Not ranking well in Google

[Dexter2238787487]

Hi,

I am new to Seomoz,I have some little doubts regarding <title>tag.</p> <p>Can i target 3 words in the title tag. Currently i am on top for one keyword, and i cant get the rest two in top positions. Here is my website, can anyone review my site please.</p> <p>xxx(dot)ridpiles(dot)com with keyword hemorrhoids treatment</p> <p>I have good amount of backlinks, but still something i am missing. I have 100% unique content.</p> <p> </p> <p>Regards</p></title>

[KaneJamison]

Hi Mark,

You'll definitely need to optimize the rest of your content as well, I thought you were just asking about title tags.

I noticed you said you were page 1 for your secondary keyword, and page 3 for your primary. Part of that might be patience, it can take awhile for efforts to show up. Also, your main keyword might be harder to rank for than your secondary keyword. I typically target my primary keywords on the home page since it will have stronger Page Authority, and secondary keywords will be subpages, typically linked on the navbar.

Another consideration is that if your main keyword has been added to the title tag but not properly integrated throughout the rest of the page then that is going to set you back.

You've got 7 pages on your site, 3 of which are links / privacy / and contact us. Get some more content on the site and you'll have a lot easier time ranking. Use the new content to target your other keywords.

[Dexter2238787487]

Hi Roberts,

Thanks for the advice, at first i have targetted a small keyword for a test for my main page, and it got top. But later i have changed my title tag to suit my main keyword, And worked for about 2 months bringing in top. But As you said, the more generic the page is going to appear and less relevant against any particular search. Maybe this was happened or what i dont have a clue, for the first keyword i am in top 1 position. And the second keyword which is my main keyword is one 3rd page and it is not moving from there. And the last one is in 10th position.

Taking your advice, please clarify this situation, as i already worked about 2 months on my main keyword bringing it top, it came to 3rd page. Now should i create a new page targetting the main keyword? If so will all the work that had done for the main page is going to waste? Or will it show up soon if i go on working on it ?

[DougRoberts]

As Kane said, depending on what the keywords are you want to rank for I would suggest you create separate pages to target these keywords. Remember that backlinks are only part of the story and relevancy is also key.

The danger is that the more keywords you try and target on the same page, the more generic the page is going to appear and less relevant against any particular search.

If you create separate pages that are very about the keywords you are targeting then you can be very specific.

Separate pages also mean you can create content specific to the type of customer, their needs and their customer intent which in turn can help conversion.

You say you're not ranking highly for your main keyword. You need to take a look at your competition in the SERPS and see what they are doing, the strength of their pages/site and see what you're up against. (Open site explorer is a good place to start)

You may find they the competition has just too strong, too many links and that you're unlikely to be able to compete in the short term.

While keeping your main keyword in mind, you'll need to look for low-hanging fruit - other keywords that while they may provide less traffic, they aren't so competitive.

When it comes to traffic, remember that a large slice of a small pie is better than crumbs from a big pie!

Good luck!

[Dexter2238787487]

Hi thanks for the reply, but regarding the ranking, dont i need anymore optimization of my pages? As i was working hard to achive good rankings, but still for my main keyword i was on 30th serp. Do i need more backlinks or am i missing anything?

[KaneJamison]

You can try to target them with the main page by using them in the title tags if they'll fit, just don't go over 70 characters.

Another option is to create dedicated pages for those keywords, such as domain.com/keyword-a and domain.com/keyword-b - if you can get some decent links to those pages and set up your internal linking well, that's often a good option that doesn't stretch the homepage beyond its limits.

Read up on best practices for title tags at http://www.seomoz.org/learn-seo/title-tag