Track keywords of our competitor
-
Is there a way for us to track the keywords of our competitor and so we can use that to optimize our sites?
-
Not really automate the process. You see there's a lot of possible keywords and we are thinking of focusing first on those keywords that our competitor is using. So in a way getting some ideas on which keywords they are using.
-
I would focus on figuring out what keywords you're targeting (you are an expert for your product after all) and then compare your rankings against your competitors. You can use a tool like Rank Checker. (Though beware when using it as it will search via your profile & IP unless you tweak your search.)
-
Raventools.com will crawl you site and pick out the words that repetedly occur on your site and then the rankings for those. Thats pretty close to knowing the rank i'd say.
Semrush does the same for adwords as that might show witch words they ar trying to rank for.
But like I said, I would'nt do that since it might not be the words you really want to rank for.
-
You can't go like: automate the process that you get keywords where your competitor ranks for. Somebody should build a tool for that :0
You can go like: see what pages your competitor has optimized, how he structured his site, see where he gets his links from and with what anchor text and go from there.
And of course you can use the keywords you want to rank on and see where your competitor ranks for those keywords.
-
You can, but I would'nt recommend you do that. You should find out witch keywords konverts on YOUR site and that analyse that data in google keyword tool to find out witch keywords have the most searches.
Go for the words that converts!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Mobile Rankings for me and competitors disappear in Moz but still ranking.
Hi, I'm trying to create an SEO report for my client however their mobile rankings have completely disappeared for Google Mobile rankings. Competitors rankings have disappeared as well. Could this be a Moz configuration issue?
Moz Pro | | baddjuju0 -
How do I mprove site visibility and keyword ranking for new product site
Hi, Sorry if this is a ridiculous post as I am really new to SEO, but I haven't had this problem with other sites! We had a website www.r-dna.co.uk that was never promoted or used very much as it was early days in the product lifecycle. The product (is called R-DNA or Remote Data Network Analysis) is now live so we re-branded and re-launched the site - it has now been live since the beginning of September but we still only have 0.35% visibility and very little ranking in our keywords. We are also using Google Adwords to try and generate business and have registered with numerous online business directories. I have been blogging to update content, tweeting and updating our facebook page, but we still aren't getting the traffic or visibility increases that we have experienced with our other sites. The MOZ site crawl shows 5 medium priority issues (duplicate title page & missing meta description tag), but no major issues. I know its probably fairly early days for a "new" site, but wondered if anyone could advise if there is anything wrong which would explain our lack of visibility.
Moz Pro | | sharon.bathurst0 -
Crawl results on keyword rankings differ from actual search rankings
For the second week in a row, the weekly keyword rankings in my MOZ account show "not in top 50" for most keywords. However, when I check some of my rankings I still broadly have the rankings that I used to have. It seems that the MOZ crawl is experiencing some difficulties. Does anyone have suggestions how to find out what's going on? If I can't rely on the crawl outcomes, then the tool is not very useful anymore!
Moz Pro | | matteis0 -
Keyword rankings tool is not working properly
My website http://www.logobite.com/ is in 29th position for the keyword "logo inspiration" but your keyword rankings tool is not showing up 😞 why?
Moz Pro | | logobite0 -
Tracking External Followed Inbound Links - Are We Getting Fooled?
This question is not about how to use SEOMOZ Link tools. It's about the numbers themselves and how their fluctuations are causing confidence issues.... My client wants to track inbound followed links over time. But as I understand it, this number will vary depending on the Linkscape crawling success (or even outages or partial crawls.) In the past few reports, we've had wild fluctuations which have made them very nervous. If my client wants to track inbound followed links over time, what SEOMOZ metric should we use for the most reliable progress checks?
Moz Pro | | scottclark0 -
Tracking Keyword Positions
Hello! I've been working with the various Google Docs Spreadsheets out there taking advantage of web scraping using xml and the seomoz api. I want to be able to track keyword rank by week, I've been playing around but can't seem to get it nailed on, I'm looking to put keyword in column 1, domain in col 2 and keyword rank on google uk in col 3. Anybody done/seen anything like this in a G spreadsheet? Cheers Jamie
Moz Pro | | ChapterEight0 -
Started my first campaign - keyword rankings do not match
Hello, I started my first campaign on SEOmoz and my keword position do not match the results I receive by using google search or by using another SEO program. For example - Ingersoll Watches should be on position 6 on google.com - SEOmoz shows me Ingersoll Watches is on 16. Why does SEOmoz show different results? Thank you for your attention!
Moz Pro | | JasonMGreen0 -
How to see rankings for a group of keywords over time?
I have around 1200 keywords in an seomoz campaign, chopped into various groups using labels. I am interested in tracking how keywords perform over time, especially groups of keywords. As far as I can tell, in the seomoz tools I can only see historical performance for a single keyword at a time. Is there a way to get a historical performance graph of more than one keyword at once? We often run optimizations for sets of words, so it seems like you would have better stats looking at groups of words vs picking one at a time. Is there a way to export historical data for more than keyword at a time? (So I could graph and analyze this sort of thing myself) Does anyone have other suggestions for tracking rankings in this way? Thanks for any help!
Moz Pro | | mlenz0