Wordpress Titles
-
My question is about long url titles, my client is using wordpress and the rankings are going well apart from two, which for some reason just wont move. After using some of the tools available on SEO moz which i have found very helpful I have spotted a re-occuring warning throughout the site, the titles, in word press you have this setting (below)
page title : %page_title% | %blog_title%
My question is my client has quite good brand online but I done want to impact this. The problem I have is that I have a Keyword in the title then the clients company name which is three words and takes up a lot of space. I am thinking about removing this but in two minds so i was kinda hoping for a bit of advice as this looks like a standard in wordpress.
Mike
-
Hi Mike,
I'm going through older questions that are marked unanswered and wondering what you decided to do in this case, or if you're still looking for advice. If you still want some opinions, you might try asking this again as a new question, with any additional data or insights you've gained since April.
-
Thanks daniel, you are right, i am very cautious as the panda update hit yesterday which hasnt done it any harm and I half remember a article about the band / Social factor towards rankings. i was wondering if anyone else had tried this and what was the outcome?
-
If their domain name is their brand(which is likely) then you don't really need to have it in the title tag(since the domain name carries more weight).
Quality content and links are still key though!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
WordPress Sub-directory for SEO
Hi There, I'm working on a WordPress site that includes a premium content blog with approx 900 posts. As part of the project, those 900 posts and other membership functionality will be moved from the main site to another site built specifically for content/membership. Ideally, we want the existing posts to remain on the root domain to avoid a loss in link juice/domain authority. We initially began setting up a WordPress Multisite using the sub-directory option. This allows for the main site to be at www.website.com and the secondary site to be at www.website.com/secondary. Unfortunately, the themes and plugins we need for the platform do not play nicely with WordPress Multisite, so we started seeking a new solution, and, discovered that a second instance of WordPress can be installed in a subdirectory on the server. This would give us the same subdirectory structure while bypassing WordPress Multisite and instead, having two separate single-site installs. Do you foresee any issues with this WordPress subdirectory install? Does Google care/know these are two separate WordPress installs and do we risk losing any link juice/domain authority?
Intermediate & Advanced SEO | | HimalayanInstitute0 -
Home Page Title - Google Overriding my Title Tag
Hi, We have noticed our home page title tag has now been replaced by our brand name (by Google I'm assuming). We have also noted that the page is dropping off SERPS for our main keywords, I suspect they are related but ofc I cant be sure. I know the recent Google update has impacted titles but I wasn't sure if it would apply here. Has anyone any advice on this and/or having the same issue? We normally rank well for grass seed (UK search) https://thegrasspeople.com/ I also noticed some strange mark up in our source code which seems to have been left behind by Sketch - we are getting this removed. <title>Combined Shape</title> <desc>Created with Sketch.</desc> Chris
Intermediate & Advanced SEO | | Chris_Mc0 -
Why isn't there a browser tab title AND meta title?
Personal opinion; as a user, it makes sense for me to want a full 50+ character meta title which displays in a search engine that helps me determine if I want to click that link AND a concise browser tab title that tells me which page and brand I have open. As a search engine, I would (possibly wrongly) suppose that having one more piece user-facing of information would be helpful in understanding a page and that page's relation to the rest of the website. Theoretical example Meta title: A great title for the website I've been dreaming of! | OurBrand Browser tab title: Home | OurBrand
Intermediate & Advanced SEO | | sb10300 -
Can I put a video transcript into a title tag?
I use wistia.com to embed videos onto my company website. Because of the way I have my page setup, I have to embed my video using the iframe embed option. Since I'm using this option, my video transcript isn't going to be SEO friendly. Can I manually insert a title tag within the video iFrame code with the entire transcript? Would that be a good workaround so that I can have the transcript help my page optimization? Thanks! Andrea
Intermediate & Advanced SEO | | JimDirectMailCoach0 -
Google changing the meta title for the homepage causing branding issues
A client of mine." Ross X Bute" current meta title is "Luxury designer clothing | Womens designer clothing" for the homepage. If i search for luxury designer clothing it will show the full meta title for the homepage. however if i search for the brand name.... "Ross & Bute" will show instead of the meta title. Whats the problem? Well my client a few month ago has decided to re brand the business to have a "X" to show instead of the "And". The rest of the site is branded with an "X" rather than "And" The URL www.rossandbute.com, so you can understand where google is getting this assumption from. Is there anyway to change this so it reads the the meta title in the SERPs? Thanks
Intermediate & Advanced SEO | | Martin_Harris0 -
Redirecting site from html/php to wordpress
I've never come across this and haven't been able to really find anything that explains it very well. I want to get opinions before we make a definitive decision. Here's the scenario... I am working on a site that was built in HTML/PHP and some of the pages are ranking pretty well. (some page 1, but not number 1) We are going to start using the Wordpress platform by year's end. The pages that were built in html have been built a little spammy but they still rank. I just think they are keyword stuffed a little and not very "reader friendly" (I think the last person was spinning content). So, we've built completely new content on our new pages and we've commissioned really good content writers for them. I will be handling the on-page SEO going forward so I know what to do there. My questions are this.... Should I 301 the old pages to the new pages with the better content? (old pages have the .html or .php extensions so www.example.com/keyword.php will become www.example.com/keyword-keyword Is there any negative side to doing this since the content will be completely different then the old pages that are being 301 from. (Keywords are pretty much staying the same with the exception of minor variations. ie, www.example.com/red-cashmere-sweater.php to www.example.com/cashmere-sweater) I ask this because I've moved sites before where I've just changed the location of the same content. I've never done it where the content is changing and so is the URL extension. Thank you in advance for your help and guidance.
Intermediate & Advanced SEO | | DarinPirkey0 -
How would you handle 12,000 "tag" pages on Wordpress site?
We have a Wordpress site where /tag/ pages were not set to "noindex" and they are driving 25% of site's traffic (roughly 100,000 visits year to date). We can't simply "noindex" them all now, or we'll lose a massive amount of traffic. We can't possibly write unique descriptions for all of them. We can't just do nothing or a Panda update will come by and ding us for duplicate content one day (surprised it hasn't already). What would you do?
Intermediate & Advanced SEO | | M_D_Golden_Peak1 -
Moving wordpress to main website - errors galore
Hi there A while back I asked whether I should move my established blog on wordpress over to my main website http://www.gardenbeet.com. The overwhelming response was to move it. I still have not seen any benefit other than problems (2mths later). Maybe something is Not Quite Right? Here is a list of issues? Any insights would be welcome. I have installed Yeost SEO plugins 1. A blog category (garden art) ended up outranking my main website for the term Garden Art - so I did a 301 on the garden art category - main website has now regained its ranking in the top 3 position (was number 2 before the move). 2. I have removed the categories from the blog as a 301 on the Garden Art catgegory would not make sense to a user. I decided to use tags as a navigational tool instead. I figured that because I have over 500 tags I could not have had the tags out rank my main website for any key term. So far correct. But now i have wanings from SEO moz 500 missing meta tags,(for the tags) - do i really have to write over 500 meta? over 160 long urls and titles - when i commenced the blog I had no idea that Urls and headings were linked in wordpress ( my developer does not think i should rename the urls and use a 301 as I already have a tonne due to a site rebuild) - is it OK to leave the long urls and fix the title only? On wordpress I had bewteen 400-900 users on my blog a day (using wordpress analytics) - now only 200 (using GA) - Yes I now have increased links to my website but have seen no imrpovement on my SERPS - will i see an improvement in my rankings? my wordpress site use to have page rank of 3 -
Intermediate & Advanced SEO | | GardenBeet0