Google Penalize?
-
Hello,
I read an statement somewhere which stated: "2 identical URLs linked to 2 different popular key phrases next to each other (on the same website/domain) will lead to a Google penalize. Google knows, that both terms are popular. This means, Google will ignore the links to your site (you'll not have any benefit) and the site you have your links on loses authority."
What are your thoughts on this statement?
Thank you.
-
We ran a test linking a new domain (lets say it was asdfdfhfgj.com) and found out that the second anchor text to the same url bears a lot less weight than the first one.
We linked asdfdfhfgj.com from a respected domain/page. Two links, different anchor texts. Both anchor texts where random strings that previously returned no results on Google. For the first months the page only ranked for the first random string, not the second. This is obviously just one data point but it does suggest something about the way Google treats links to identical urls from a single page.
However, this effect is far from a penalty and I doubt Google would ever penalize for having two links to an identical url on one page.
-
Would you mind sharing the source of this information?
I would like to read it in full context, and also check the date. I don't believe that statement has ever been true but I haven't been involved with SEO long enough to be certain.
The statement is inaccurate.
-
In most cases there's certainly less value for the second link (even more so to the target page since it's going to the exact same destination and the source page would have less link juice after the first link anyways). And yes, Google can measure several aspects of a keyword: popularity, commercial intent, search frequency, buzz/trend, etc. But I don't think one instance of this on a site would penalize an entire domain. A high instance of it would dilute a site in the hub/authority sense: http://en.wikipedia.org/wiki/HITS_algorithm as it's only pointing to one resource.
-
What are your thoughts on this statement?
It hits really high on my BS meter.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Penalty and Adwords
Hi guys, I am wondering if the google manual penalty or penalty in general (because of bad backlink profile) also means that your website is blocked for Adwords? Thanks
Technical SEO | | barobijav0 -
Penalized for keyword?
Hi There! We have been building our website (https://systemfarmer.hu) for years, and had a great position for the keyword "office 365" in hungary. Now our site dropped in the middle of nowhere in natural search list. Is it possible that google penalized us? Tried to find out the reason without any luck. Thanks! Laszlo
Technical SEO | | laszlosf0 -
Can Google Crawl This Page?
I'm going to have to post the page in question which i'd rather not do but I have permission from the client to do so. Question: A recruitment client of mine had their website build on a proprietary platform by a so-called recruitment specialist agency. Unfortunately the site is not performing well in the organic listings. I believe the culprit is this page and others like it: http://www.prospect-health.com/Jobs/?st=0&o3=973&s=1&o4=1215&sortdir=desc&displayinstance=Advanced Search_Site1&pagesize=50000&page=1&o1=255&sortby=CreationDate&o2=260&ij=0 Basically as soon as you deviate from the top level pages you land on pages that have database-query URLs like this one. My take on it is that Google cannot crawl these pages and is therefore having trouble picking up all of the job listings. I have taken some measures to combat this and obviously we have an xml sitemap in place but it seems the pages that Google finds via the XML feed are not performing because there is no obvious flow of 'link juice' to them. There are a number of latest jobs listed on top level pages like this one: http://www.prospect-health.com/optometry-jobs and when they are picked up they perform Ok in the SERPs, which is the biggest clue to the problem outlined above. The agency in question have an SEO department who dispute the problem and their proposed solution is to create more content and build more links (genius!). Just looking for some clarification from you guys if you don't mind?
Technical SEO | | shr1090 -
Site Penalized - 301 Redirect Question
Hello, We have a website that was penalized roughly two years by Google for "Unnatural Links"... We are experiencing a lot of problems with this site, completely unrelated to the penalty or SERPS, and we're debating doing a 301 Re-direct to another site we own that is totally clean and has no "Unnatural Links". If we do a 301 from the penalized site to our alternative website, will there be any cross-contamination? Will the penalty carry over to our other site? Please let me know what you guys think. Thanks
Technical SEO | | Prime850 -
How to rank in Google Places
Normally, I don't have a problem with local SEO (more of a multi-channel sort of online marketing guy) but this one has got me scratching my head. Look at https://www.google.co.uk/search?q=wedding+venues+in+essex Theres two websites there (fennes and quendon park) that both have a much more powerful DA but don't appear in the Google Places (Google + Business or whatever it's labeled as). Why are websites such as Boreham house ranking top in the map listings? Quendon Park has a Google places listing, it's full of content, the NAP all matches up. Its a stronger website. Boreham House isn't any closer to the centroid than Quendon Park Just got me struggling this one
Technical SEO | | jasonwdexter0 -
I Bought AD on a site, am i being penalized for it
Hello... I have bought two ads on the site : http://goo.gl/nXnRA If you look on the right hand column, you will see the top two images under the word sponsors are mine.... Am i being penalized for this? are these ads frowned upon by Google? I need guidance as my ranking for the words being used as that alt text have tanked, badly and i also received a letter from WMT about unnatural links. If that site, and the ads (not links) i bought are fine with google, please advise what you think it may be... my site is : http://goo.gl/JgK1e Please help... Thanks
Technical SEO | | Prime850 -
How to block google robots from a subdomain
I have a subdomain that lets me preview the changes I put on my site. The live site URL is www.site.com, working preview version is www.site.edit.com The contents on both are almost identical I want to block the preview version (www.site.edit.com) from Google Robots, so that they don't penalize me for duplicated content. Is it the right way to do it: User-Agent: * Disallow: .edit.com/*
Technical SEO | | Alexey_mindvalley0 -
Why do I see dramatic differences in impressions between Google Webmaster Tools and Google Insights for Search?
Has anyone else noticed discrepancies between these tools? Take keyword A and keyword B. I've literally seen situations where A has 3 or 4 times the traffic as B in Google Webmaster Tools, but half the traffic of B in Google Insights for Search. What might be the reason for this discrepancy?
Technical SEO | | ir-seo-account0