How do I find the best converting keywords
-
I rank decently on local search for some of my keywords but find that the traffic coming to my site is not from those keywords. I also find that they never convert to sales queries.
Is someone able to help me out with that?
Thanks
My domain is www.hykano.com
-
comp? competitive?
We are doing well on web design business durbanbut just not getting conversions.
-
what are the KW's you are ranking well in? Your busness is very comp here in the US anyhow...
-
Hey Nigel, that's exactly what I would like to do... just not too sure how. there is tons of opportunity, I just need to find out how to get in there.
I'm in Durban, South Africa which is even more niche and full of opportunity!!
Really appreciate your help!
-
Have you conducted a keyword research for the keywords that do have a traffic in your region?
You can select South Africa as a location in Google Traffic Estimator. Perhaps it's worth looking in there for some opportunities? It seems there is some traffic for the long tail phrases surrounding website desginers?
-
Hey Nigel, My biggest problem here in South Africa is that our traffic numbers are so low. I only get about 200 visits a month if that. Some are on the keywords I like and some are on some really long-winded arbitrary ones. I really feel like I'm flying a little blind here...
-
Hi Simon,
Do you have analytics tracking set up for your website? This will be the easiest way of working out which keywords are currently converting but have low traffic so you can focus your efforts on those.
In order to find these keywords you will need to go to Traffic Sources > Keywords. These will be split into paid and non-paid. The non-paid will be displaying the organic searches that are sending traffic, with ecommerce tracking set up correctly you'll be able to see which keywords are converting.
In terms of keywords that you are not currently ranking for but you wish to see the conversion rates for, this is quite difficult as conversion rates will vary from site to site. It is therefore difficult to produce a global list.
Hope this was of some help!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How can you rank nr 1 for high competitive keyword with low DA and only 1 backlink?
Hi! Was wondering if anyone can explain this a bit clearer...
Competitive Research | | AleksanderOlsen
Image attatched... How is it possible to rank on Google Norway for spot nr.1 (page in English language) and spot nr.2 (page in Norwegian language) , when all you competitors have higher PA, DA and a lot more backlinks and better on-page optimization according to MOZ? Is there something I´m misunderstanding?
Just when I thought SEO started to make sense 😞 7sXH00d0 -
Having Trouble Ranking .us for branded Keyword
Hi Mozers, First time poster here. I run the website http://OrangeOctop.us/, it provides winning tips for FIFA, NBA 2K, NHL. The domain authority is 22 but I am unable to rank for the term OrangeOctopus. I know there are dozens of factors that should be assessed when looking at competition in Google (such as backlinks, domain age/relevance, social). However, I feel like you guys might have some suggestions for being able to rank for OrangeOctopus. Thank you! Joey
Competitive Research | | orangeoctop.us1 -
Finding new links to site
Is there a way to find sites that linked to my site during a certain time period? Say in the past 2 weeks or from March 1-March 15th ?
Competitive Research | | priceseo0 -
What keywords & phrases are my competitors targeting?
I wanted to compare our keyword focus, to my competitors. What is the best way to audit what type of content / keywords - my competitors are using?
Competitive Research | | jwochna0 -
Reached No. 1 for my Keyword, what next?
Hi, After months of targeting, promoting etc... I have now reached Google.co.uk rank position 1 for my phrase "creative recreation trainers" and I stand at rank 3 on Google.com. I am happy with these results as this is the phrase I targeted and this is the brand I wanted to rank first for. But were do I go from here? I am thinking I change brand and try work some magic on that, but still continuing to add backlinks etc... to the Creative keyword phrase? What would people advise? Also can anyone do an analysis of any sort on that keyword phrase and/or the url http://www.designerboutique-online.com/all-clothing/creative-recreation/ and tell me some good points, bad points, what to do next and so on? Any help would be great. Thanks
Competitive Research | | YNWA0 -
Determining why an established competitor's rankings have bombed - What's the best way to go about it?
I arrived at work this morning to find my weekly SEOmoz ranking report for a main competitor waiting in my inbox. 90% of the their rankings have tanked in the last day or so by an average of 3 pages - most down from page 1 or 2 where they had been sitting pretty for ages. I'm not in a state of (total) euphoria about this because a) you should be humble enough not to gloat at your enemy's demise, and b) I need to find out what they did wrong so that I don't make the same mistake, too. **What is your first suggested port of call to determine where my (vanquished) foe has gone wrong? How much can I find out? ** I do know one thing - with OSE I can see they've used dodgy blogging services but this, to my mind, would have been jumped upon by Google last year. No? Thanks guys
Competitive Research | | Martin_S0 -
What keywords would you suggest for interesting concept?
Not sure if it's OK to ask just about anything as long as it is relevant, but I would love to hear thoughts about good keywords to promote an app that will make it easy to migrate/move phone data and files - contacts, photos, music, calendars - from one phone - like a BB, iPhone or WinMo - to an Android phone or device? I'm having the darnest time coming up with phrases that people who are searching for such an app would use? Thanks
Competitive Research | | holdtheonion0 -
How to select appropriate keywords to optimize for SEO?
I have an e-learning website called www.graduatetestprep.com and we provide university students preparation for the GRE examination. This is an entrance exam required for admittance to graduate school across the US. I was wondering what is the best way to find the best keywords focus on to optimize on google and the other search engines. I feel I can't use "on-page" on pro-dashboard properly unless I have the right keywords to focus on. Thanks
Competitive Research | | anuraag0