Trading longer load time for greater link potential
-
How do you approach balancing load time with making a page linkworthy?
For example, if you create a page with a lot of rich media like infographics, images, videos, and audio, this will probably increase page load time but it will be more likely to earn links.
-
I put everything that I have into the page.
Six nice photos, two videos, a couple of charts and 3000 words - plus ads.
Be sure that you optimize the photos and have a good server with caching.
-
Like Sean said, people have no patience on the web. Load time is important across the board for users _and _search...not just search. Something that takes forever to load probably won't be link worthy (or share worthy) as a result and even if you do get links or share, it may not rank as well either because of the slow load.
You probably should rethink your content or design and strip it down to the basics. But also do whatever you can to speed up a feature-rich page. With all the services available (most for free or low cost), there are lots of ways to speed up your pages.
If it is really image heavy, something like jQuery lazy load (http://www.appelsiini.net/projects/lazyload) is awesome. If you are using a lot of jQuery or other dynamic libraries, pull in the content from Google's libraries (https://developers.google.com/speed/libraries/devguide) to take advantage of caching. If you have a lot of custom JS, minify it (http://www.minifyjs.com/javascript-compressor/). Also, I've had luck with Cloudflare (http://cloudflare.com) as well in speeding up really feature-rich pages.
Hope that helps.
-
Would rethink the design of the page. Are there any better ways to design the page? Could you leverage lightbox? Screenshot the videos and have them target=blank? Granted not every solution is ideal but if you must cram a ton of things on a page that will cause insane load time you also have to consider the fact of if it is a long time period, it will tick people off and thus not be as link worthy as you may think.
People on the internet have practically 0 patience...just remember that when coming up with your plan.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
302 redirected links not found
There are so many 302 redirected links you found among which most are for the pages which needs users to login to view the pages so redirection to login page is unavoidable. For example: https://www.stopwobble.com/wishlist/index/add/product/98199/form_key/QE0kEzOF2yO3DTtt/ Also we don't have product compare functionlity, but still there are so many links from compare page which redirects to respective category page. For exammple: http://www.stopwobble.com/catalog/product_compare/add/product/98199/uenc/aHR0cDovL3d3dy5zdG9wd29iYmxlLmNvbS93b2JibGUtd2VkZ2Vz/form_key/QE0kEzOF2yO3DTtt/ We need to know from where Moz crawler is detecting these links so that we can supress them from being crawled. I already tries to review overall site and confirmed these links nowhere exists in page source or in sitemap.xml
Technical SEO | | torbett0 -
Internal followed links only 5
Dear members, As I understand the importancy of Internal Followed Links I want to increase them for www.ruijters.nl. What I do not understand that Open Site Explorer only counts 5 Internal Followed Links. These 5 Internal Followed Links must be the hypelinked images on the homepage? But the website in overall definately has more than 5? Any members who van help me out to fix this problem, so www.ruijters.nl can enjopy his linkjuice? Best Regards, Alain Nijholt
Technical SEO | | bmcinternetmarketing0 -
Anchor links percent
I really don't have a clue about how many internal anchor links are recommended for a page. I think it could be split into anchor text in the article content and also in the whole page. The article content: Only the unique content of this page The whole page: Everthing including menus, sitemap, etc. Does percent really matter? Could an excesive amount of anchor links diminish pagerank in the source page? Can google see an excesive amount of internal content links as spamming? Thanks 🙂 !!
Technical SEO | | heroselohim0 -
Redirect not picking up any link juice
Hi, We recently had a domain name change, as we had an established site we had all pages redirected to the new domain. This was over a month ago but despite the redirect SEOmoz doesn't recognise any links to and from the site. Is this due to simply time duration and SEOmoz can't pick up on any redirected info, or could there be a problem with the redirect? Thanks, Adam
Technical SEO | | adamgthorndike0 -
Link Volume - calculate what you need?
Hi everyone, an interesting question here. How do you determien what link volume you should try and get into your website? What analysis do you do to determine the number of links you feel is right to go into a back-link profiel every month? obviously there is no magic number but its an interesting question to know what others do. Obviously you don't want to build too many or too little. If you have been penalised for bad links in the past and are now back on track - how do you calculate the volume? Do you take links dropping out into consideration?
Technical SEO | | pauledwards0 -
Do links count if they have no href parameter?
A SEOmoz report indicates that we have a large number of links on our pages, mainly due to an embedded mega-drop down and lots of product display options that are user activated, but otherwise hidden. Most of the links have the paramter href="#", because the links are used in combination with jQuery to trigger actions. It is still possible to trigger the actions without the href parameter, so the question is: Do links without href parameters count towards the total amount of links on the page, since a link without a href parameter is actually an internal page link? Our site (this version of the site has not had empty tags removed): http://emilea.be/
Technical SEO | | Webxtrakt0 -
Internal linking to subdomains
Hi *, I have a main site called example.org, and a lot of user generated pages to foo.example.org / bar.example.org and so on. Most of those pages link back to example.org. In example.org I have a page that links to all subdomains. How can I optimize the pagerank of the list page? Should I add nofollow to subdomain sites to avoid passing link juice to those sites and keep normal linking from subdomain sites?
Technical SEO | | ngw0