Using Redirects To Avoid Penalties
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A quick question, born out of frustration!
If a webpage has been penalised for unnatural links, what would be the effects of moving that page to a new URL and setting up a 301 redirect from the old penalised page to the new page? Will Google treat the new page as ‘non-penalised’ and restore your rankings?
It really shouldn’t work, but I’m convinced (although not certain) that our clients competitor has done this, with great effect!
I suppose you could also achieve this using canonicalisation too!
Many thanks in advance, Lee.
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Many thanks for the response, I was however referring to a 301 redirect on the same domain (just a new page on this domain). Would it still work?
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I know if you get a manual spam penalty changing the domain & 301 redirecting will get around the ban. But if its an algorithmic change you would think that the new domain now has the same bad links still flowing to it so it would not matter. but i'd like to see a test on that subject
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