Low Quality Highly Relevant backlinks, should we get them?
-
I see a lot of opportunity to get lower quality, but highly relevant backlinks, should we try to get these? I'll give you an example, lets say we have an asphalt paving company ( not a lot of authority blogs out there, that we can find yet)
We found this one http://www.wolfpaving.com/blog/ - DA of 27 and PA 29 should we go after links like this. I would actually like to know about sites with less authority than this one, I would probably go for this one without question. So Should we go after worse DA and PA but still legitimate looking sites and highly relevant?
-
Medlin04. I agree with Robert, it's a cost-reward trade-off.
Since it's the paving industry we're talking about, how many nice relevant sites can there be ?
I doubt there are very many that carry substantially higher PA/DA. Your customer's competition will face the same problem of available relevant links.
Unfortunately, G's continuing attack "freshness", Panda, and now Penguin will continue to favor the sites Robert dubbed "PA-60" sites which have high "authority" but are usually written by content writers who, no matter how good they are, often do not fully understand the subject however experienced and skilled the writer may be.
No matter how anyone characterizes it, G's culling websites. Saves on search, helps sell adwords. If there is a huge (intentional) weakness in G's formula, it's underweighting relevant small business links out to other sites in the same business. I believe this part of the algo is intentional because the big sites often sell the advertising which directs the traffic to these small business.
-
Again, if it is relevant and not just some cheap directory, go for it. If you are wanting some good links and want to pay for directories, go to Yahoo Directory and BestoftheWeb
Hope this helps
-
What about low authority, but highly relevant directories? What are your thoughts on these types of links?
-
Rmedlin04
My opinion is that you should decide based on the amount of time/effort/$ you must expend versus what they do for you. I think when you have links from relevant sites it improves your site and chances for additional traffic. Too often we are out looking for the PA 60+ sites that we can get for the juice without thought to whether or not there is a fit.
That is due not just to "gaming" the system, but the reality that we all need to rank above our competitors and the current algorithm(s) require it.
I would still go after the relevant links based on the resource allocation question being one I could live with.Best
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
I have very good backlinks but not showing in search console?
hi, i have some editorial links from some sites, they are appearing in google search results even when i select verbatim, long story short-when will they show up in search console. are they indexed by google? if they are showing in search results , does that mean they will also show up in search console? i am confused.
White Hat / Black Hat SEO | | Sam09schulz0 -
I have plenty of backlinks but the site does not seem to come up on Google`s first page.
My site has been jumping up and down for many months now. but it never stays on Google first page. I have plenty of back-links, shared content on social media. But what could i be doing wrong? any help will be appreciated. Content is legit. I have recently added some internal links is this might be the cause? Please help .
White Hat / Black Hat SEO | | samafaq0 -
Dynamic Content Boxes: how to use them without get Duplicate Content Penalty?
Hi everybody, I am starting a project with a travelling website which has some standard category pages like Last Minute, Offers, Destinations, Vacations, Fly + Hotel. Every category has inside a lot of destinations with relative landing pages which will be like: Last Minute New York, Last Minute Paris, Offers New York, Offers Paris, etc. My question is: I am trying to simplify my job thinking about writing some dynamic content boxes for Last Minute, Offers and the other categories, changing only the destination city (Rome, Paris, New York, etc) repeated X types in X different combinations inside the content box. In this way I would simplify a lot my content writing for the principal generic landing pages of each category but I'm worried about getting penalized for Duplicate Content. Do you think my solution could work? If not, what is your suggestion? Is there a rule for categorize a content as duplicate (for example number of same words in a row, ...)? Thanks in advance for your help! A.
White Hat / Black Hat SEO | | OptimizedGroup0 -
Can image links help improve my backlinking profile?
I recently spent some time looking at the backlink profile of a leading UK food & clothing retailer and noticed that a high number of their backlinks for very competitive search phrase's consisted entirely of image backlinks. 50% of the links contained no alt text and other 50% contained a mix of just the targeted keyword or a phase containig one mention of the targeted keyword. Has anyone had any experiance of this type of marketing producing any positive effect on SEO or search engine rankings?
White Hat / Black Hat SEO | | BigJonOne0 -
Getting Back Links When I Cannot Add Outbound Links to My Site
I have a collection of websites that I do not control in terms of content or page creation/editing. As a result, I have no way to add links to outside sites on any existing or new pages. Given this, how can I go about finding and requesting other sites link back to our sites/pages if I cannot offer them a link to their site in return? I know that content is a link driver, but I do not control the content, so I cannot develop new content to help drive links. I appreciate any help/advice any experts can provide.
White Hat / Black Hat SEO | | dsinger0 -
I need to find a website I can get guest blogs on for a removal website.
Hello everyone, I need to find a website I can guess blog posts on. Please can someone tell me where I need to look and how the process works: E.g Do i email the blogger saying I'll pay him? Also what categories would work well for removal website. www.van-plus.com to be precise. Thanks in advance!
White Hat / Black Hat SEO | | vanplus1 -
DropBox.com High PA & DA?
"What’s up with these dl.dropbox.com High PA & DA links?" You know, It's frustrating to spend almost an entire day getting a few great link backs... then to find out your competitor has hundreds of cheap & easy link backs for the keyword you are going for with greater Authority [according to SEOmoz's OSE]. So I ran a search on one of our top competitors in Open Site Explorer to gather an idea of where the heck they are getting all of their links. Please feel free to copy my actions so you can see what I see. Run a search in OSE for www[dot]webstaurantstore[dot]com. Click on the ‘Anchor Text’ Tab. Click on the first Anchor Text Term, which should be ‘restaurant supplies’ :: Then it will expand, click on the ‘View more links and details in the inbound links section.’ As you scroll down the list you will notice that they have a bunch of linking pages from dl.dropbox.com, all of them are .pdb files, for their targeted Anchor Text, restaurant supplies. Q: So my question is can someone please elaborate on what .pdb files are and how they are getting this to work for them so well? Also you will notice, on the expanded Anchor Text Page, that their 6<sup>th</sup> most powerful link for this phrase (restaurant supplies) seems to be linked straight from a porn site, I thought Google does not rank adult sites like this? Q: For future reference, does anyone know legitimate websites to maybe file an SEO manipulation complaint? Thanks!
White Hat / Black Hat SEO | | Burkett.com0 -
Anyone else get this in their Moz Account inbox?
I'm assuming it wasn't targeted at just me... I certainly hope not anyway lol: ................................................................................................ RE: sarahudah@yahoo.com Message sent by sarah4u on Yesterday, 04:25 Hello i am sarah udah, i saw your profile to day at (seomoz.org) and became in trested in you,i will also like to know you more and i want you to send an email to my email address so i can give you my picture for you to know whom i am my email address is (sarahudah@yahoo.com) (Remeber the distance or colour does not matter but love matters alot in life) please contact me here sarahudah@yahoo.com .................................................................................................... It appears inbox spam knows no bounds, even on this sacred of grounds 😜
White Hat / Black Hat SEO | | SteveOllington2