these "private" pages for SEO?
Technical SEO | | christinarule1
