N/A page rank or "grey bar"

[Court_H]

I have a web site that is over 10 yrs old, It  also has over 30,000 links to it.  Last week it received a N/A or "grey bar" page rank.  The site also still is listed in the SERPS for my keywords, in fact for a few they have actually improved.  The organic traffic is following the same pattern as last year. Webmaster tools doesnt list any critical issues or errors. Is there anything I can do to remedy the situation, or is this just a wait and see? Website is www.netnanny.com.

[DesignbysoapLtd]

Hi Jarin,

Firstly, the PR you're referring to is Toolbar Page Rank (TBPR), which is always out of date and not necessarily representative of your true Google Page Rank, just to let you know, so it's not something you should be overly concerned about or really paying much attention to.

However, to cheer you up a bit, I've just checked your PR and it's showing up as 7/10, which is superb : )

SEOMoz uses Domain Authority (which I use far more frequently to judge the power of a website than PR) which is ranked out of 100. Your Domain Authority is 91 and your homepage authority is 93, which is an incredibly strong website and one you should be really proud of!

Plus if your rankings and traffic are strong, you really don't have anything to worry about. Hope that puts your mind at ease a bit! Well done on creating a very strong domain.

[jenmcardle]

Jarin,

I cannot specifically answer why your site's PR is not available. There are numerous possibilities including a glitch in the latest data feed which offers PR. I was able to verify using a couple tools the PR for your website is not available.

I understand your concern. Penalized websites will show the same results you are seeing, a PR of n/a or a grey bar. Since you are ranking #1 for numerous keywords it seems clear you are not penalized.

I do not look at the PR for any of my sites. It has no tangible value. You can choose to agree or disagree, but I have worked with many sites and helped them earn top rankings without looking at PR at all. If you don't wish to take my advice, perhaps you will accept the same advice directly from Google.

In 2009, Google discontinued the practice of updated PR and now they only offer the information about 3-4 times per year. Susan Moskwa from Google wrote:

"the PR you see publicly is different from the number our algorithm actually uses for ranking. Why bother with a number that’s at best three steps removed from your actual goal, when you could instead directly measure what you want to achieve? "

For further details read the full article: http://googlewebmastercentral.blogspot.com/2011/06/beyond-pagerank-graduating-to.html