How do I increase domain authority? Real Estate SIte

[bronxpad]

I have a site that is just a few months old. How do I get the domain authority up?

[NakulGoyal]

Domain Authority is definitely going to matter here, but honestly not that much. Your strength is that you can work a lot more for your local area / niche and can have a lot more local links compared to the national sites. I would find out ways to get links from local businesses, non profits and other communities and organizations.

I would also suggest looking into doing some sorts of small events / meetups for potential clients to come and ask questions. You could also organize some activities / contests for kids.

I would also look at opportunities to work with specific real estate communities and sponsor some of their events with gifts. You could also setup a photo booth there for people to take pictures and then provide them a digital or paper copy of their picture towards the end of the day (Print them at a local Walgreens and have somebody pick them up or if it's cost effective to have a decent quality photo printer that can handle volume). The photo op could have your URL / Brand in the background in a creative way along with the year and name of the event.

Again, I think the intent is to think of this as a Brand Building Technique. Links, Mentions and Citations will come along with them.

[bronxpad]

I'm on all the basic social networking sites and I am actively marketing the site. I've made page 1 for both of my main keywords. Position 7 and 10. Trying to increase but I'm up against the national sites. Any tips on how to beat out the national sites on a local level?

[AdoptionHelp]

I'm not familiar with the real estate niche, but all the local's will still apply: Yelp, Manta, CitySearch, BBB, etc.

You may want to edit this question to include Real Estate in the title: "How do I increase domain authority? (Real estate site)". I know there's at least a few mozzers who know this industry very well and that might bring them into this conversation.

[bronxpad]

Thanks, My site is a real estate website. Any tips on good sites to get links from? Who should i be focusing on?

[NakulGoyal]

Slowly and steadily build your links. Are you already on the top social networking sites ? If yes, then I would also suggest looking at something like Knowem.com to see if those fit your link profile. I would also look into vendors/clients/business partners and others who can link to you. Press Releases, mentions in local business directories, chamber of commerce and other local chapters.

I hope that ignites some ideas. Think of Domain Authority building as Brand Building and it would be a lot easier.

[AdoptionHelp]

Here you go: SEOMoz Domain Authority guide

Basically you want to start getting your site linked on high quality, authoritative sites.