Schema.org on Youtube iframe embed?
-
So I've tried scouring the internet on the proper way to markup youtube videos. I know there's the VideoObject propery but that seems to be more made for the old school embed code that looks like this:
<embed width="100%" id="video-player-flash" height="100%" type="application/x-shockwave-flash" src="http://s.ytimg.com/yt/swfbin/watch_as3-vflpp9opi.swf" allowscriptaccess="always" allowfullscreen="true" bgcolor="#000000" flashvars="el=embedded&fexp=904001%2C914057%2C918000%2C910206%2C907217%2C907335%2C921602%2C919306%2C922600%2C919316%2C920704%2C912804%2C913542%2C919324%2C912706&is_html5_mobile_device=false&tabsb=1&hl=en_US&eurl=http%3A%2F%2Fwww.dial800.com%2Fblog%2Fvideos%2Fdial800-product-overview-video&iurl=http%3A%2F%2Fi4.ytimg.com%2Fvi%2Fgk1aD9UCKYA%2Fhqdefault.jpg&tspto=12000&probably_logged_in=1&tsp_buffer=10&video_id=gk1aD9UCKYA&tsp_dvrloop=50&sendtmp=1&enablejsapi=1&sk=WZy3rFIXzzhTB_BpmE1p1tTsbxMib1vIC&rel=1&playlist_module=http%3A%2F%2Fs.ytimg.com%2Fyt%2Fswfbin%2Fplaylist_module-vfl3lol2H.swf&jsapicallback=ytPlayerOnYouTubePlayerReady&playerapiid=player1&framer=http%3A%2F%2Fwww.dial800.com%2Fblog%2Fvideos%2Fdial800-product-overview-video">
Do I need to use that code or is it possible to mark it up using just the clean iframe src that youtube provides now?
-
Hi Avi,
I have also used youtube videos on sites without using the scheme.org video markup and they have been showing up in serps as well. There's an interesting article, where this was tested by an SEO who also concluded that you don't need the scheme.org markup for Youtube videos:
http://www.reelseo.com/embedded-youtube-indexed-google/
Considering Google owns Youtube, I guess it's no surprise!
Adam.
-
Interesting. Thanks that's valuable. Maybe I'll just leave it with the iframe?
-
Whilst I don't have the technical answer you're looking for, for us recently, Google has been showing video previews in some SERPs for pages where we simply have used YouTube's iframe embed code, and made no other effort to use schema.org or other Rich Snippets markup.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Schema.org problems (still)
Hey Mozzers, I've been working at this for a while now, and I can't figure out why the rich snippet data is not getting pulled for our reviews and product rating. I've included a sample URL where we have reduced the schema.org markup: http://www.tripcentral.ca/vacations-packages_00_03_JN_gran-bahia-principe-coba.html | } | Any thoughts? I was told not to list multiple reviews, so I took them out. But it's still not being picked up in the SERPs, and we would really like the star rating data to appear. Any useful advice would be appreciated!
Intermediate & Advanced SEO | | tripcentral0 -
Schema question
Hi all, We have two Trustpilot schemas (Local Business) on our web pages ( One on desktop / one on mobile) but we are finding that it is not updating the number of reviews in the search results. When using the tool : https://developers.google.com/structured-data/testing-tool/ , the test results are coming back ok. I have two ideas as to why it may not be working; 1) The duplication of the schema code is causing issues 2) We had to change the html code for all of our 50+ backend pages using a search&replace WordPress plugin to save a vast amount of time. Maybe this is plugin related? The fact that the google testing tool gives back positive results adds to the confusion. I test both of the theorised issues to see if it provides a fixes. Can anyone shed some further light on this issue? Is there something obvious I am missing? All responses are greatly appreciated! Thanks, Tom p.s. Example Page: https://www.allcleartravel.co.uk/asthma-travel-insurance/
Intermediate & Advanced SEO | | AllClearMarketing0 -
Correct Schema Markup
Hello, I've been having some markup issues and need some help. I researched what would be the best Business type and used that markup on the website. But when I check it in the testing tool I get this http://screencast.com/t/vtlfn2MNPKf It doesn't recognize the object type. Could this be an error with my website or the markup its self? Please advise Thanks
Intermediate & Advanced SEO | | Rank-and-Grow0 -
AuthorRank and YouTube?
My client asks me a valid question: "Can we tie Authorship to YouTube?" My response was: "Great Question. Authorship shows a thumbnail of your headshot in the SERPs. Regarding universal search results, YouTube videos are displayed with a thumbnail of the video. What may be of benefit here is attributing authorship to a video in order to build AuthorRank. I think what could be done to signal Google would be to link with the rel=author attribute to your Google + profile from the description .. [profile_url]?rel=author. The only hangup is determining if the rel=author attribute is applied in the YouTube description link or not, and If Google recognizes the attribute because Youtube pushes the link through a redirect before connecting with the Google + profile." Can anyone speak further to this?
Intermediate & Advanced SEO | | Rich_Coffman1 -
Schema - Could a company like mine benefit from this yet?
Hey there - I've been reading about rich snippets and was thinking of hiring a programmer to implement this. In my industry I would be the only one thus far on front page with a highly competitive keywords and would be displaying 5 stars based on our testimonials etc, would that be acceptable? These testimonials are not on my homepage so if I implemented would it be a misuse of these tags? My site is mortgage / financial company and I don’t see much in available tags yet except for “location” and “reviews” I could implement. I'm just trying to figure this out and I greatly appreciate any feedback! 😄
Intermediate & Advanced SEO | | CliffAuerswald0 -
Usage of Schema.org Microdata?
I am trying to figure out the correct usage of Schema.org for a business. Example: http://schema.org/Restaurant There is information like opening times or payments accepted. Would you populate this data within meta tags on every page (i.e. in the header) or really target specific pages? This could also apply to general info such as address, contact details, etc.. Interested in hearing your thoughts 🙂 Cheers Noel
Intermediate & Advanced SEO | | noeltock0
