What is the most reliable source for search engine market share?
-
I would like to look at data or sources to get the most accurate measure I can on search engine market share.
Does anyone have reliable sources on search engine volume/market share etc?
-
A good observation Ryan, I tend to agree with you that Google's numbers would increase if more of it's properties were included in the calculation.
-
I like the first link: http://www.hitwise.com/us/about-us/press-center/press-releases/google-share-of-searches-66-percent-in-sept-2011/
The Google numbers appear lower then I expected, but I noticed an anomaly on the report. For Bing it shows "Bing powered searches" which is Bing+Yahoo. For Google it explicitly identified Google.com. I expect if you include the other properties which use the Google search engine, Google's numbers would reach 70%.
-
Hi Spencer
Not sure in which regard you are referring to, so shall provide two answers;
1) This could be what you're looking for ~ http://www.hitwise.com/us/about-us/press-center/press-releases/google-share-of-searches-66-percent-in-sept-2011/ which is a reliable source for search engine market shares and very recent (September 2011).
Also check out ~ http://www.netmarketshare.com/ and http://marketshare.hitslink.com/search-engine-market-share.aspx?qprid=5
2) Hitwise http://www.hitwise.com/us can provide this kind of data/information, though Hitwise is very expensive, typically in the region of $30,000 per year.
EG. the search term 'auto insurance' it would show you which websites have what market share of natural and paid search visits for this search term.
Regards
Simon
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Search Console Not Indexing Pages
Hi there! I have a problem that I was hoping someone could help me with. On google search console, my website does not seem to be indexed well. In fact, even after rectifying problems that Moz's on-demand crawl has pointed out, it still does not become "valid". There are some of the excluded pages that Google has pointed out. I have rectified some of the issues but it doesn't seem to be helping. However, when I submitted the sitemap, it says that the URLs were discoverable, hence I am not sure why they can be discovered but are not deemed "valid". I would sincerely appreciate any suggestions or insights as to how can I go about to solve this issue. Thanks! Screenshot+%28341%29.png Screenshot+%28342%29.png Screenshot+%28343%29.png
Algorithm Updates | | Chowsey0 -
Studies showing that social sharing does/doesn't affect rankings?
I'm currently researching this area in order to show to a client that social shares aren't as valuable for SEO as they might think. Can anyone point me in the direction of the best studies done on this topic? Thanks in advance!
Algorithm Updates | | QubaSEO0 -
Organic SERP CTRs and Universal Search
We have a keyword that we show up in the #1 position for organically. However that number one position is a Maps blended search result and we are the first listing with link, address and phone number. This is a high volume keyword but we receive little traffic from it. Looking in Web Master Tools this is corroborated in showing that for this keyword our average position is 1.7, high volume of impressions but click through rate is 0.04%! Is it possible that people scroll past the first result when it is a Maps blended search result to go to the first "true" organic listing? Has anyone else seen this? Is there anything a website owner can do in this situation to increase CTR for your listing?
Algorithm Updates | | IrvCo_Interactive0 -
Our root domain is no longer appearing in search results
Hi all The root domain for our site, roadtrippers.com, has been disappearing from Google's search results. Subfolders and subdomains still appear, but our root domain isn't found at all. I believe I've verified this by searching "-inurl:trips -inurl:byways -inurl:support -inurl:blog -inurl:places -inurl:guides -inurl:destinations site:https://roadtrippers.com/" in Google and our root domain is nowhere to be found. This may or may not be related to another issue we've had, where the root domain is appearing with a seemingly rotating set of parameters. Sometimes it'll be ?mod=, sometimes it'll be ?tag=translation. Originally they appeared to simply displace our ranking root domain, but now they and our root domain are completely disappearing. Our dev team believes they fixed the problem with recent 301 tags to any unapproved parameter being added to the root domain, but this hasn't fixed the original problem. Any insight into this is greatly appreciated! Brandon
Algorithm Updates | | brandonRT0 -
URL Importance In Search
This may have been addressed before. If it is, please link me to the thread. I'm trying to SEO for local surrounding cities my client services. It was suggested I purchase domains relevant to those cities and create separate pages optimized for those local keywords. Wondering if this is a good tactic. For example my client's business is located in Chicago, but services the surrounding suburbs of Chicago. Whats the current, best way to SEO?
Algorithm Updates | | severitydesign0 -
Where can I find research on consumer search habits for fashion items?
I will be pitching to an established major UK-based fashion brand in a few days. Their brand is well-known within their target demographic and they have only recently starting selling their collection online. They are currently unconvinced of the need to use SEO for any terms other than their own brand names for which they would naturally rank with little extra effort. Can anyone point me to any research or data that shows consumer trends to research fashion purchases online or trending away from shopping mall browsing habits?
Algorithm Updates | | richdan1 -
Monthly Searches in Rankings Tab
Hi everyone, I'm pretty new to SEOMoz, so my apologies if this is a very obvious question. I'm trying to find out how to do a report that shows both the ranking of my keywords as well as the monthly searches in Google or the other search engines. Is there an option for this? Thanks in advance!
Algorithm Updates | | seoppc20120 -
Does searching for brand names really affect search results?
Hey all, So I heard Rand Fishkin speak the other day at an event in Palo Alto and I tokk anyway an interesting little concept from the day. He mentioned that there might be some overall ranking benefits to having people search for your company's brand and hence arrive at your home page root URL. I was thinking and I'm going to put into place a little test to check this out, does anyone know if search results as a whole are positively affected by having a large number of searches for your company's brand name? I've referred to this in the past as "Branded Search" but perhaps there's another term... I'm interested in running a test whereby I actually remove our URL from the web almost entirely. From social media profile and potentially even from our business cards and instead replace this with "Google Us" or "Google: Junction Marketing". 25907011
Algorithm Updates | | blahblahblah20150