Segmenting traffic from referring sites in GA
-
Most of our traffic is from Referring sites, and in referring sites, job sites are sending most of the traffic. How can we segment traffic from job sites. There are about 40 such sites. We would like to receive a report which shows traffic excluding from these job sites.
-
Hi, I have just read the Seomoz blog article about regular expressions: it contains a very helpful tip for using Advanced Segments:
"You could also use Advanced Segments to create a social media segment - select source and set the condition to matches Regular Expression. Your value should be something like facebook|twitter|youtube|digg etc."
Just exchange facebook|twitter|youtube|digg for parts of the URL you want to exclude, and that's it.
Here is the URL of the blog: http://www.seomoz.org/blog/an-seos-guide-to-regex
-
No, if you include (i.e. say "does not contain") " jobs", this will only exclude jobsearch.naukri.com. In this example, you could include "naukri" or "naukri.com". However, this will only work if you do not get traffic from other pages containing naukri, which are not job related.
-
These are the 2 sites sending maximum traffic jobsearch.naukri.com firstnaukri.com My question is if i include just "jobs", would this exclude traffic from both these sources
-
Thanks Manischa. I will do as told and will post the outcome of my effort here
-
Hi Atul,
You can do this with advanced segments in GA.
Firstly, if you do not have it already, assemble a list of the job sites that you want to exclude.
The most important thing is to get a list of up to 10 words that together cover all of the URLs to be excluded. Look for similar patterns in their URLs (e.g., some of them might have the word "job" in their URL, others "recruitment"). I believe the limit of different variables for one advanced segment is around 10 (not sure about the number though, but 10 is at least possible), that is why you cannot just add all 40 URLs to the segment. However, the words should be descriptive enough so they are not included in other referrers to your site.
Then go to GA: Create a new advanced segment, from the Dimensions, take source (under Traffic Sources), set it to "Does not contain" and add the first of your words. Then add an Or Statement, and put in the next word. And so on. When you use this Advanced Segment, you will not see the job referrers anymore.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Analytics - Referral traffic being reported as Direct traffic
Hi, I have a link on my www homepage to another subdomain website. Both websites are served on https, and have independent Google Analytics properties. However, the traffic from the www site to the subdomain site is being reported as Direct, and not Referral traffic. Any ideas why? See image provided for context... RCn6HER
Reporting & Analytics | | RWesley1 -
High bounce rates consistent with a login that takes you to a 3rd party site?
My firm has a credit union client whose bounce rates skyrocketed after implementing an online banking portal. Logging in to the online banking portal takes you to a 3rd party site. Would arriving at the site and immediately logging in be considered a bounce? And if so, would a high bounce rate actually correlate with a warm reception to their online banking tool?
Reporting & Analytics | | TheKatzMeow0 -
How do sites without access to a site's analytical data, determine a site's organic traffic?
I've recently used a organic traffic checker that showed you your traffic compared to each google algo update. I was interested in how they derived the organic traffic totals for each month, without having access to our site's google analytics? I've since compared the data to historical google analytics data and it's not wrong, isn't 100% match either but isn't far from fact. So if they're predicting or making a guess, it's rather spot on, site crawlers and SERPs snapshots only provide so much info, I'm just wondering where they get the rest from and how?
Reporting & Analytics | | Deacyde0 -
Dip in traffic from Pune for our sites in Google Analytics
Hi, We have noticed dip in traffic from Pune after 6th May'14 in our Google Analytics account for few of our sites. Did anyone noticed the same for your site. Kindly let me know if you have any idea. Thank and Regards
Reporting & Analytics | | vivekrathore0 -
Newsletter tracking event GA- Magento
Hi there, I am trying to track an event, newsletter signup in this case, on my Magento store. I added onClick="_gaq.push(['_trackEvent', 'Microconversion', 'Evento_Onclick', 'Sus_Newsletter']);" on subscribe.phtml Category: Microconversion Action: Evento_Onclick Label: Sus_Newsletter It doesn't work, it's does not track this event. What am I doing wrong? Thanks and regards
Reporting & Analytics | | footd0 -
100% sudden drop in traffic
Hi Guys I've just had an awful fright as Google Analytics is saying my website http://www.clintonpower.com.au has dropped to nil traffic since the 14th September. I've checked Google webmaster tools and all is OK with no malware or Google blacklisting that I can see. Any ideas how I can find out what's happened? This is super scary because 99% of my business comes from Google. I really have no idea what to do next or how to investigate the problem. Is there a way I can submit a query to Google through webmaster tools? Thanks in advance! Clinton Google-traffic.png
Reporting & Analytics | | ClintonP0 -
Want to link to GA profile, but the one I want is not showing in drop-down
How can I manually add the correct Google Analytics data in to my account? The two options I see on the drop-down are not the ones I want to select and I don't see a way to do it manually. Help!
Reporting & Analytics | | Uniqueson0 -
GA Tracking Code for Ecommerce cross-domain tracking
I need help. Scenario: Microsite: www.example.com Prospect clickc "buy" button and is taken to 3rd party ecommerce cart (e.g. shop.domain.com) Questions: Will the Google Analytics Code sample below allow us to track what we need? We need to exact syntax code for the micro site. What is the specific code that needs to be added on the 3rd party shopping cart pages.
Reporting & Analytics | | 190west0