Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Alt Text for Interior Design / Architecture Firm
-
I'm looking to update the alt text on my company's website to increase traffic and qualified leads. I've done some research on my own, but the alt-text examples i find are really simple and pertain more to ecommerce (i.e. leather boat shoe). We're an archteicture and interior design firm so we sell our design services. One of our goals is to get more projects in florida.
I understand the best way to do alt-text is to describe the photo in as much detail as possible. But would it also help to plug in our services? Here are some examples i've thought of (i've attached the photo i'm describing)
1. Bright and airy coastal modern Palm Beach living room with abstract statement lighting
2. Bright and airy coastal modern living room with abstract statement lighting by South Beach Interior Design Firm Workshop/APD -
I understand the best way to do alt-text is to describe the photo in as much detail as possible. But would it also help to plug in our services? Here are some examples i've thought of (i've attached the photo i'm describing)
[http://www.concrete-everything.com/](<a%20href=)" target="_blank">http://www.concrete-everything.com
-
Hi,
Maybe consider this approach. The purpose of Alt text is to provide an alternative method to convey information rather than visual. In summary Alt text is for the visually impaired. Someone using a screen reader. The Alt text you have detailed above appears to fit that precise mold. So without seeing the images I would suggest you are on the right track.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Nofollow/Noindex Category Listing Pages with Filters
Our e-commerce site currently has thousands of duplicate pages indexed because category listing pages with all the different filters selected are indexed. So, for example, you would see indexed: example.com/boots example.com/boots/black example.com/boots/black-size-small etc. There is a logic in place that when more than one filter is selected all the links on the page are nofollowed, but Googlebot is still getting to them, and the variations are being indexed. At this point I'd like to add 'noindex' or canonical tags to the filtered versions of the category pages, but many of these filtered pages are driving traffic. Any suggestions? Thanks!
Technical SEO | | fayfr0 -
Problem with Yoast not seeing any of this website's text/content
Hi, My client has a new WordPress site http://www.londonavsolutions.co.uk/ and they have installed the Yoast Premium SEO plug-in. They are having issues with getting the lights to go green and the main problem is that on most pages Yoast does not see any words/content – although there are plenty of words on the pages. Other tools can see the words, however Yoast is struggling to find any and gives the following message:- Bad SEO score. The text contains 0 words. This is far below the recommended minimum of 300 words. Add more content that is relevant for the topic. Readability - You have far too little content. Please add some content to enable a good analysis. They have contacted the website developer who says that there is nothing wrong, but they are frustrated that they cannot use the Yoast tools themselves because of this issue, plus Yoast are offering no support with the issue. I hope that one of you guys has seen this problem before, or can spot a problem with the way the site has been built and can perhaps shed some light on the problem. I didn't build the site myself so won't be offended if you spot problems with it. Thanks in advance, Ben
Technical SEO | | bendyman0 -
Double Slash // in URL
My client is using double forward slahes in URL like this "//" is this affecting SEO?
Technical SEO | | yanaiguana1110 -
SEO plugin by Yoast messing up my title/meta description
Hey guys, I'm having some issues with my wordpress blog, and I believe SEO plugin by Yoast could be the one causing it. I have set a title for my wordpress blog, and a tagline. This was set in dashboard > settings > general Under "titles and metas" > home in the plugin it says, title: %%sitename%% %%page%% %%sep%% %%sitedesc%%, and meta description is blank. The reports on seomoz says my title is title+meta description - making it to long (to many characters). What could be the issue here? Thanks in advance!
Technical SEO | | danielpett0 -
OK to block /js/ folder using robots.txt?
I know Matt Cutts suggestions we allow bots to crawl css and javascript folders (http://www.youtube.com/watch?v=PNEipHjsEPU) But what if you have lots and lots of JS and you dont want to waste precious crawl resources? Also, as we update and improve the javascript on our site, we iterate the version number ?v=1.1... 1.2... 1.3... etc. And the legacy versions show up in Google Webmaster Tools as 404s. For example: http://www.discoverafrica.com/js/global_functions.js?v=1.1
Technical SEO | | AndreVanKets
http://www.discoverafrica.com/js/jquery.cookie.js?v=1.1
http://www.discoverafrica.com/js/global.js?v=1.2
http://www.discoverafrica.com/js/jquery.validate.min.js?v=1.1
http://www.discoverafrica.com/js/json2.js?v=1.1 Wouldn't it just be easier to prevent Googlebot from crawling the js folder altogether? Isn't that what robots.txt was made for? Just to be clear - we are NOT doing any sneaky redirects or other dodgy javascript hacks. We're just trying to power our content and UX elegantly with javascript. What do you guys say: Obey Matt? Or run the javascript gauntlet?0 -
Is it bad (black hat) to have an H1 text as a text indent?
Is it bad practice to use a text indent through CSS for H1 text on a homepage(basically hiding h1 text)? I'm just trying to compensate for the fact that some text that should really be in the h1 tag is actually an image.
Technical SEO | | inc.com1 -
How do I redirect index.html to the root / ?
The site I've inherited had operated on index.html at one point, and now uses index.php for the home page, which goes to the / page. The index.html was lost in migrating server hosts. How do I redirect the index.html to the / page? I've tried different options that keep giving ending up with the same 404 error. I tried a redirect from index.html to index.php which ended in an infinite loop. Because the index.html no longer exists in the root, should I created it and then add a redirect to it? Can I avoid this by editing the .htaccess? Any help is appreciated, thanks in advance!
Technical SEO | | NetPicks0 -
Alt and Title Attributes in Anchor Tags
Does it hurt to use alt and title attributes inside an anchor tag? Example: view my website article
Technical SEO | | donationtown0