Why have organic hits to my site suddenly started to fluctuate widely?
-
Hits to my website have been gradually growing over the last 2 years to a point where there was 1300 organics a day. Recently the hits crashed to 300 a day and stayed there for a couple of days. They then bounced back to 1300 a day for a few more days before crashing down to 300 again.
This has happened a few times now. Oscillating between two points. Its like the site is crossing a threshold of something, back and forth. I have looked at different parts of my site and every part is down by approximately the same percentage.
Anyone out there have any ideas?
-
Its just google and its hitting all section of the site equally. Most keywords drop by a number of places and then bounce back. They did this a number of times, but haven't yet bounced up again.
-
Is this with visits from all engines, or just one search engine? If it's just one engine but not the others, that points more towards something with the way one particular engine is looking at your site. If it's all engines, then it might be something more happening with your site itself.
You might also see if you can find any more specific trends. is it one section of your site that's going up and down in visits, such as one folder, while the traffic to the other folders are OK? Or some keywords that are fluctuating while others are fine?
-
My question is why the change. We have been static or claiming in all relevant key words over the last 2 years. How can I work out what is causing this fluctuation in position?
-
Usually the organic hits is related to your google position. Your position in your best keyowrds changed over time? this can explain it.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
My site is showing indexed in search console but not appearing in Serps
hi, i have recently made sites.google site and submitted to search console but when I copy paste in google , its not appearing
Algorithm Updates | | alan-shultis0 -
Why are organic search results vastly different on Bing, Google and Yahoo Search
We searched two words for a client so see how/where their site returned results. Depending on both the browser we used and the search engine, the results were so vastly different we were shocked. The site returned #2 or 3 on Bing and YahooSearch and not until the 3rd page for Google! And it also returned much worse on Chrome than any other browser, a Google product. I know this topic must be covered somewhere, or perhaps someone would be kind enough to chime in and shed some light? We have been working hard to optimize for Google and failing, but doing very well everywhere else. What gives?
Algorithm Updates | | jimmyzig1 -
Website dance on Google Map results and organic seo results
My website is daily showing different position on maps.google.com and for the last few days like yesterday it was on 21st position on some keyword and today it is no where and same with other keywords. Is this a Google Dance ?? what can be its period ? and what is tyhe solution to handle it ??
Algorithm Updates | | mnkpso0 -
Why do weaker competitors on open site explorer outrank me on SERP
Hi I am new to the whole SEO + marketing and was just wondering why the competition is doing better in SERP they are all in the top 1-5 positions; however i am 5th on page 2 ?? after doing a site explorer analysis i found that I am beating them in all aspects, my site is sparrowmakeup.com.au keyword is "makeup artist sydney' any suggestions on how to increase my SERP would be helpfull.
Algorithm Updates | | EdsonGroupMedia1 -
Impressions & Traffic WAY Down. Where to start?
Beginning around November 1st, I began to notice a continual, gradual drop in impressions and traffic. During the holiday season we typically see a decline in business so I initially passed it off as that, but there has been no rebound and I'm really confused on where to begin looking to figure this out. Daily impressions have now dropped from 20,000 all the way down to 5,000 and it has taken a major toll on the business (see attachment for graph of this). Some Background Information: My Site has been very static for the past 8 month's (since April '12). Admittedly Overly static with very little other than a blog post here and there added. However, during these 8 month's traffic jumped 30% so we were riding that wave and feeling confident that our past efforts built a great foundation. I'm not aware of anything even remotely black hat that has ever been done. Everything is very much on the up and up and done with the user in mind. I'm unable to track anything to a Panda update due to the consistent, gradual nature of the decline. However, with some important search queries completely falling off the map, it feels to me like we are being penalized or affected by a permanent algo change. In GWMT that are a variety of important search queries that show a change of -100%. These terms do show an average position, but when I manually search for them they are no where to be found in Google search results. This is very strange to me. It feels like we've been blacklisted for some of our more important keywords. We had a major site relaunch on January 20th (a week ago). However the downward trend was in place well before this. The site is www.mycreativeshop.com To sum it up, I'm extremely confused and very concerned with what this drop is doing to the company. I've never been in this position as we've worked very hard to lay a solid foundation and have always seen a continual, positive traffic increase. It then seemed to just start turning downward one day and won't stop. If anybody has some suggestions of how to try to get to the bottom of this and learn what is really taking place it would be greatly appreciated! Thanks, -J Wdab7Sk
Algorithm Updates | | cre80 -
Regarding site url structure
OK so there are already some answers to questions similar to this but mine might be a little more specific. OK website is www.bestlifeint.com Most of our product pages are as such: http://www.bestlifeint.com/products-soy.html for instance. However I was trying to help the SEO for certain pages (namely two) with the URL's and had some success with another page our Soy Meal Replacement I changed the site URL of this page from www.bestlifeint.com/products-meal to www.bestlifeint.com/Soy-Amazing-Meal-Replacement-with-Omega-3s.html (notice I dropped the /product part of url and made it more seo friendly. The old page for this page was something like www.bestlifeint.com/products-meal The issue is that recently this new page and another page I have changed http://www.bestlifeint.com/Whey-Milk-Alternative.html I have dropped the "/product" on the URL even though they are both products. The new Meal Replacement page used to be ranked like 6th on google at the begining of the month and now is like 48th or something. The new "whey milk" page (http://www.bestlifeint.com/Whey-Milk-Alternative.html) is ranked like 45th or something for "Whey Milk" when the old page...."products/wheyrice.html" was ranked around 18th or so at the begining of the month. Have I hurt these two pages by not following www.bestlifeint.com/product.... site structure? And focusing more on the URL SEO? I have both NEW pages receiving all link juice inside web site so they are the new pages (can not go to old page) and recently seeing that google has pretty much dropped the old pages in search rankings I have deleted these two pages. Do i just need to just wait and see? According to my research we should rank much higher for "Whey Milk" we should be on the first page according to googles own statements of searchers finding good relevant material. Any advice moving forward? Thanks, Brian
Algorithm Updates | | SammisBest0 -
Why does Google say they have more URLs indexed for my site than they really do?
When I do a site search with Google (i.e. site:www.mysite.com), Google reports "About 7,500 results" -- but when I click through to the end of the results and choose to include omitted results, Google really has only 210 results for my site. I had an issue months back with a large # of URLs being indexed because of query strings and some other non-optimized technicalities - at that time I could see that Google really had indexed all of those URLs - but I've since implemented canonical URLs and fixed most (if not all) of my technical issues in order to get our index count down. At first I thought it would just be a matter of time for them to reconcile this, perhaps they were looking at cached data or something, but it's been months and the "About 7,500 results" just won't change even though the actual pages indexed keeps dropping! Does anyone know why Google would be still reporting a high index count, which doesn't actually reflect what is currently indexed? Thanks!
Algorithm Updates | | CassisGroup0 -
Why is this site ranking 1st?
I'm a relative SEO newbie, so please go easy on me. I've been an SEOMOZ pro user for a few months and have used it to dramatically improve my organic rankings. However, for the life of me, I cannot determine why the site that currently ranks number one, does so. For the factors I can determine, they shouldn't be ranking where they are, but reality is different. Could someone please offer me some ideas? My target keyword is "photography classes edmonton" My site is www.bsop.ca and I'm targetting the Google Canada engine. Any and all assistance is appreciated.
Algorithm Updates | | pburwell0
