How can I optimise for Google Products?
-
Has anyone got experience of optimising Google Products (Google Base) feeds?
I've noticed that, although my site doesn't often appear on page one in the standard results, we occasionally appear right at the top because of the "universal" shopping results.
My question is: how can we make this happen more often? There seems to be a lot less competition (presumably because our competitors haven't worked out how to provide the feed to Google yet!), so I imagine it should be easier and quicker to reach the top this way than any other way.
Thanks!
Alex
-
It's early in my observation/research of Google Product optimization, but it seems to me that Google leans to branded keyword optimization.
You'll appear in Google products for both branded and non branded keywords but results suggest to me (without enough hard data) that branded terms are favored (perhaps because branded terms tend to be long tail).
Hopefully, we get some more comments here that have more data-backed experiences.
-
It's been a LONG time since I used Google Base. I used to believe in Data Feed Optimization. Basically I would SEO down to the product page.
You may want to look into a service that will take your data and feed it to many other sites too. http://www.godatafeed.com
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Search Console Showing 404 errors for product pages not in sitemap?
We have some products with url changes over the past several months. Google is showing these as having 404 errors even though they are not in sitemap (sitemap shows the correct NEW url). Is this expected? Will these errors eventually go away/stop being monitored by Google?
Technical SEO | | woshea0 -
Google Penalty and Adwords
Hi guys, I am wondering if the google manual penalty or penalty in general (because of bad backlink profile) also means that your website is blocked for Adwords? Thanks
Technical SEO | | barobijav0 -
How Often Can I Change My Meta Titles? (Product Discounts)
Hello, I have an ecommerce website. Due to discounts and sales on most of my products, the discount rates change very often. Some products have %10 discounts for 3 days and then same products might have %50 discounts for another 5 days. I would like to show these product specific discounts on Meta Titles and Descriptions dynamically. My system will automatically update the Meta Titles once the discount on a product changes. My question is, how often can I change the Meta Titles? Is changing them (only discount rates = 1word) too often bad for my SEO? What is Goolge's approach on this? Thank you in advance for all your help. Best,
Technical SEO | | yigitgok
Yigit0 -
Why is Google not indexing my site?
I'm a bit confused as to why my site just isn't indexing on Google. Even if I type in my brand name, my social channels rank and there's no evidence of my website. I've followed all of the advice I've read and gone into webmaster tools and got the Wordpress yoast plug-in but nothing seems to be making a difference!One thing I've noticed, in Google Webmaster Tools it says "Couldn’t communicate with the DNS server." in site errors. I've called GoDaddy and they said that everything is fine. A bit frustrating. Trying to work out what my next steps should be but feeling a bit lost to be honest! Any help GREATLY appreciated!
Technical SEO | | j1066s0 -
Google bot notification
Hi there! I've just made some changes in my website in order to optimize it but I don't know if there's a way to notify the googlebot that some aspects of the configuration (metas) have changed and must be "taken into account". The spider visited my site two days ago and obviously processed the sitemap file. I've heard that it's possible to do a ping to certain websites. Is this the way to proceed? I must say that there're not many updates in the site (just one way information) as the social media activity is still low. Thanks in advanced.
Technical SEO | | juanmiguelcr0 -
Is this a google dance?
My website keeps moving up and down in ranking but stays within page 2 to 3. Everyday its at a new position.
Technical SEO | | ragivan0 -
Penalized by google. How to find out?
Our webpage performs very bad on some keywords relating to one product. At the SeoMoz-ranking page i can se we are number 9 but we have the highest (higher than our competitors) rating in almost every category (at least 25 of 30) on the keyword difficulty report. How do i find out why this is so, or if we have been penalized by google?On other search-engines (yahoo, bing etc) we are number one! And we have the highest pagerank among the competitors...
Technical SEO | | alsvik0 -
Google Webmaster Site Performance
In webmaster tools, under labs/site performance google provides your ave page load time. When google grades a page, does it use how long that specific page loads -or- Does google use the overall ave page load time for the domain as provided in lab/site performance
Technical SEO | | Bucky0