Is it ok to have 'Authors' that write content for multiple sites even if in the same industry?
-
Hi all,
I have a client that has 2 websites (different brands) in the same industry. I have encouraged them to become authors when writing content for each respective website and hook up their Google+ profile to the posts.
Is this detrimental for SEO if they are writing for both sites? Or is it in fact a positive thing?
Looking forward to your thoughts on this!!
Thanks,
Elias
-
Thanks for the reply Alan. Yeah, that does make sense.
I'll see how it plays out and I'll write a YouMOZ post later in the year.
-
I would say a positive thing, it shows that the author has authority. get then to write as guest blogers also, to increase authority further.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Facebook won't spend my ad budget. Any recommendations?
What do you do when Facebook won't spend your ad budget, no matter what you do or how high you bid? We've tested a large audience (2.2 million reach) under a single ad set versus many smaller ad sets with tighter targeting (50-150k reach). We've tested auto bidding versus manual bidding with bids as high as 1000% higher than Facebook's recommended bid. We've tested many versions of creative with and without text overlay and our relevance scores are high. Nothing seems to work. Our Facebook rep and Facebook technical support keep recommending to stay with one ad set and one ad, but that's not spending either. Most days we are getting less than 20% budget utilization. Has anyone experienced this situation before? Does anyone have any recommendations?
Social Media | | Liggins0 -
Is there a Bug or other problem with Facebook Page 'invite friends' feature ?
Hi Im trying to use the invite friends feature on Facebook pages to send a page invite to some email contacts, as per #3 in this SME recent post of FB tips: http://www.socialmediaexaminer.com/five-lesser-known-facebook-page-features-for-marketers However whenever i click the 'invite friends' option the dialogue box swirls for a bit then disapears and nothing whatsoever happens, not just not being able to see invite email options but nothing at all happens, the loading box just disapears. Does anyone know if this is a current know issue bug or other way of doing this so it works ? (I have tried on 3 different pages) Many Thanks Dan
Social Media | | Dan-Lawrence0 -
Do you think that Content Locking (force to share to unlock content) is manipulative and will eventually be penalised by Google?
There is a tactic called content locking which requires a user to share a post or homepage URL in order to unlock content (either a video, a full post or downloadable ebook). Do you think this is manipulating signals to increase search rankings? Argument Against Using Content Locking Social signals and links from Google Plus shares clearly correlate to increased search engine visibility. Requiring a user to pay for content with social sharing is only used to improve search rankings. According to the webmaster guidelines: "Avoid tricks intended to improve search engine rankings. A good rule of thumb is whether you'd feel comfortable explaining what you've done to a website that competes with you, or to a Google employee. Another useful test is to ask, 'Does this help my users? Would I do this if search engines didn't exist?'" Argument For Using Content Locker Users tend to value their social profiles and won't share something unless they believe it is valuable. Requiring a share is just a push to motivate them to share something they value. Additionally, it is similar to an email opt-in in that the publisher now has a social media lead they can follow up on. It's not just about SEO, it's about tapping into social network traffic and engagement on social networks.
Social Media | | designquotes1 -
How can I have mistaken identity Facebook work history removed from uncooperative person's profile?
My client, a cosmetic surgeon in Lynnwood, WA was attacked earlier today on Facebook by the supposed ex-wife of a cosmetic surgeon in Arizona with whom they have no association. The other practice has a name that is close, but there is absolutely no relationship between the two. We promptly removed the comments from my client's wall and images and blocked the person who posted them. Unfortunately she has posted in her work history on her own page that she works for my client's practice and blocking her has not removed my client's name, logo or fb link from her page. This poster's comments are so tragic and bizarre I'm honestly not sure she is a real person, though the doctor she mentions in her posts does appear to have a real practice in AZ. I could not find a way to report to Facebook that she did not in fact work for my client at any time. I have so far had no response from her to my request to remove it from her About page and due to the bizarre nature of the comments, I don't well trust she'll follow through. How can I have this erroneous work history removed from this person's profile page? Facebook FAQ offered no answers. Thank you.
Social Media | | Sharla0 -
Duplicate Content issue: Amazon book review & company blog
Can my site be penalized for including a book review verbatim in my blog that I also post on Amazon? What are the steps I need to take? I have written a book review that I want to post on Amazon. I am also planning to create a blog post and include the exact text of the review within the post which I will then also promote on my social channels. What do I need to watch out for in terms of duplicate content? Is there a sequence I should follow? We have the rel=canonical tag on our site which is WordPress.
Social Media | | gfiedel0 -
Creating Viral Content
Hi, I’m currently building a brand new site in the fitness vertical. The site is brand new, no authority, and backlinks. My goal is to turn it into a high end authority website, with organic traffic, and into a brand. My other goal is it to be purely organic growth, content driven. All my backlinks are natural. I don’t want to plead with other webmasters to link to me, whether it would be for guest posting or other questionable SEO tactics. I understand that creating awesome content so people have a reason to visit and link to, is what I need, and it’s a long-term process. I guess the part, in which I’m seeking advice/suggestions on is how do I go about creating awesome content which people link to and share. I’m thinking of doing something like Movoto and bridging together the sites topic and current trends online. For instance content on comparing North Korea average diet and how it compares to the US. Or who’s the fittest character on Games of Thrones. It’s relevant to the site and is current related to a hot trends. However creating content which is designed to go viral can be quite costly and I don’t have unlimited pockets nor do most people. E.g. creating an awesome info graphic, collecting data, hiring a professional writer, getting professional images, etc. So you don’t really want to screw up. So how can you reduce the risk? How do I go about it from a risk adverse angle? I’m thinking I can find content which has been previously shared (had a pulse), repurpose the content (I remember Rand mentioned this in one of the white board Friday sessions, make it way better, use visuals, apps etc), then base some of my content decisions using this process. I guess other ways – look at places like Reddit, bridging topic with current rends (as mentioned before), find popular forum topics, etc. The goal of the content is: 1) Content which naturally attract high quality links to the site, so it lifts up the other pages which don’t attract many links (through authority). 2) Turn some of that viral traffic into long-term subscribers of the website, and repeat visitors. Increase total search presence naturally Any suggestions or insights into this question would be very much appreciated! Thanks, Matt
Social Media | | Mattcarter080 -
I am wondering if there is a way to recapture the manager's position on Facebook Pages.
If this is a duplicate I apologize. Our employee had a client's business page tied to their personal page. This person is now a former employee and closed their personal page. That leaves us without full capacity on this client's Business page. Is there anything I can do? Or is the only way to reclaim manager status to start a new page?
Social Media | | HogWild0 -
List Your Top Social Media Sites
With Rands latest Blog post about social media linkage and sharing, and upon the discovery of quora.com in his post, I was wondering what other important ones I might be missing? There are certain obvious ones: Facebook Foursquare Twitter Linkedin Merchant Circle Do you guys know of any others that you find important, or see as useful in the near future?
Social Media | | dignan990