Is building a WordPress plugin a bad link-building strategy now?
-
One strategy I was considering for a new site was developing a WordPress plugin that would have the side-effect of generating lots of back links. Given Google's recent over optimization update, this sounds like it could be a really bad idea. The nature of the plugin would be such that it would probably be used on very new blogs with low quality.
-
I would say so long as it says in small text on the bottom: such and such plugin brought to you by yoursite and you add the option for individuals to add a rel=nofollow (most people will forget) then it's perfectly legitimate link juice. But make sure to have something about the plugin on the page itself, otherwise you could be penalized for lack of relevency...
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Thousands of duplicate website links at "Who links the most" in Google webmasters. Any risk being duplicate website links pointing to website?
Hi all, As I mentioned some days back here, our duplicate website got indexed a month back. Unfortunately there are links to our original website. I noticed that thousands of links are from our duplicate website at "Links to Your Site". Will this hurts? Now we have blocked the duplicate website getting indexed. What to do to remove these links from "Who links the most"? Thanks
Algorithm Updates | | vtmoz0 -
Would having links on wikipedia help search engine rankings?
I am wondering that having a listing on Wikipedia would help search engine rankings in general? I know all of the Wikipedia links are no-follow links but I think it'd still help to rank higher on search engines. What are your thoughts?
Algorithm Updates | | ahmetkul1 -
Penguin Strategy Idea
Hello, So while I sit and wait for Penguin to hopefully ease up on my site, would it be smart to create a new site and then forward the old penguin hit site to it after the dust clears and any issues are better? I have heard some people say you never recover from an algo penalty? While others say to wait it out. So just curious what you think? Would you ditch a site that is not super followed or popular? in the attempt to create a site with no bad backlinks and start fresh? Thank you for your thoughts
Algorithm Updates | | Berner0 -
I think my inbound link anchor text looks un-natural to google - How to fix?
Hi all, For a bit of back ground see this question i posted recently: http://www.seomoz.org/q/lost-over-65-of-organic-visits-since-sept-please-help From the responses there and looking into my backlinks and my competitors i can see an issue with the anchor text on my inbound links... nearly all keywords and very very few brand names etc... From what i can gather (using open site explorer) the page in question has: 1100 inbound links from 900 domains These use 90 different anchor texts 106 of these links use my brand / website name in the anchor text These 106 links are spread over 18 domains (73 from 1 directory) About 5-10% of the links are from directories, the rest are from what i would describe as "proper websites" From my very limited knowledge of this, the issue is my brand / website should have a far higher ratio of links using it as the anchor text then any keyword... which as you can see from the above is not the case... If it wasnt for that 1 directory there would only be 33 links with my brand from over 1000... I need to start fixing this, but was wondering how to start... Below are a list of options i could try, i have no idea if these would help or hinder, any advice you could give on the potential affects of below options would be very helpful: Options (the below are hypothetical, i have no idea if i will be able to get it done - Just thinking out loud here): Get as many as possible of the "directory" links removed Remove keywords from 50-60% of links and replace with branding Or Try to add branding to 50-60% of the anchor texts something like [Brand] + [keyword] Forget about whats been done previously / changing it will not help in anyway / and focus on branding in anchor text for any future link building? Thanks James
Algorithm Updates | | isntworkdull0 -
Outsourcing of guest blog articles and usefulness of links from guest blogging
I'm not the greatest writer but want to do some guest blogging for links and traffic. Are there any businesses out there that write world class guest blog articles for subjects that match my business? Also, i've read that doing this for links is really moot because the blog posts get archived and become pagerank "unranked" thereby offering little link value after about a month or so. Once they get archived do they still get counted by google and does the anchor text and page rank still count? Thanks in advance mozzers! Ron
Algorithm Updates | | Ron100 -
I used to rank 12 or 13 for a specific search term. Now I don't show up at all. What's cuasing this?
Used to rank on the second page for a specific search query, now we don't seem to show up at all for the same query. Has Google penalized us or is something else going on?
Algorithm Updates | | wlefevre0 -
Home page replaced by subpage in google SERP (good or bad)
SInce Panda, We have seen our home page drop from #2 in google.ie serp to page 3 but it has been replaced in the same position @#2 by our relevent sub page for the keyword that we ranked#2 for. Is this a good or bad thing from and seo point of view and is it better to have deep pages show in serp rather than the homepage of a site and what is the best line of action from here in relation to seo. Is it best to work on subpage or home page for that keyword and should link building for that phrase be directed towards the subpage or the homepage as the subpage is obviously more relevent in googles eyes for the search term. It is clear that all areas of the site should be looked at in relation to link building and deep links etc but now that google is obviously looking at relevancy very closely should all campaigns be sectioned into relevent content managed sections and the site likewise and treated on an individual basis. Any help that you may have would be very welcome. Paul
Algorithm Updates | | mcintyr0 -
Link analysis task
Hi mozzers, I am currently working on a phd, and one of the professors asked me for help. He would like to know how many Danish school websites (n=1500) links to a certain section of a government website (the relevant section has around 1600 pages). The problem is, that the government website is coded very poorly from an seo perspective with lots of strange URL variables, entailing OSE can't give valid data. So, what would be the best way to check how many of the school websites link? Throw all 1500 website through Xenu, or is there a smarter solution? Maybe the link out feature on Bing? Any suggestions will be greatly appreciate. Thanks!
Algorithm Updates | | ThomasHgenhaven0