What's a good place for a copywriter to start researching the more technical aspects of SEO?
-
I've been working as a copywriter for about a year and a half now and I feel like the more advanced SEO topics (rel= tags, .htaccess files, etc) are a bit over my head. Is there a website where I can read up on all of these things?
I have a basic understanding of them but I couldn't talk about them for very long, and I want to become more well rounded as a search marketer.
Thanks!!
-
This is great, thanks everyone! I've read a lot of SEOMoz, but focused mostly on content-related information. Guess I'll have to get serious and get back into it
-
Have you exhausted the Q&As here on the topic? And the whiteboards, etc.? SEOMoz is really full of a lot of excellent information on all aspects of SEO. I am not familiar with the book Brett recommended, but looking at the index and browsing it (in Amazon's search tool) it looks as though it would answer well for things like using the rel canonical tag, etc.
I also think you would do well to google the topics that interest you and scan the tutorials that pop up. You will find that some writers will speak more clearly to you than others.
For example, I think this site on .htaccess http://www.htaccess-guide.com/ is a great place to start ... but you will find many other sites and another may be more suited to your learning style.
I also recommend you read and follow the blogs of some of the more advanced SEOs. Personally I like to see what Mike Martinez has to say. http://www.seo-theory.com/ and http://seo.xenite.org ...
-
I hear there is a cool site with a bunch of great SEO resources. It's called SEOmoz.
-
What is this ...book...that you speak of? Just kidding, I'll check that out. Thanks for the tip!
-
I found a pretty basic SEO book called SEO secrets by Danny Dover. Gives you basic ideas and terminology. Sometimes it is nice to read a book. Old school but I still like reading my newspaper that has been printed.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What will SEO be like in the 2020's?
Hey guys, I would love to hear your thoughts on how you think SEO will change in the 2020's. The 2010's saw some pretty cool stuff like Panda, Penguin, penalties for non-mobile-friendly, non-secure and slow loading sites. What will be more or less important for SEO's in the 2020's than today? How will machine learning and AI change SEO?
Intermediate & Advanced SEO | | GreenHatWeb0 -
What's the best possible URL structure for a local search engine?
Hi Mozzers, I'm working at AskMe.com which is a local search engine in India i.e if you're standing somewhere & looking for the pizza joints nearby, we pick your current location and share the list of pizza outlets nearby along with ratings, reviews etc. about these outlets. Right now, our URL structure looks like www.askme.com/delhi/pizza-outlets for the city specific category pages (here, "Delhi" is the city name and "Pizza Outlets" is the category) and www.askme.com/delhi/pizza-outlets/in/saket for a category page in a particular area (here "Saket") in a city. The URL looks a little different if you're searching for something which is not a category (or not mapped to a category, in which case we 301 redirect you to the category page), it looks like www.askme.com/delhi/search/pizza-huts/in/saket if you're searching for pizza huts in Saket, Delhi as "pizza huts" is neither a category nor its mapped to any category. We're also dealing in ads & deals along with our very own e-commerce brand AskMeBazaar.com to make the better user experience and one stop shop for our customers. Now, we're working on URL restructure project and my question to you all SEO rockstars is, what can be the best possible URL structure we can have? Assume, we have kick-ass developers who can manage any given URL structure at backend.
Intermediate & Advanced SEO | | _nitman0 -
Is it a good or bad idea (in Google's eyes) to add a forum to my website?
I have an active website with many users adding dozens of comments on the many pages of the site daily. I'm am wondering if it would be good for the overall ranking strength of the site if I were to add a forum to it (in a subdirectory, like forum.mysite.com). On one hand, I can see the forum posts as thin content, which Google wouldn't care for. On the other hand, I see the additional user engagement on the site, which I think Google would like. I know the benefits it can have to the users, but for this question, all I want to know is if this would be seen by Google as a plus or a minus for my site, assuming the forum succeeded in becoming popular. I don't want to do anything that will diminish the value of my site in Google's eyes. Thank you.
Intermediate & Advanced SEO | | bizzer0 -
Do I need to update my previous blog posts with my new SEO strategy'?
Hi Everyone, I have published 46 articles so far on my blog. Recently I changed my SEO strategy including changing main page titles, changing the targeting pages for each keyword, ... . Do you think it is a good thing to go back through all of my blog posts and change the internal link building and modify them accordingly. Thanks,
Intermediate & Advanced SEO | | AlirezaHamidian0 -
Google's serp
Hello Guys ! I will appreciate if you will share your thoughts re the situation i have. The homepage for one of my sites is one last page of google's serp, although internal pages are displayed in the top 10. 1. Why ?
Intermediate & Advanced SEO | | Webdeal
2. What should I do to correct the situation with the homepage ? regards0 -
Mobile SEO vs. normal SEO?
Hi everyone, I wanted to ask you abour your opinon on mobile SEO. Do we already have two different Indices, one for mobile, one for desktop? Except a few mobile listings I don't see a difference yet. If yes, do I need to do special mobile SEO for my site or is it enough to have e.g. a responsive webdesign which detects the device and shows a different page? Are there any other extra Mobile SEO measures that should be considered? I know of the Mobile Sitemap and directories but is there anything else? Best regards
Intermediate & Advanced SEO | | CrazySEO0 -
What's the best practise for adding a blog to your site post panda? subdomain or subdirectory???
Should i use a subdomain or a subdirectory? i was going to use a subdirectory however i have been reading a lot of articles on the use of subdomains post panda and the advantages of using them instead of using subdirectories. Thanks Ari
Intermediate & Advanced SEO | | dublinbet0 -
SEO from Godaddy How Good is it?
http://www.godaddy.com/search-engine/seo-services.aspx?ci=44163 it said "Includes Standard Search Engine Visibility to Improve Search Rankings" it begs for question... Search Engine Visibility??? Improve SERP?!?!!? is it really that good? O.o; or have i successfully been eaten my promotional messages? Can anyone with experience with them share some information with me ? 🙂 (The price tag is mighty interesting)
Intermediate & Advanced SEO | | IKT0