Using follow links on client and resellers site
-
Hi, i have a backup software product that I sell to business.
I would like to create a badge that says something like "powered by x backups". This would be an image with a href url pointing back to my company site. I would intend to give the client a discount if they were to place the small logo in the footer section of their website. I would also like to offer this to resellers. For example "Authorised reseller of x backups" badge that could be placed on the resellers website.
I would like to do this for two reasons:
- To promote my company to the visitors of the clients website
- To build link juice
Would this be effective in building quality links? It this type of link building allowed by google? If not, how strict are they? Is there any variation of my intended promotion strategy that would be more effective?
Thanks
-
Adam,
I think as long as you are up front about it to each, it is a good way to build links. As a footer link, it won't have near the strength as if you said just above the footer for example. For the reseller, I would try to get it in the main content and above the fold if at all possible.
Give it a go.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Guilty of keyword cannibalization. What's the best way to fix it without losing link juice?
Hi guys, I'm new here but I already spent hours reading the forums. I didn't post before because I didn't feel the need to, but today it's different. I don't want to take fixing steps that are not optimal for my website situation. So here's the problem : I am working on an affiliate website that is growing day after day and is already profitable. It is not by any mean a thin affiliate site. It's a french language website with product reviews on it. Right now there is 1 main page (hero page) per review in which I describe the products, put affiliate links, present useful information, etc. These pages have a good word count and I am targeting 1-2 main keywords on them which I consider a good practice. Couple of months ago I decided to add a product page for each one (normally it's 5 products per review) so I added 5 more page per review, targeting product names as new keywords. Problem is that : Product names are very similar to the main keywords (keyword cannibalization problem) There is very little added information on the product page when you compare it to the hero page (too thin) A lot of information is repeated on each of the product pages. I think this is bad. So I decided to keep only the hero pages to keep more link juice, avoid keyword cannibalization, improve page authority and get more content on one single page (only information that was not repeated have been added to hero page). I removed ALL THE LINKS to product pages (from the hero page). So now for my questions : Is it better to keep the product pages in my sitemap or to delete them right away? Is it better to let the product pages die by themselves over time or to 301 redirect all the product pages to hero page to keep link juice? The next question is a bit more complicated. Hope you guys understand what I mean. Considering that product pages are now gone, this will for sure weaken my bounce rate % because only hero page with good/deep information will be accessible to visitors (there is not a lot of internal links in each review, except to other, RELATED reviews). Is setting up goals in google analytics + telling google that it should consider a click on an affiliate link as a NEW PAGE VIEW (like it would act for a click on a link of a product on my own domain) will help for SERPs and SEO?? Or it will just help ME to see a lower bounce rate and setting goals? In other words, is tracking these links and let google see them as new pages clicks will help for the page rankings or not? Because from what I am understanding, a good bounce rate helps for rankings. If the changes made to avoid keyword cannibalization work, when could I potentially see the effects/benefits in the SERPs and trafic?
Affiliate Marketing | | benoit_20181 -
NoFollow Affiliate links from (very) shady websites will effect rankings?
Should I be worried , and if so what to do, if affiliates are linking from shady / gaming/adult websites? or dost the fact that the links are nofollow solve this issue completely ?
Affiliate Marketing | | KSafer0 -
How to flag inbound affiliate links to Search Engines
Afternoon Mozzers, I was chatting to our VP of marketing earlier about one of our sites with a somewhat unhealthy looking link profile. This is primarily caused by the sector its in and the fact that lots of low quality lead generators / affiliates operate there, sending traffic to us in return for payment on accepted leads. Now, he recalled that there is a way to mark these inbound links, through a URL parameter he thought, as being affiliates and therefore should be ignored as we don’t want them misinterpreted as an attempt to manipulate our rankings. I have been doing a spot of research but can't find a straight answer. heres a few articles i looked at: blogaid, Yoast, Webmaster world and the Moz Q&A.The problem is all these are from the perspective of a site linking out and acting as an affiliate, so all deal with that page not losing PR. The two methods i have derived from this boil down to: No follow the links Use an intermediary redirect page and script which you can block from robots.txt So, back to our case - Are there any ways we can signal to Search engines, as the destination site, that these links are from affiliates (such as this URL parameter our VP had vague recollections off) or should i just get in touch and ask the sites to make them Nofollow? Thanks, Tom.
Affiliate Marketing | | Sarbs0 -
Using Press Release For Promotion (PRWEB)?
I'm coming up on our year renewal for PRWEB and wanted to start a discussion with the MOZ Community on this one. I've used PR extensively over the past year and found it to be really hit and miss depending upon which category I used it for. I've combed the internet for help on this topic but have not really found anything pertaining specifically to PRWEB. Here's my situation. Right now we have a setup to be able to push out 4 highest level press releases every day. Currently they sort of work pretty well for the financial industry but I've not seen too much of a benefit in other industries. I also have a moral dilemma with the PR's, we have to put out a press release every day to have really any big impact on our own financial affiliate websites. This practice is not falling in line with "best practices" our business runs with for our clients and I feel like we just need to just cut the system and focus more on social promotion. So, What's your thoughts on PRWEB? Should I cut it? If not why? If so, what types of social promotion do you use that are really effective?
Affiliate Marketing | | Keith-Eneix2 -
Hiding Affiliate Links
Hello, Currently I'm developing a website that will contain a lot of affiliate links (5000). This is because I'm going to compare the prices of a lot of products. The visitor can go to all websites (my advertisers) that sell these products via affiliate links. My question is how to hide these affiliate links. I've read lots of solutions, like: cloaking, rel=nofollow, using JavaScript, 301 redirects. I would like to know what the best solution is to deal with these affiliate links for SEO. Regards, Martijn
Affiliate Marketing | | MartijnWijbenga290 -
Does an affiliate link bring the same SEO juice as a standard link?
I wonder if affiliate links, like the ones offered by Amazon Associates program bring the same SEO as would a link to the same page without this additional "ref=..."?
Affiliate Marketing | | maciek-0 -
Outbound Affiliate Links - Positive or Negative Effect
Hello I would like to increase the value of my value proposition to users by adding complimentor affiliate links and embedded widgets like postcode search to my promote my affiliate's service. I already have a great ranking.... Am I jeopardizing my position by putting outbound links to affiliate sites? Also would a nofollow tag on an affiliate link work? I understand Google is fast changing - so what is the latest advice on this for Spring 2011? Thanks a lot
Affiliate Marketing | | philipjterry0 -
Hosting a Niche Directory on your Site
I'm keen to hear feedback from anyone who has installed a directory onto their e-commerce site. By directory, I mean that - subject to human review and possibly a small fee - a relevant site owner in my niche can create a listing that is effectively a page on my site where they control the main content, links & images.
Affiliate Marketing | | jdeb
People using our site would enter the directory section from our resources / advice top level category and browse the index of the directory to reach a listed site's dedicated page. The idea for it came up when we were discussing ways to get more backlinks. Offering people a whole page directory listing seems like a good way of negotiating a link in return that isn't just from the other site's link page. I'm looking for everyone's stories on this: your reasons for doing it, how you went about it and the tools you used and what your results where, in particular: was it worth it? We aren't thinking about starting a new site for the directory, it would be added onto our main site (which is old and has good PR etc etc). However, it would still be good to hear from both sides of the fence on that issue. Over to you. J0