How to search adwords properly
-
If i search the word gold, Google tells me it is searched 20 million times/month.
I realize that is people searching the word gold in combination with other terms. I would like to know how to find out how many people search the word gold just by itself.
How do i do that?
-
A couple of things to keep in mind that no everyone who searches on a word (especially a broad single-word query) will actually click a result. They may look at the result and realize that they need to narrow it down, and not click on anything.
It's really hard to tell search intent from a one-word query like gold. Is it a fifth grader who is searching for a classroom assignment about gold? Is someone wanting to know about gold so they can buy gold jewelry? Do they want to know the current price of gold? Are they interested in investing in gold?
-
thanks!
-
I see the problem here, were you using the Google Keyword Tool?
If yes then on the left there is a box headed Match Type
You will find a tick near the word Broad
You need to UNtick that and then tick Exact
I've attached an image of what it should look like, hope this helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Has anyone noticed an Adwords algorithm change early this month?
I was digging into one of my accounts and noticed that previous well-performing ads were not being shown this month. My settings are set to Optimize for conversions: Show ads expected to provide more conversions but whichever way I look at the data, ads that were doing well previously are now only being shown about 0.1% of the time. Has anyone experienced this before or know of a possible Adwords algorithm change?
Industry News | | Snaptech_Marketing0 -
Google Custom Search vendors and options
Hi everyone, We're in the process of finding someone who will be able to help set up Google Custom Search on our site and are having some trouble - most agencies we were hoping could help solely focus on Google Search Appliance, a hardware-specific approach that doesn't suit our needs. Specifically, we'd like to replace our current site search engine with Google Custom search, as well as configure it as deeply as possible for the best search experience I'm hoping people could give me some ideas on who might be able to help, or the best places to look. Thanks in advance!
Industry News | | digitalcrc1 -
Does Google still have a standard search result? How can I get it?
I have heard a lot from the experts that there are no "Standard" Google search results anymore. They said that most of the SERP's of Google that show up are customized/tailored for each individuals even if they are not logged-in using their Google Custom Search. My questions are, Is there still a way to retrieve the standard Google search result? How? Are these scripts will be helpful when searching on Google? *webhp?
Industry News | | RafaelRanada
*complete=0
*pws=0 watch?v=B8ofWFx525s B8ofWFx525s watch?v=B8ofWFx525s0 -
Google Changes Up The Search Results Page
Hi Guys, As you Google has made changes on search results page. I have two points two discuss here : 1. Are we going to see more ads on left sidebar in future ? 2. I think it will also affect the CTR of top three ads in SERP ? Waiting for you guys opinion on it ? Reference: http://www.webpronews.com/google-changes-up-the-search-results-page-2012-11
Industry News | | SanketPatel1 -
Displaying desired domain in search engines
Last year I registered a hosting and domain account for Mummyzboy.tv. Then we added Mummyzboy.com domain to the account. Then the client wanted the .com to be the main domain so we: Made the .com become primary domain for the hosting account. Changed the webmastertool account url to the .com Changed all .tv for .com in the sitemap and re-submit it. It's been a month now since the last mods and over a year the the primary domain was change but Google still displays Mummyzboy.tv in his results, any tips?
Industry News | | escteam0 -
Site search
My google site search is now costing us $750/year. That is an outrageous fee for providing a search feature on our website. does anyone know of an effective search box we can put on our site that is less expensive than google?
Industry News | | StreetwiseReports0 -
Will Search Engines implement timestamps?
We continuously receive comments on our partners' websites which are obviously spam from a third world country trying to build backlinks that some SEO firm outsourced. Out of curiosity, and what I've added to my prayers at night is for the search engines to apply an algorithm update to discredit comments posted under a certain time frame to help identify spam, and these garbage practices. Do you think something like this would happen? My most important thought is...how can we compete with companies that are doing these practices trying to get that quick buck? Look, we want to play the game with the highest ethics and morals and not "cheat" the system because we know a "work around". Thoughts...
Industry News | | cyberlicious0 -
Anyone know how to get into Google Advisor search?
Looking for information on how to get into Google Advisor (https://www.google.com/advisor/home). Google is rolling out their own meta search engines in select categories right now - finance and hotels to start - but i cant find any documentation, help or data on how to get yourself in that feed/search. Anyone have experience in with this yet?
Industry News | | rhutchings0