High Authority, What Value?
-
Hi there,
We have recently had one of our products reviewed on the BBC, however there is no actual link going to our domain, it just mentions www.mydomain.com but not linking, does this have any value in SEO?
Thanks
-
Thanks Matt for quick reply, this makes sense.
-
No it does not. In order to get the juice you need the link.
-
It depends how you look at it - in terms of direct impact on your rankings then no, as there is no link juice coming from a mention of your domain without an actual link. However the BBC is a very busy site and has lots of traffic (it is high authority as you say), so a mention on there will no doubt have some impact on your website as there is a good chance that you product review will gain exposure through social mentions and this can lead to links from other sources which definitely has SEO value!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How i can increase my page authority?
Hi, I have website and i want to increase my page authority. My website is latestdatabase.com I have making more backlinks but not good page authority so far. Please give me suggest.
Intermediate & Advanced SEO | | LatestMailingDatabase1 -
If my products aren't showing in rich snippets, is there still value in adding product schema?
I'm adding category pages for an online auction site and trying to determine if its worth marking up the products listed on the page. All of the individual product pages have product schema, but I have never seen them show up in rich snippets likely due to the absence of the price element and the unique nature of the items. Is there still value in adding the product schema even if the items won't show in rich snippets? Also, is it possible the product schema will help optimize for commerce related keywords such as [artist name] + for sale?
Intermediate & Advanced SEO | | Haleyb350 -
Do Query Strings strip SEO value?
Hopefully a quick Yes No answer to this one but if I site links to my site as follows: www.mysite.com/?gclid=CNuG0Kasfy7oCFfMbtAodZg4AIw Is there value in that link still?
Intermediate & Advanced SEO | | Marketing_Today0 -
301 Pandalized Domain to Authority Domain?
Hello, If I redirect a Panda penalized domain (DA 65, bad link profile) to another authority domain (DA 35, clean link profile), will it still carry a penalty? I've heard cases where a panda penalized domain moved to a brand new domain carried the penalty.
Intermediate & Advanced SEO | | mashoid0 -
Any SEO value in gTLD redirect?
So, my client is thinking of purchasing several gTLDs with second level keywords important to us. Stuff like this...we don't want .popsicles, just the domain with the second level keyword. Those cost anywhere from $20-30 right now: grape.popsicles cherry.popsicles rocket.popsicles companyname.popsicles The thinking is that it's best to be defensive, not let a competitor get the gTLD with our name in it (agreed) and not let them capitalize on a keyword-rich gTLD (hmm). The theory was that we or a competitor could buy this gTLD and redirect it to our relevant page for, say, cherry popsicles. They wonder if that would help that gTLD page rank well - and sort of work in lieu of AdWords for pages that are not ranking well. I don't think this will work. A redirected page shouldn't rank better that the page it links to...unless Google gave it points for Exact Match in the URL. Do you think they will -- does Google grade any part of a URL that redirects? Viewing this video from Matt Cutts, I surmise that a gTLD would be ranked like any other page -- if its content, inbound links, etc. support a high DA, well, ok then, you get graded like every domain. In the case of a redirect, the page would not be indexed as a standalone so that is a moot point, right? So, any competitor buying a gTLD with the hopes of ranking well against us would have to build up pagerank in that new domain...and for our purposes I see that being hugely difficult for anyone - even us. Still, a defensive purchase of some of these might not be a bad idea since it's a fairly low cost investment. Other thoughts?
Intermediate & Advanced SEO | | Jen_Floyd0 -
How to build authority links and how they look ?
Hi how to build authority links and how they look ? If you could give a few examples so that i can see how it looks. and i have 9 linking root domains which is really low. so what are linking root domains ? and what i need to about that ? Thank you 🙂
Intermediate & Advanced SEO | | Ivek991 -
Is there value in keeping a microsite for a business that has unique domains for each of their locations?
I'm taking over a site with multiple domains that are almost entirely duplicate content. The business has a main site, then 5 different location sites with unique domain names, a slightly different homepage, then exact duplicate for the rest of the site. Should I get rid of the individual location domains entirely, and just 301 redirect to pages on my main domain? Or might it be worth keeping a unique microsite online at each of the location domains (with one general location page on the main url, then the location-specific info on the microsite)? Currently, some of the location domains rank better than the main one, and in other areas the main one outranks the location domain.
Intermediate & Advanced SEO | | irapasternack0 -
Is this splitting my authority or link juice?
Hi Using seomoz i am getting told that a 302 temporary redirect is occurring on some of my pages for instance. http://www.eco-environments.co.uk/solar-power/ Then redirects here http://www.eco-environments.co.uk/solar-power/default.phuse is this splitting my page authority because of the temporary redirect? I just want to make sure i have fully understood what's happening before i go to the company who designed and developed our site as i am convinced this is hurting my rankings. Thanks
Intermediate & Advanced SEO | | Nickhoyle10