Google merchant
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Is there a way to optimize for google merchant. One of my clients sells mac decals and when you go to google type it and hit shopping it seems like every site is amazon.com
Are they covering the SERP because of there authoritative qualities?
How does this work?
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Thank You, this is helpful
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Hi Donnie,
Probably the best place to get good information on optimizing for any of the comparison shopping sites (including Google & Bing) is the CPC Strategy Blog.
While the company offers management services for those wanting to pay to have someone else run their comparison shopping feeds, they also share huge amounts of information about what they do through the blog and occasional webinars.
There is quite a lot being discussed there at present about Google's new "Trusted Stores" program, which is definitely worth a read too.
Hope that helps,
Sha
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