Link Directories
-
Hi there,
We're very shortly launching a new website so as part of our link strategy we will be linking to directories found with the Link Acquisition Assistant for various keyword searches.
I was wondering at what point is it not worthwhile submitting to these directories with regards PA and DA?
For example if a directory has a domain authority of 69 but the page authority for the keyword in question is only 1, would it be a waste of time?
Cheers
-
Excellent! Seems like you have most bases covered - this is good.
Some people find links from high DA but low PA useful, others find the opposite useful. As always, there should be a bit of both. Try not to pick a strategy that puts all your eggs in one basket. I would prioritize the high PA first but dont forget about the high DA and low PA links, come back to these at a later stage
Also, make sure that there are other backlink strategies in place other than directory listings. There are lots of ways to gather links, directories are just one slice of the pie.
Feel free to send me a private message should you need assistance or add me to skype, the info is on my profile
Matt
-
Yeah
I understand that we don't want too many links in a very short period of time as it could lead to being penalised by Google, but at the same time we do need to build a spreadsheet (as you suggested) with directories to contact going forward, and that's one of my current tasks at the moment. I'm figuring since this is being done manually as an on-going process in conjunction with all the other work (so I'm not dedicating that much of my time) then i'm not going to have any infractions w.r.t mass submissions.
Yeah, I was just wondering how to determine which the best directories are whether it was a combination of PA and DA or whether when the PA's are low it isn't worth my time submiting to that directory even if their domain authority is high.
Yeah, we have all our initial content, have optimised each page for the targeted keywords & have made sure everything is how it should be for when we launch the site. Obviously this is an on-going process but we have our initial benchmark for going live.
-
If its a new website then you should avoid trying to grow too quickly - especially with link building. Link building is an area in which the SEO cheats have taken advantage of Google's algorithm in the past so Google are very aware of the problem. To combat this they are very careful with new domains receiving loads of incoming links. However, link building is obviously still important with new websites. You should make a spreadsheet of the link directories along with their PA and DA, keep a note of which directories you have submitted to.
You should start with the best directories on the list and when you get more time, filter down the less important directories.
In the mean time there are plenty of other bits which are just as important like content and on-site optimisation (forgive me if you have already worked on these two but most people just straight into link building. I had a client a while back who had built some really nice and relevant links but the foundations of his website were terrible and all his links were sent through to pages with poor URL's (ie, mysite.com/?>£hfgrt�talogue-p5 instead of mysite.com/dogfood))
Hope this goes some way to answering your question?
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When conducting a link building strategy does it matter the country the link is from?
We are a UK business and if we have links mostly from US based blogs and websites does this penalise us. The links are from relevant websites and topics. Should we be focusing on .co.uk sites
Link Building | | Caffeine_Marketing1 -
Are you still disavowing links?
In light of the Penguin update a few months back, are you still disavowing links? Penguin is meant to now ignore spammy links, meaning that manual disavow via Search Console is not needed. However, the feature stills remains in Search Console, suggesting that it is still helpful (or have Google just not got around to removing it yet?) Be interesting to hear your thoughts.
Link Building | | helga730 -
Manual Links Vs. Smart Links
Hey Everybody, Is there any downside to the smart link plugins that I see all over wordpress? Basically in short I enter a keyword and where I want that link to go (primarily internal) and set the parameters of repetition etc and it automatically adds the link to that. Now other than the obvious situation where it might put a link in an awkward place, is there anything wrong with this sort of software? Part of me things that this sort of software would not be liked by Google, and that it isn't really getting counted as a true link, but i wanted to see if there were other thoughts or experience with this.
Link Building | | HashtagHustler0 -
How do I search for a link within a competitors website that is linking my website?
Hello, I have just been checking my link profile and according to webmaster tools a competitor is linking to my website. Is there anyway of finding this link besides looking at every page within their website? Many thanks
Link Building | | mblsolutions0 -
What is a natural link?
Hi everyone, I'm trying to better understand what is meant by a natural link and would appreciate any assistance. Doing some competitor link analysis I've noticed a web developer who has created a directory for all its customers. This is not a directory in the traditional sense of being of use to an end user, but to my untrained eyes, it looks like an internal directory used solely for the purpose of link building. For all I know this might be perfectly good practice in the industry, but as a beginner, I'm attempting to get an understanding of things. My question is, what precisely is meant by a natural link? If the above scenario is all ok, whereby there are businesses in the same field of work, but ultimately could be in any given location, on a directory, are they natural links? Do these kind of directories that don't service an end user, exist if the common feature between them is say location only, or an seo agency only? Appreciate I could be completely out of kilter on this, but it seems the benefit on SERPs is pretty significant for something that seems pretty "unnatural" to me? Any guidance would be appreciated...tom
Link Building | | T-J-I1 -
Are reputable local directories effective link building resources for high rankings in local search?
I'm working on a local search campaign. Generally, the first thing I do is add the site to all of the local directories that I know of. I'm curious, with penguin updates, whether or not this is still an effective strategy for local search.
Link Building | | GuyFromHouston0 -
Link exchanges
I have quite a few legal clients and 90% of my clients top competitors are doing 1:1 link exchanges and they have been doing it for years. Other industries Dont seem as prevalent. I am just boggled every time someone says link exchanges don't work, will get penalized, or value is not passed. Its been working for my competitors....Legal SEO's seem to focus heavily on link exchanges. I have yet to do link exchanges, but am about to get started with a resourceful directory of local businesses on my clients site. Some will be linking back, but not all. Fear of penalization is lurking in my mind. Does anyone have any real data on this? Does anyone have an example of doing this properly and an example of how not to do it? I appreciate any feedback you can give. Thank you,
Link Building | | waqid0 -
What link would be better?
Okay, I found a niche blog that has a google PR6. They have a ton of dollow blogroll links, as well as a ton of internal links on homepage. Would I be better off getting the blogroll link? Getting a link in an existing post with a lower PR? Getting an advertiorial written with a link in it? I just don't know. It has a domain authority of 33 currently. It's not a cheap link for blogroll. The in-post, or advertorial isn't too bad, but not cheap either. Thanks in advance.
Link Building | | azguy0