Can I reduce number of on page links by just adding "no follow" tags to duplicate links
-
Our site works on templates and we essentially have a link pointing to the same place 3 times on most pages. The links are images not text.
We are over 100 links on our on page attributes, and ranking fairly well for key SERPS our core pages are optimized for.
I am thinking I should engage in some on-page link juice sculpting and add some "no follow" tags to 2 of the 3 repeated links.
Although that being said the Moz's on page optimizer is not saying I have link cannibalization.
Any thoughts guys? Hope this scenario makes sense.
-
Hey Alex,
Hit the "oak furniture" analogy on the head there. I could go through our core pages disabling the canalizing link. So the Oak furniture didn't work on the oak page because the user is already there.
The CMS is reliable and a little FUGLY I can't get a nice font to work and align how I want so resorted to images.
How much of an edge do you think we are missing because of this issue? can you quantify it?Essentially this is not going to boost usability massively, just sculpt link juice hopefully.
-
Do you mean keyword cannibalisation - where different pages are targeting the same keyword? You have numerous pages where the main key phrase in the title tag and elsewhere on-page includes "oak furniture" for example.
I don't have much experience with CMS's so apologies if my question sounds a bit dumb, is it not as simple as selecting a default size and font like Arial or Helvetica?
-
I agree Alex the problem comes with link cannibalization. As the site works from templates there is a lot of variation with how the text renders across browsers so from a user point of view and with all the issues with w3c validation images were the best way to go.
Its a toss up between the links looking ugly and link juice.
-
Again, if you think it will benefit the human user. I'm hesitant to give more specific advice when I haven't seen the site in question. You can always take advantage of image alt attributes if you're not already.
EDIT - if you're talking about The Furniture Market, the navigation links on the left and top would definitely be better as text.
-
From our home page we have all image links to our core pages, maybe I should add some exact match anchor text links to our core pages from there you mean?
It's an old CMS we are on but I still think I can squeeze some extra performance out of it.
-
Not necessarily - the 100 links is just a warning - not an error. I can't speak for SEOmoz but I think that number comes from the days when search engine crawlers weren't so sophisticated; the likes of Google have no problem crawling a lot of on page links now. If it would make it a better user experience to remove some links, then go ahead.
This is an old post - be aware that in most situations it's probably only the anchor text of the first repeated link that counts - http://www.seomoz.org/blog/results-of-google-experimentation-only-the-first-anchor-text-counts - so that's a possibility for improving your link optimisation. Another way to optimise your site using links is to be aware that links in body text have a higher value than those in sidebars and footers - it's a good way to link to other internal content.
-
Hey Alex,
So you would go for more of a 'link amputation' approach ?
-
I'd say it's not worth it these days; if you add nofollow to a link, the link juice disappears completely, e.g. if you have 10 followed links on a page (and 10 links in total), they'll each get 10% of the link juice. If you make 1 of those 10 links nofollow, the other 9 links will still only get the same amount of link juice - 10% will be lost completely to the nofollow. It used to be the case where the link juice was shared between the number of followed links, but not any more.
Edit - check out this from Matt Cutts: http://www.youtube.com/watch?v=bVOOB_Q0MZY
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Top hierarchy pages vs footer links vs header links
Hi All, We want to change some of the linking structure on our website. I think we are repeating some non-important pages at footer menu. So I want to move them as second hierarchy level pages and bring some important pages at footer menu. But I have confusion which pages will get more influence: Top menu or bottom menu or normal pages? What is the best place to link non-important pages; so the link juice will not get diluted by passing through these. And what is the right place for "keyword-pages" which must influence our rankings for such keywords? Again one thing to notice here is we cannot highlight pages which are created in keyword perspective in top menu. Thanks
Intermediate & Advanced SEO | | vtmoz0 -
Link title tags on devices - product category page
I saw that any big page doesn't have a title tag on the product link on the category page. Title tag has any advantages on internal links?
Intermediate & Advanced SEO | | Tormar0 -
Do image "lightbox" photo gallery links on a page count as links and dilute PageRank?
Hi everyone, On my site I have about 1,000 hotel listing pages, each which uses a lightbox photo gallery that displays 10-50 photos when you click on it. In the code, these photos are each surrounded with an "a href", as they rotate when you click on them. Going through my Moz analytics I see that these photos are being counted by Moz as internal links (they point to an image on the site), and Moz suggests that I reduce the number of links on these pages. I also just watched Matt Cutt's new video where he says to disregard the old "100 links max on a page" rule, yet also states that each link does divide your PageRank. Do you think that this applies to links in an image gallery? We could just switch to another viewer that doesn't use "a href" if we think this is really an issue. Is it worth the bother? Thanks.
Intermediate & Advanced SEO | | TomNYC0 -
Proper use and coding of rel = "canonical" tag
I'm working on a site that has pages for many wedding vendors. There are essentially 3 variations of the page for each vendor with only slightly different content, so they're showing up as "duplicate content" in my SEOmoz Campaign. Here's an example of the 3 variations: http://www.weddingreportsma.com/MA-wedding.cfm/vendorID/4161 http://www.weddingreportsma.com/MA-wedding.cfm?vendorID=4161&action=messageWrite http://www.weddingreportsma.com/MA-wedding.cfm?vendorID=4161&action=writeReview Because of this, we placed a rel="canoncial" tag in the second 2 pages to try to fix the problem. However, the coding does not seem to validate in the w3 html validator. I can't say I understand html well enough to understand the error the validator is pointing out. We also added a the following to the second 2 types of pages <meta name="robots" content="noindex"> Am I employing this tag correctly in this case? Here is a snippet of the code below. <html> <head> <title>Reviews on Astonishing Event, Inc from Somerset MAtitle> <link rel="stylesheet" type="text/css" href="[/includes/style.css](view-source:http://www.weddingreportsma.com/includes/style.css)"> <link href="[http://www.weddingreportsma.com/MA-wedding.cfm/vendorID/4161](view-source:http://www.weddingreportsma.com/MA-wedding.cfm/vendorID/4161)" rel="canonical" /> <meta name="robots" content="noindex">
Intermediate & Advanced SEO | | jeffreytrull1
<meta name="keywords" content="Astonishing Event, Inc, Somerset Massachusetts, Massachusetts Wedding Wedding Planners Directory, Massachusetts weddings, wedding Massachusetts ">
<meta name="description" content="Get information and read reviews on Astonishing Event, Inc from Somerset MA. Astonishing Event, Inc appears in the directory of Somerset MA wedding Wedding Planners on WeddingReportsMA.com."> <script src="[http://www.google-analytics.com/urchin.js](view-source:http://www.google-analytics.com/urchin.js)" type="text/javascript">script> <script type="text/javascript"> _uacct = "UA-173959-2"; urchinTracker(); script> head>0 -
Alexa site title shows as "302 Found" on search result pages
If you search for the site "ixl.com" in Alexa, for some reason, it's showing the site as "302 Found" instead of showing the website name, IXL. If you drill into that, it shows the site as ixl.com, but underneath that, it says "302 Found" again. Every other site I search for seems to show the site's name properly. I have no idea where it's getting this "302 Found" from. Does anyone know how to fix this? Here's a link directly to the search results page: http://www.alexa.com/search?q=ixl.com
Intermediate & Advanced SEO | | john4math0 -
How to keep the link juice in E-commerce to an "out of stock" products URL?
I am running an e-commerce business where I sell fashion jewelry. We usually have 500 products to offer and some of them we have only one in stock. What happens is that many of our back links are pointed directly to a specific product, and when a product is sold out and no longer is in stock the URL becomes inactive, and we lose the link juice. What is the best practice or tool to 301-redirect many URLs at the same time without going and changing one URL at a time? Do you have any other suggestions on how to manage an out of stock product but still maintain the link juice from the back link? Thanks!
Intermediate & Advanced SEO | | ikomorin0 -
High number of items per page or low number with more category pages?
In SEO terms, what would be the best method: High number of items per page or low number with more pages? For example, this category listing here: http://flyawaysimulation.com/downloads/90/fsx-civil-aircraft/ It has 10 items per page. Would there be any benefit of changing a listing like that to 20 items in order to decrease the number of pages in the category? Also, what other ways could you increase the SEO of category listings like that?
Intermediate & Advanced SEO | | Peter2640 -
Question about "launching to G" a new site with 500000 pages
Hey experts, how you doing? Hope everything is ok! I'm about to launch a new website, the code is almost done. Totally fresh new domain. The site will have like 500000 pages, fully internal optimized of course. I got my taticts to make G "travel" over my site to get things indexed. The problem is: to release it in "giant mode" or release it "thin" and increase the pages over the time? What do you recomend? Release the big G at once and let them find the 500k pages (do they think this can be a SPAM or something like that)? Or release like 1k/2k per day? Anybody know any good aproach to improve my chances of success here? Any word will be apreciated. Thanks!
Intermediate & Advanced SEO | | azaiats20