Campaign warnings and recommendations
-
How crucial is it to follow / fix the campaign warnings. For example, even though our website is ranking well the campaign report is stating that we've too many links on the majority of pages and the title element is too long.
My question is if I make changes based on these recommendations, do you think that we will see a dramatic improvement in our rankings ?
-
All I can do is echo Ryan's point on this one, he does a great job of summing it up.
-
Global newspapers usually have very high DA and extremely high PA for their main page and category pages. Sites with higher DA/PA are crawled more frequently and deeper then other sites.
Time magazine has over 250 links on it's home page. If I was asked to do SEO work for Time, I would use the SEOmoz campaign tool, the warning for too many links would appear and I would disregard the warning. I realize Time.com's 97 PA and 98 DA fully supports the crawling of those links. Even so, I would still review the links to ensure there are not any opportunities for improvement, but overall the site is fine in this regard.
In short, if you are happy with your site's performance in SERPs go ahead and disregard the warning. If you are looking for opportunities to improve, you can investigate the matter further.
-
I note your point, but global newspaper sites as a example have hundreds of links per page - so I shall assume that as our site is already very well ranked it should not cause a future problem ?
-
I have found that fixing problems pointed out by google leads to good things. I also learned the hard way that ignoring them for too long will eventually result in punishment. I would make any suggested changes, or at least try it for a while and see what happens.
-
All aspects of SERPs is comparative in nature. You can rank #1 with a crappy site, as long as everyone else who is competing for the same keyword has worse pages then you.
Sometimes you can make a big positive change to your site and not change rankings at all. Other times you can make a minor tweak and jump up a few notches. There is no way to offer any quality generic advice here.
What I would suggest is to make a list of all SEO improvements which can be made to your site, then prioritize that list. Items on your most popular pages should take priority over less popular pages. Items involving major factors such as your page's title should be prioritized over items which are relatively less important such as too many links on a page.
You asked "how crucial is it to [make changes]". Only you can answer that question. How crucial is it for you to try and improve your rankings for the given page?
-
Writing engaging title tags that do not exceed the max length could lead to an increased click through rate. This may not have a massive impact on your rankings but it could potentially drive more traffic to your site.
Having too many links will reduce the amount of internal 'link juice' that each link will pass. if you reduce the number of links by a couple you will not see much impact but a larger cull could potentially boost the rankings of the pages you choose to focus on. The following blog may be useful to read:
http://www.seomoz.org/blog/how-many-links-is-too-many
With all the warning I think you need to evaluate the amount of work vs the potential impact and prioritise accordingly.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Inbound Links Warning
I got the following error about our domain name in Link Explorer. "You entered the URL freexy.net which redirects to youlovelife.com/?domain=freexy.net. Click here to analyze youlovelife.com/?domain=freexy.net instead." Can you give me an advice about this problem?
Moz Pro | | ligia.tatucu0 -
What Should I Do About Duplicate Title Warning From Category Pages Of Store?
I know a lot of the MOZ warnings can be ignored, however, I'm trying to figure out of this one should be added to that list: my store has urls setup like this for categories: https://www.mysite.com/sweaters https://www.mysite.com/sweaters/page/2 The meta title is "Sweaters" for both pages. Is that bad practice? I don't think I can automatically change the meta title to to Sweaters Page 2 or even want to. or should I do that? Or just ignore these type of warnings?
Moz Pro | | IcarusSEO0 -
Import Keywords from 1 campaign to another
Hi There, I've got one campaign set up and just created another in my dashboard. I have roughly 300 keywords added and categorized in campaign 1. I want to export these exact keywords, (and to also remain categorized the same), into campaign 2. How can I do this without having to add each keyword individually and recreating the categories again? Basically, I want to export my keywords/copy/past from one campaign, to another. I don't want to set everything up again. How can I do this? Thanks, Reena.
Moz Pro | | Reena810 -
More complete campaign reports
SEOMoz campaigns include a lot more data than can be sent via email automatically with the custom reporting feature. So what do people do to send that data to clients? Do you not include it? Or export reports manually and send them on? Or something else?
Moz Pro | | antdesign0 -
Can I add more than one domain in a campaign?
There 5, 12 and 30 campaigns limit in Pro, Pro plus and Elite plan. Does that It mean that I the number of domain we can monitor per plan is equal to the number of allowed campaigns? Lets say I have 50 domains and I want to track them all. Can I manage them like the way Google Analytics do. Thanks
Moz Pro | | griffenhock0 -
Can I base a SEO campaign on a specific MLS listing inteads of full broker web site?
I have been ask to do a SEO campaign for one MLS listing: house for sale in the rosedale area in Toronto, and I am having difficulty to target one specific MLS listing . I don't want to do the SEO campaign on http://jimmymolloy.com but rather one specific listing http://jimmymolloy.com/feature/?mls=A_C2337646&listing=for-sale Google Analytic does not allow me to have a URL with a query.
Moz Pro | | pd20120 -
Is it possible to have two (or more) Twitter accounts for the same campaign?
I use a primary (personal) twitter account and a business twitter account to keep it separate. Both accounts will have content that is related to my site, is it possible to use both for the same campaign?
Moz Pro | | stuartlcrawford0 -
Campaign keywords (48) and on page report (17)
I go into my campaign keywords and have 48, but when I view my on page report only 17 show up? All keywords have been in there since last Friday except 2-26-11, 4 I added this Friday 3-4-11.
Moz Pro | | SmallFry340