URL SEO
-
Hi All
I am completely new to SEO and I have a question about URL's which I would like advise on.
We are about to launch an immigration consultancy website which caters for several countries.
For the example below we are targeting the keyword "UK Visit Visa", which URL would be better from an SEO prospective?
1. www.example.com/uk/visit-visa
2. www.example.com/uk/uk-visit-visaThanks,
Fuad
-
Hi Fuad
You're welcome, am glad to have been able to help.
All the best for your website and business,
Kind regards
Simon
-
Thanks to everyone that took the time to answer my question really appreciate your contributions.
Best wishes,
Fuad
-
Hi Simon,
Thanks for your comprehensive answer really, really helpful. We are planning to use sub-folders for different countries but we will now combine this with your suggestion of putting really important pages on the root.
I have already read 'The Beginner's Guide to SEO and it was fantastic.
I am sure I will be bothering you with more SEO no brainers in the near future.
Kind regards,
Fuad
-
John and Casey have given good advice,
if you are trying to rank in different countries on the same website.You should read this page, New markup for multilingual content
http://googlewebmastercentral.blogspot.com/2011/12/new-markup-for-multilingual-content.html
-
Hi Fuad
A good question.
The answer kind of depends upon your intended structure for your website going forwards. It's usually advisable to keep pages at as high a level as possible, as in having a fairly flat hierarchy.
If you are to have a sub-folder for each country, then from the above, my answer would be:
because you won't need 'uk' to be there twice in the URL.
If these were deemed to be really important pages for your visitors, then you could even consider:
so that these pages are at the highest possible level. Though this depends on how you are structuring the rest of your website, could be that it's best for the User Experience & Navigation that all UK pages fall within a UK sub-folder.
Also consider whether or not you need the www. as that is a subdomain, could go for **example.com/uk/visit-visa **
As you are new to SEO, check out 'The Beginner's Guide to SEO' here on SEOmoz. Chapter 4 has some coverage of URL Structures.
I hope that helps,
Regards
Simon
-
You might want to be careful. Duplicate content issues will arise if the same content is on the same page for different countries.
I agree with Casey www.example.com/uk/visit-visa will be just fine.
-
Hi Faud,
There is no reason to stuff uk in your URL twice, search engine will see that /uk/ just fine. As this is just a small part of the algorithm anyways either way is just fine for SEO, so use the one whats better for the user.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
SEO: High intent organic revenue down in Europe
Our team is stumped and we are hoping some of you might have some insight! We are seeing a drop in Europe organic revenue and we can't seem to figure out what the core cause of the problem is. What's interesting, the high intent traffic is increasing across the business, as is organic-attributed revenue. And in Europe specifically, other channels appear to be doing just fine. This seems to be a Europe high-intent SEO problem. What we have established: Revenue was at a peak in Q4 2017 and Q1 2018 Revenue dips in mid-late Q2 2018 and again in Q4 2018 where it has stayed low since Organic traffic has gone up, conversion rate has gone down, purchases have gone down Paid search traffic has gone up, conversion rate has gone down slightly, submissions have gone up Currency changes are minimal We cannot find any site load issues What we know happened during this time frame (January 2018 onward): Updates to the website (homepage layout, some text changes) end of April 2018 GDPR end of May 2018 Google Analytics stops being able to track Firefox Europe is a key market for us and we cant figure out what might be causing this to happen - again, only in Europe - beyond GDPR and the changes we've made on our site is there anything else major that we're missing that could be causing this? Or does anyone have any insights as to where we should look? Thank you in advance!
Algorithm Updates | | RS-Marketing0 -
How do you optimize a blog post for SEO after the RankBrain?
Hi Guys Just curious to hear what you guys do to rank blog posts in the top in Google especially onsite, after the RankBrain update? Do you still use SEO tools to optimize this or are the SEO tools outdated for this? If yes which tools do you use to get success with? Cheers John
Algorithm Updates | | igniterman751 -
Is Shopify good for SEO?
Is Shopify good for SEO? Such as indexing or ranking? Some factors: - URL is too big Some default URL structure cannot change - /product/ , /collections/, /pages/ which makes the whole url so big Need expert's suggestions.
Algorithm Updates | | BBT-Digital1 -
Has anyone seen any research regarding URL structure correlating/impacting rank brain results?
We are currently writing some "rank brain-friendly" content and were wondering if anyone had seen or conducted research on best URL structure practices. Any insights would be appreciated! Thanks, Zach
Algorithm Updates | | Chris-2417530 -
Are there any alternative ranking strategies for not a blog site other than on site SEO, speed improvement, building backlinks and social media engagement to improve rankings?
We own a horoscope website and looking for some SEO advice.However most of the websites are blog sites therefore most of the SEO content is about how to rank a blog site better. IE getting new quality content, use anchor text link out etc. However if your site is different by nature it is hard to find good advice on how to rank better in these scenarios. I would like to know if there are alternative ways of increasing rankings apart from the usual strategies of improving social media fan pages, building backlinks and optimising the site speed wise and making it accessible and understandable to crawlers and people too.
Algorithm Updates | | websitebuilder0 -
Duplicate pages in language versions, noindex in sitemap and canonical URLs in sitemap?
Hi SEO experts! We are currently in the midst of reducing our amount of duplicate titles in order to optimize our SEO efforts. A lot of the "duplicate titles" come from having several language versions of our site. Therefore, I am wondering: 1. If we start using "" to make Google (and others) aware of alternative language versions of a given site/URL, how big a problem will "duplicate titles" then be across our domains/site versions? 2. Is it a problem that we in our sitemap include (many) URL's to pages that are marked with noindex? 3. Are there any problems with having a sitemap that includes pages that includes canonical URL's to other pages? Thanks in advance!
Algorithm Updates | | TradingFloor.com0 -
How Does Google Treat External Links to URLs with # Anchors?
Here are two URLs to explain this example: **Original URL: **example.com/1/ **URL that points to anchor within the webpage above: **example.com/1/#anchor Does Google treat these two URLs as separate entities or the same? For example, does an external link to the anchor URL pass full PageRank value to the original URL? How does Google handle this? Is there anything negative about this situation? Are there any risks associated with links to the anchor URL? Finally, is it more valuable for an external link to point to the URL without an anchor?
Algorithm Updates | | SAMarketing0 -
Confused About Addon Domains and SEO
I find addon domains really confusing. Everyone I've asked so far says that they don't affect SEO but I find that really hard to believe considering the same content is on both a subdomain and a subfolder and also has it's own unique domain. PLUS (in my case) completely different niche sites are sharing the same hosting. I really don't want to pay for hosting for all of my different sites but at the same time, if it's better/safer to do so for Panda/Penguin reasons I'm happy to do that. Thank you for your time. I look forward to your opinions/suggestions!
Algorithm Updates | | annasusmiles0