Updating Old Posts
-
I have ~ 45 posts that I wrote 2-3 years ago that need to be updated with current information and I'm wondering if I should:
-
Just update them
-
Update them and change the date published to present day
-
Publish the updated info. as a completely new post
-
other?
... and why.
I've read so many conflicting thoughts on this, really curious to hear what other Pro members think (or would do if it were them).
To give a little more background, the topics of the posts are various retirement communities. Things that may have changed could be they added new amenities, new home types, prices, number of homes still available, etc.
I have one page of my site that acts as sort of a directory linking to an article(post) for each community, but worried if I add all the updates as new posts I'll have to link to separate articles about each community which doesn't really make things too friendly for the reader. They want to know about what's going on with each community now...not back 3 years ago.
Thoughts? Suggestions?
Many thanks!
Ryan
-
-
Solid points. Thank you Ryan!
-
I would update the existing posts, and change the post date to the day you update them. Because these aren't really news articles or blog posts, they should go into the same post, not a new one. And because the information is current as of the day you update, if you have the date on the page it may as well reflect the date of the information. Having it current will probably help you rank better too, since current info will be more valuable to searchers than info 3 years old.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
To avoid the duplicate content issue I have created new urls for that specific site I am posting to and redirecting that url to the original on my site. Is this the right way to do it?
I am trying to avoid the duplicate content issue by creating new urls and redirecting them to the original url. Is this the proper way of going about it?
On-Page Optimization | | yagobi210 -
Title Tags & Meta descriptions do not update
Hi, I have a question about the title tags and meta descriptions of my domain b-buildingbusiness.com. I've updated them about 5 days ago but the new versions don't show in the search engines. However it does show when you check with the facebook developers tool https://developers.facebook.com/tools/debug/sharing/?q=http%3A%2F%2Fb-buildingbusiness.com%2F . Does anyone have an idea why they're not updated in the search engines and how I can resolve this? Best, Rik
On-Page Optimization | | bbuildingbusiness0 -
How To Place A Last Updated Tag
Hi All, I hope this is something you can help me with. My website is running wordpress and I post frequently. However I do update a lot of my posts over time to keep them relevant. I would like to add in the last updated tag into my posts to clearly indicate this to the search engines. Is this best placed manually or does anyone know of a plugin which can take care of this is a smart manner. Thanks In Advance
On-Page Optimization | | pettreats0 -
To change or not to change. DO we update our HTTP page to HTTPS? especially those with basic forms (phone, email, name)??
I recently went to a conference where a speaker strongly urged us to migrate to HTTPS before January 2017. I don't see any other sites referencing to make the switch before January 2017. whats the deal? 😉
On-Page Optimization | | millenniumsi0 -
Wordpress photo blog with sparse text - noindex posts, index categories?
Hi everyone, I have a wordpress blog that is heavy on photos but short on text - most of my posts consist of a photo linking to a full gallery, and a short description of 1-4 sentences. I've often read recommendations to noindex category pages, but in this case I'm wondering if it might be best to noindex the individual posts instead - I'm concerned that the short posts might seem like thin content to Google compared to the category pages which aggregate the posts. Also, some of my categories reflect keywords that I'd like to rank well for. I have about a dozen categories and close to 1000 posts.
On-Page Optimization | | matt_b0 -
Pages or Blog posts?
Hi, I am currently building content for a customer's website. There are approximately 50 new content pages I am building about the business, products they serve, how-tos and tips and advice. The website is built on Wordpress so my question is would it be best to post this content as a different blog posts or as separate pages in Wordpress and link them up to a 'hub page' as mentioned on this post about How to rank (point 16) Thanks for any advice.
On-Page Optimization | | btiffin0 -
How to force a refresh after on-page optimisation update
After updating areas highlighted in the On-Page Optimization report even after clicking the [Grade My On-page Optimization] the results don't refresh or reflect the changes eg The h1 tag does include the exact search term and there is bolded examples of the keyword phrase but report says not! Is there a way to force an update or is it a time related issue?
On-Page Optimization | | RobWillox0 -
Is it a good idea to rel=canonical dozens of old outdated pages?
we have dozens old outdated manual pages that still need to be up, but have terrible code issues (they're exported from word) and no image tagging, etc. there are new pages in place, so should i rel=canonical to the new pages? will this transfer any link juice to the newer, more seo-friendly ones?
On-Page Optimization | | DerekM880