On raking reports
-
Hello.
I was wondering why doesn't SEOMoz update ranking reports daily as opposed to weekly.
Rankings to change overnight and since other services do it (e.g sescout.com) I can't really why not this one.
-
In that (obvious and well described case) a middle ground could probably do the trick.
Meaning, how about doing it 2 or 3 times a week.
That's what Solomon would have done
Thanks for the reply Cyrus.
-
Really great question that boils down to economics, scale and accuracy more than anything else.
The good news is that independent testing has shown that Moz keyword tracking, especially in the PRO campaigns (which uses slightly more sophisticated tech than the stand alone Rank Tracker) provides a greater degree of accuracy than most other providers.
The biggest hurdle to daily tracking is processing power. When you track as many keywords as SEOmoz across various search engines across the globe, it actually requires more processing power than other companies have to muster. At scale, this causes multiple challenges, including cost and server resources.
Tracking also means checking with Google, so Moz has to be careful about not violating Google's TOS (terms of service) by making large requests. Other companies play loose and fast with Google's rules - and that's something Moz won't risk as the data is too valuable for our customers.
And because keywords naturally fluctuate daily, we've found that tracking keywords once per week provides more actionable metrics for most folks.
-
It's like when you are on diet.
Tracking weight loss daily (progress) is way more effective and challenging than tracking it weekly.
-
Daily tracking...perhaps for some industries, fortunately not so important for the ones I'm involved in
To be honest, I regularly see big discrepancies between the ranking reports and real results (using google/bing uk). I'd be happy if the results were more consistent first then more frequent could come afterwards.
-
Sure, but then again why not have bot daily and weekly reports ?
Both have (different) value.
As for the sleep - what's that ?:)
-
I'm with you on that one! But I can really see why they doesnt, like you say the serp changes every day but it's really the big picture you should keep track on. if your site drops one day and you make changes based on that you might get bad results since that could just be a short drop only to rank higher the next day.
By following the big picture you will have better grounds for making changes. I mean you have to sleep aswell?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Duplicate content report - question on best practice
Hello all, New to MOZ Pro and SEO - so lots to get my head round! I’m working through the Duplicate Content section of the Crawl report and am not sure what the best practice is for my situation. Background: We are a reference guide for luxury hotels around the world, but the hotels that are featured on the site vary year on year. When we add a new hotel page, it sets up the url as ourwebsite.com/continent/country/regionORcity/hotel. When the hotels come off, I redirect their URL to the country or region where we have other hotels. Example: http://www.johansens.com/europe/switzerland/zermatt/ The hotel in Zermatt has come off the site, showing 0 results on this landing page. Question: My duplicate content report is showing a number of these regional pages that are displaying the copy “0 places - Region’ because the hotel has come off, but the landing page is still live. Should I redirect the regional page back to the main country page? And then if I add a new hotel to the site from that region in the future, simply remove the redirect? Should I also delete the page? Any tips would be much appreciated!
Moz Pro | | CN_Johansens0 -
Moz Crawl Report more urls?
Hi. I have used Moz Crawl Test and get my 3,000 urls crawled no issue. However, my site has more than that, is it possible to crawl the entire website? Alot of the crawl urls in the Moz test are search string urls and filters so Ive probably wasted about 2,500 urls on filter urls. Any advise or alternative software that wont cost a fortune?
Moz Pro | | YNWA
Thanks0 -
Raven Reporting Alternative
Does anyone know of a tool that has similar capacity to Raven's Reports? I'm doing some white labeling of reports for another Agency that is used to sending their clients a monthly Raven report that is basicly pulling out all the Google Analytic Data of top referrers, keywords, landing pages ect and putting them into a nice format. I've used the Moz reporting and at times just combined it with a pdf of the actual GA equivalent. That's always seemed a bit clunky but I don't want to have to take on a Raven subscription just for that. Anyone have any good alternatives or know if when the new dashboard launches if it will also up its game when it comes to the generated reports?
Moz Pro | | BCutrer0 -
Rankings reporting showing inaccurate improve/decline/unchanged numbers
Our rankings report is showing inaccurate numbers for the improved, declined, and unchanged summary, both in the email and on the site. According to the added up numbers, we have 315 keywords in the campaign, but that's not possible as we only have 172 set up for it. The total for this section is correct, it just doesn't add up.
Moz Pro | | tncomseo0 -
SEO Moz Rank Report
Anyone else noticing the rank reporting seems to be off? My reports are showing "not in top 50" for some keywords that my site is on page one for. Not in places listings either because I know that can throw things off! Anyone?
Moz Pro | | RickyShockley0 -
Where can I upload my logo for custom reports?
Hi, I've read the custom reports FAQ and it said I can upload my logo for white labeling under campaign settings. I navigated to campaign settings but haven't found the place to upload my logo. Could you please help? Barnabas
Moz Pro | | Barna0 -
Non search traffic in a report, user data etc
Are there any plans so we could add more data from Google Analytics to the seomoz reports? At the moment the reports are nice but my clients want to know the bigger picture than just the search traffic. They need to know the total traffic, the bounce rate, pages viewed etc - data in Google Analytics. There are other seo type tools which offer this information when you generate reports and if seomoz were to allow it then it would make life so much easier as I would not need to maintain a subscription here for the cool tools on offer and to offer websites at up to $100 a month just to generate client reports.
Moz Pro | | MegaFastMoz0