Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Alt Text for Interior Design / Architecture Firm
-
I'm looking to update the alt text on my company's website to increase traffic and qualified leads. I've done some research on my own, but the alt-text examples i find are really simple and pertain more to ecommerce (i.e. leather boat shoe). We're an archteicture and interior design firm so we sell our design services. One of our goals is to get more projects in florida.
I understand the best way to do alt-text is to describe the photo in as much detail as possible. But would it also help to plug in our services? Here are some examples i've thought of (i've attached the photo i'm describing)
1. Bright and airy coastal modern Palm Beach living room with abstract statement lighting
2. Bright and airy coastal modern living room with abstract statement lighting by South Beach Interior Design Firm Workshop/APD -
I understand the best way to do alt-text is to describe the photo in as much detail as possible. But would it also help to plug in our services? Here are some examples i've thought of (i've attached the photo i'm describing)
[http://www.concrete-everything.com/](<a%20href=)" target="_blank">http://www.concrete-everything.com
-
Hi,
Maybe consider this approach. The purpose of Alt text is to provide an alternative method to convey information rather than visual. In summary Alt text is for the visually impaired. Someone using a screen reader. The Alt text you have detailed above appears to fit that precise mold. So without seeing the images I would suggest you are on the right track.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Anchor text with punctuation
Hey Moz Does anchor text with punctuation effect anything, does google even read it? I know matching exact anchor text to high volume keywords doesn't matter as much any more - but it still definitely makes a different as our reports show. Thanks
Technical SEO | | wearehappymedia0 -
Best practice for URL - Language/country
Hi, We are planning on having our website localized into more languages. We already have an English and German version. The German version is currently a sub-domain: www.example.com --> English version de.example.com --> German version Is this recommended? Or is it always better to have URLs with language prefixes such a: www.example.com/de www.example.com/es Which is a better practice in terms of SEO?
Technical SEO | | Kilgray1 -
Exact Match Domain & Title Tag / URL
I currently own an exact match domain for my keyword. I have it set up with multiple pages and also a blog. The home page essentially serves as a hub and contains links to all the pages and the blog. My targeted keyword is on its own page and I made the title tag the same as my keyword. As an example the URL for my targeted post looks like this: benefitsofrunningshoes.com/benefits-of-running-shoes I have solid, non-spammy content and clean whitehat earned backlinks directing to that specific page. My concern right now is that the URL looks kinda spammy. The website has been live for about a week and the home page ranks well enough but my targeted page is no where to be found. (it does show up if I manually search via search command "site:benefitsofrunningshoes.com"). I'm wondering if it is acceptable to use the exact keyword in title tag / page url if it is also in the domain as an EMD? Should I change the title tag and leave the URL in? Or should I completely change the title tag and URL and 301 redirect to the new page? I appreciate any help!
Technical SEO | | Kusanagi170 -
International architecture: Country specific subfolders > domain mapping to tld
Hi Ive got a clients dev saying they are setting up with country/language specific subfolders (as i recommended) BUT now they are saying they want to set up on network.domain.com (for example) and then each language will have its own sub-folder BUT will be domain mapped to the TLD as and when they get them. I have asked them to clarify since sounds a bit strange since thought best to have domain.com then /uk and /us etc etc and sure ok to forward country specific TLD's to these subfolders. Its this new subdomain (network.) thats concerning me and mapping rather than forwarding (or is it the same thing) but anyone know off hand if above sounds ok or also thinks a bit strange or know issues with such a set up ? many thanks dan
Technical SEO | | Dan-Lawrence0 -
Setting title tag with javascript/jquery
Hi there, I'm looking for some advice. I've recently implemented a few jQuery functions which gets specific content from the page and then sets the title and description. See working example here. It seems to work fine but my question I have is whether Google bots can read it and whether it might actually hinder my SEO efforts? Any advice would be really appreciated! Peter
Technical SEO | | peterallen0 -
Does anchor text penalty apply to internal links?
We already know that over optimsied anchor text for external will cause a penalty. But what about internal links? All of our blog posts include an advertisement linking sales pages. These links all use the exact same anchor text. Is linking to an internal page from so many other pages (blog posts) likely to trigger a penalty? Here is an example: http://www.designquotes.com.au/business-blog/four-ways-to-enhance-your-e-commerce-site-for-busy-shoppers/ This links to http://www.designquotes.com.au/web-design-quotes Many of the posts link to the same page using the anchor text "Compare Web Design Quotes from Local Designers."
Technical SEO | | designquotes0 -
Is Google caching date same as crawling/indexing date?
If a site is cached on say 9 oct 2012 doesn't that also mean that Google crawled it on same date ? And indexed it on same date?
Technical SEO | | Personnel_Concept0 -
Google Off/On Tags
I came across this article about telling google not to crawl a portion of a webpage, but I never hear anyone in the SEO community talk about them. http://perishablepress.com/press/2009/08/23/tell-google-to-not-index-certain-parts-of-your-page/ Does anyone use these and find them to be effective? If not, how do you suggest noindexing/canonicalizing a portion of a page to avoid duplicate content that shows up on multiple pages?
Technical SEO | | Hakkasan1