Low Quality Highly Relevant backlinks, should we get them?
-
I see a lot of opportunity to get lower quality, but highly relevant backlinks, should we try to get these? I'll give you an example, lets say we have an asphalt paving company ( not a lot of authority blogs out there, that we can find yet)
We found this one http://www.wolfpaving.com/blog/ - DA of 27 and PA 29 should we go after links like this. I would actually like to know about sites with less authority than this one, I would probably go for this one without question. So Should we go after worse DA and PA but still legitimate looking sites and highly relevant?
-
Medlin04. I agree with Robert, it's a cost-reward trade-off.
Since it's the paving industry we're talking about, how many nice relevant sites can there be ?
I doubt there are very many that carry substantially higher PA/DA. Your customer's competition will face the same problem of available relevant links.
Unfortunately, G's continuing attack "freshness", Panda, and now Penguin will continue to favor the sites Robert dubbed "PA-60" sites which have high "authority" but are usually written by content writers who, no matter how good they are, often do not fully understand the subject however experienced and skilled the writer may be.
No matter how anyone characterizes it, G's culling websites. Saves on search, helps sell adwords. If there is a huge (intentional) weakness in G's formula, it's underweighting relevant small business links out to other sites in the same business. I believe this part of the algo is intentional because the big sites often sell the advertising which directs the traffic to these small business.
-
Again, if it is relevant and not just some cheap directory, go for it. If you are wanting some good links and want to pay for directories, go to Yahoo Directory and BestoftheWeb
Hope this helps
-
What about low authority, but highly relevant directories? What are your thoughts on these types of links?
-
Rmedlin04
My opinion is that you should decide based on the amount of time/effort/$ you must expend versus what they do for you. I think when you have links from relevant sites it improves your site and chances for additional traffic. Too often we are out looking for the PA 60+ sites that we can get for the juice without thought to whether or not there is a fit.
That is due not just to "gaming" the system, but the reality that we all need to rank above our competitors and the current algorithm(s) require it.
I would still go after the relevant links based on the resource allocation question being one I could live with.Best
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Is it possible that my Da and Pa will be high and i’m still not ranking?
what would be those reasons ? factors that im not ranking? what bad seo practices to steer clear? need an anwer in depth i would really appreciate the answers Thanks
White Hat / Black Hat SEO | | calvinkj0 -
Bad backlinks is it possible that Google is penalizing me?
Hi guys, since December I'm receiving thousands of bad backlinks from websites that copy my content and content from other websites. I also noticed a drop in the organic visits each month. Is it possible that Google is penalizing me for those backlinks? I know that I can ask the webmaster to remove the links but I don't believe that they will do. Look like it's a robot that does all this automatically. Should I use the Google disavow tool? Any other ideas?
White Hat / Black Hat SEO | | Tiedemann_Anselm
Check images below please.
Thanks! OjAFwgT mni5lke UPVp9bW0 -
Pharma Hack/Grey hat SEO. Cannot get site to rank, tons of incoming bad links
I have been working on a website trying to get it to show up in the SERPs again. It is being indexed which is great, it has some errors that I'm fixing now. But for the most part it should be ranking. It don't show any penalties going on, but when I did a backlink search we keep getting the cialis, viagra etc inbound links. First thought was Pharma Hack. But it's not a WP site and I recently rebuilt it. So whatever bad code could have been there it's not anymore. It doesn't show up in google either for the search site:www.mysite.com viagra cialis etc... So I'm wondering if anyone has any insight in a direction to point me? I don't understand what would be causing this to still not rank. Only thing it ranks for is it's name. Any suggestions would be very appreciated.
White Hat / Black Hat SEO | | WeBuyCars.com0 -
Backlink Question
I have a backlink on a very popular sports news site PR5 this is a sitewide link. The link is near the top on righthand side. As you scroll down, the page keeps loading more and more information. According to my Google webmaster tools the link is on the site over 21,400 pages. As the stories being submitted are new most of the pages have no PR however there are around 30-40 categories that have PR ranging from 0-4. According to my AHREFS account on a daily basis it picks up between 100-200 new links with on average around 10-20 being lost as the stories are being removed. Would anyone advise I just ask for my link to be on the category pages only or should I leave it as it is? Many Thanks in Advance for any Feedback.
White Hat / Black Hat SEO | | Palmbourne0 -
Why did this fabric site disappear for "fabric" and why can't we get it back?
Beverlys.com used to rank on the first page for "fabric." I'm trying to get the date of their demise, but don't have it yet so I can't pinpoint what Google update might have killed them but I can guess. In doing a backlink analysis, there were hundreds of poor quality, toxic sites pointing to them. We have carefully gone through them all and submitted a disavow request. They are now on page 9 from nowhere to be found a week ago. But, of course, that's not good enough. They are on page 2 for "fabric online" and "quilt fabric." So Google doesn't completely hate them. But doesn't love them enough even for those terms. Any suggestions? They are rebuilding the site to use a different ecommerce platform with new content and new structure. They will also be incorporating the blog within the site and I've advised them on many other ways to attract traffic and backlinks. That's coming. But for now, any suggestions and help will be much appreciated. Something has got to be holding them back for that one gem of a keyword. Also, I would like to know what experiences others have had with the disavow request form. Does Google absolutely hold you to making every attempt you can at getting those links removed? ANd how does it know? No one responds so it seems to be such a waste of time. And many now actually charge to remove your links. Thoughts? Thanks everyone!
White Hat / Black Hat SEO | | katandmouse0 -
Dealing with internal pages with bad backlinks - is this approach OK?
Hi all, I've just been going through every page of my company website, and found a couple of internal pages with nasty backlinks/profiles. There are a significant number of article marketing and rubbish directory pages pointing to these internal pages. These internal pages have low PR, yet are performing well in terms of SERPs. I was planning to: (1) change URLs - removing current (soon to be former) URLs from Google via Webmaster Tools. Then (2) remove website's 404 for a while so nasty links aren't coming anywhere near the website (hopefully nasty links will fail to find website and broken links will result in link removal - that's my thinking anyway). PS. I am not planning to implement any kind of redirect from the old URLs. Does this sound like a sensible approach, or may there be problems with it? Thanks in advance, Luke
White Hat / Black Hat SEO | | McTaggart0 -
Do shady backlinks actually damage ranking?
That is, it looks like a whole bunch of sites got smacked around the penguin/panda updates, but is this by virtue of actually being hurt by google's algorithms, or by virtue of simply not being helped "as much"? That is, was it a matter of the sites just not having any 'quality' backlinks, having relied on things google no longer liked, which would result in not having as much to push them to the top? That is, they would have been in the same position had they not had those shoddy practices? Or was google actively punishing those sites? That is, are they worse off for having those shoddy practices? I guess the reason I ask is I'm somewhat terrified of going "out there" to get backlinks -- worst case scenario: would it just not do much to help, or would it actually hurt? Thanks!
White Hat / Black Hat SEO | | yoni450 -
Does your website get downgraded if you link to a lower quality site?
My site has a pr of 4. My friends site has a pr of 2 but I think that he is doing some black hat seo techniques. I wanted to know whether the search engines would ding me for linking to (i.e., validating) a lower quality site.
White Hat / Black Hat SEO | | jamesjd70