Google+ business pages and Schema.org
-
Hi All,
I'm an SEO for a company that runs a number of brands. I'm in the process of setting up the Google+ pages for these brands and decided to watch the Microformats & Schema.org - Real life Use Cases - Mozinar by Richard Baxter and the Online Reputation Management: Branding for SERP Domination Mozinar by Rhea Drysdale to help understand the best way to achieve this.
One of the suggestions by Richard Baxter was to include the authorship schema.org, but I can't see how this can be done for an organisation instead of an individual.
My question is, how do you manage authorship when your not able to link websites to Google+ business pages, only profiles?
How have you managed this on SEOMoz for example?
Hope you can help.
Thanks
Jojo
-
Ah... I see! Thank you Shane.
That makes sense, I thought I might have missed something.
Thanks
Jojo
-
Hi,
http://support.google.com/webmasters/bin/answer.py?hl=en&answer=1708844
Has information about rel=publisher (for brands and pages) - which is the counter to rel=author (profiles)
I think this is what you were asking
Hope it helps
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Which domain will perform better on google.com? californiaweb.co OR webthreedesign.com ?
Which domain will perform better on google.com? californiaweb.co or webthreedesign.com ?
Branding | | Web3Marketing871 -
The brand drop down doesn't seem to be appearing for any brands in google.com.hk. Is it something which needs to be set up and registered, or automatically rolled out by Google?
In google.com.hk SERPs the brand drop down doesn't seem to be appearing for any brands. Is it something which needs to be set up and registered, or automatically rolled out by Google? And if so is Google just slow rolling out in this part of the world? Thanks
Branding | | seanfhutchinson0 -
Gateway Pages
I have read that gateway pages are frowned upon by the search engines? If you have multiple domain names that are related to your main website what is the best way to get the greatest use from those related domain names? Thank-you.
Branding | | Road0 -
My 40 year old, well established business has a brand name that I think is hurting my SEO. Need advice please.
Our business brand name has words in it which when we were using it as our domain name, was a) bad for our SEO and b) got our emails marked as spam in our client's inboxes. This was not a problem when we first got online, years ago. It eventually became problematic, but we didn't realize it for some time. When we realized the issue, we simply changed our domain name to something more SEO friendly, using exact match keywords. This was fine for a while, but eventually, algorithms changed again, and now with Google putting an emphasis on Brand Names and not looking as kindly on exact match keyword type domains, we are again at a place where we don't know what to do. We can't change our brand name. I don't want to post our real name or business here, but I will give an example. Brand Name: Living Free Travel The Issue: "Free Travel" gets blocked by spam filters, gets us useless traffic from people looking for free travel (which makes out bounce rates very high), gets our domain blacklisted. The Solution: travel2europe.com is the website of Living Free Travel The New Issue: travel2europe.com is not our brand, and probably doesn't look like one to Google, especially since on our site, travel2europe.com is never really mentioned because it is only our domain, not our brand. "Living Free Travel" is generally the anchor text for travel2europe.com wherever we are linked to. We assume this mismatch is problematic for us in ways we don't even know. Are we screwed? Need advice, please. THANK YOU.
Branding | | benenjerry0 -
How to Merge Existing Google Local and Google Business pages?
Hey everyone, I'm getting a wee bit frustrated. I have looked at every blog post I can about merging Google Local and Google Business Pages and I can't figure it out. I already have a verified Google Local page here https://plus.google.com/107404063103285095864/about?gl=CA&hl=en-CA and a Google Business Page here https://plus.google.com/b/100116630212547145177/100116630212547145177/posts . Both are already verified. How do I merge these existing profiles which are already verified?
Branding | | jhinchcliffe0 -
Sorting out a proper domain - changing from .org
I have a client with a business.... normal business and he has a .org address. .com and .co.uk are taken buy sites trying to sell those for £100000 each. So.... What would you do... Original - mybusinessname.org OR my-business-name.co.uk mybusinessname.uk.com mybusinessnameuk.com You get the point... Suggestions greatly received on what to recommend to the client...
Branding | | JohnW-UK0 -
How to launch a Google + Campaign?
Recently I've been reading a lot about the benefits of Google + for SEO. The problem is that for local sites their might not be that many people in my niche who are signed up for google +. Now obviously I'd like to get a lot of +'s but whats the best way to go about it? How do I get people to one sign up for a google acount to create a google+ profile and then + my site? Sounds like a double campaign. Any body have any experience with this?
Branding | | bronxpad0 -
Benefits of +1ing a Sub Page vs. Root Page
Say I'm on Nike and I +1 a soccer shoe page...does the Nike root page rank higher/for more terms for my google+ followers or would just the soccer shoe page?
Branding | | Hakkasan0