Do keywords for my homepage matter?
-
Prob the most n00b question of all, but once I understand this I will be able to research on my own from here:
If a search engine produces results by the keywords from individual website posts/pages, then how are the keywords I choose for my homepage so important if the general homepage meta-tag keywords are essentially ignored by the search engines? Should I repeat my primary keywords on EVERY post, in addition to the ones that relate to that individual post or am I misunderstanding something fundamental?
My new site is http://splatterMUSIC.com and I want to be at the top of the results for anyone wanting to watch music vlogs, album reviews, music lessons, funny music-related videos, new non-major label music videos, and all kinds of other concert footage, etc.
-
I once used no-follow tags extensively. And at one time there was some encouragement from Google on the use of these tags. Recently I removed all no-follows from the main sections of my sites. The exception is our blog which runs on a WordPress platform. Use of no-follows on purely redundant content is very sensible. Generally, they should not be used to manipulate page rank. You might want to read Matt Cutts commentary on the subject: http://www.mattcutts.com/blog/pagerank-sculpting/
-
Thanks so much. And I will try all of this. One mention is that I have nofollow tags on my category pages, (such as, http://splattermusic.com/category/reviews/albums/), because I read that allowing the search engines to crawl these pages would dilute my results. But since both of you have recommended this Report Card tool, I will look into it now and study it heavily!!
-
Hi There!
It is true that you will get no SEO value from your meta keywords. The way to optimize your site is to write original content on the subjects that you want to be ranked for, making sure to use your keywords in a natural manner. It is also important that you NOT over use your keywords within your text. It is a bit of a balanacing act, and can be confusing, but there is help available...
The best tool that I have found - and used with amazing results - can be found right here at seomoz (I'm not paid to say this!). Just run the On-Page Report Card and follow the advice. You will get suggestions on keyword usage, and a whole lot more. I took every suggestion offered and have made it to page one - a move of about 40 spots.
The other thing that you might consider doing, given the diversity of your market, is to create individual pages for each of the services you want to rank for. You can create URLs with your keywords (like www.yourdomain.com/album-reviews.htm) and then optimize each page using the On-Page Report Card.
Good luck!
-
Thanks you very much for the reply and great info. I'm still a little perplexed though... so by having my individual posts rank well, this will ultimately [over time] lead to my homepage showing in top results of the search engine rankings? Or is the primary goal of all SEO just for individual posts to rank well?
Maybe that's the question I am asking here: should I focus my SEO efforts on individual posts or on the homepage?
-
Ok, i tell you what to do,instead meta-keywords:
1. Use keyword 1x on the Title
2. Use keyword on "H1" headings one time
3. Start the begining of the paragraph with keyword
4. Add optimized image,the name of image included keyword.jpg
5. Include the video of the song or album,
6. Make a content with a 300 - 600words, a rich content.
7. A very nice design
8. Use the keyword 3-4 times on the 400-600words document.
9, Build inbound links with a right anchor text, to the optimized page.
If you need more informations, if you are a pro member you have this amazing tool of our best seomoz community: http://pro.seomoz.org/tools/on-page-keyword-optimization/new
and the post of randfishkin(the number one seo teach/engineer around the world )
http://www.seomoz.org/blog/perfecting-keyword-targeting-on-page-optimization
Best,
MetX
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Secondary related keywords
Hello, Do my secondary related keywords need to also come out as subjects in my sentences or can they be objects / predicate. Thank you,
Intermediate & Advanced SEO | | seoanalytics1 -
Search engine keyword rank - easiest way to check the keywords that rank across website
What is the best keyword ranking tool you have used? I have used various tools by which I am expected to identify and input the keyword I want to track... However, recently I was introduced to Searchmetrics, which I think automatically pulls in the keywords a website ranks for, without the need for manual input from the SEO (I haven't used this tool yet, so apologies if I am incorrect!). Do any other rank trackers work like this? Thanks, Luke
Intermediate & Advanced SEO | | McTaggart1 -
Multiply List of Keywords | Tools?
Hi guys, I was wondering does anyone know of any tools which you can had a large list of seed keywords and it will find related keywords per seed keyword. I know scrapebox, ultimate niche finder can do this, but was wondering if there was anything else in the market to checkout? Cheers.
Intermediate & Advanced SEO | | jayoliverwright0 -
Where is the best location for my primary keyword in my URL?
http://moz.com/learn/seo/url says: http://www.example.com/category-keyword/subcategory-keyword/primary-keyword.html However I am wondering about structuring things this a little backwards from that: http://www.example.com/primary-keyword/ (this would be an introduction and overview of the topic described by the primary keyword)
Intermediate & Advanced SEO | | TheEspresseo
http://www.example.com/primary-keyword/secondary/ (this would be a category landing page with snippets from articles within the niche described by the secondary keyword, which is itself a niche of the primary keyword)
http://www.example.com/primary-keyword/secondary/article-title/ (in-depth article on a topic within the scope of the secondary, which is within the scope of the primary) Where http://www.example.com/primary-keyword/ is the most important page targeting the most important URL. Thoughts?0 -
Keyword targeting
Hi guys, Are there any restrictions around targeting for keywords? For eg: a competitors name can we target for that keyword? Would appreciate some advice around this Thanks
Intermediate & Advanced SEO | | edward-may1 -
How to combine 2 pages (same domain) that rank for same keyword?
Hi Mozzers, A quick question. In the last few months I have noticed that for a number of keywords I am having 2 different pages on my domain show up in the SERP. Always right next to each other (for example, position #7 and #8 or #3 and #4). So in the SERP it looks something like: www.mycompetition1.com www.mycompetition2.com www.mywebsite.com/page1.html
Intermediate & Advanced SEO | | rayvensoft
4) www.mywebsite.com**/page2.html**
5) www.mycompetition3.com Now, I actually need both pages since the content on both pages is different - but on the same topic. Both pages have links to them, but page1.html always tends to have more. So, what is the best practice to tell Google that I only want 1 page to rank? Of course, the idea is that by combining the SEO Juice of both pages, I can push my way up to position 2 or 1. Does anybody have any experience in this? Any advice is much appreciated.0 -
Using IP to deliver different sidebar content on homepage
We have a site with a generic top level domain and we'd like to use a small portion of the homepage to cater content based on the IP of a visiting user. The content is for product dealerships around different regions/states of the US, not internationally. The idea being that someone from Seattle would see dealerships for this product near their location in Seattle. The section on the homepage is relatively small and would churn out 5 links and images according to location. The rest of the homepage would be the same for everyone, which includes links to news and reviews and fuller content. We have landing pages for regional/state content deeper in the site that don't use an IP to deliver content and also have unique URLs for the different regions/states. An example being a "Washington State Dealerships" landing page with links to all the dealerships there. We're wondering what kind of SEO impact there would be to having a section of the homepage delivering different content based on IP, and if there's anything we should do about it (or if we should be doing it all!). Thank you.
Intermediate & Advanced SEO | | seoninjaz0 -
Keyword as domain- worth buying it?
Hi, I just noticed that a top keyword for our industry is available as a domain, but for around $2,500.00 USD. For example, www.chicagoplumber.com. If we already have a pretty well established online identity as, let's say, www.chicagopipes.com, would it be worth buying the new domain and making it our primary? Thanks for your feedback! -Will
Intermediate & Advanced SEO | | WillWatrous0