Getting Google to provide a different URL in SERP
-
For one of my client’s sites, I have several keywords that are ranking in the top 5 positions. However, they have a high bounce rate. I believe this is because Google is delivering a different URL than the page we have optimized for the keyword.
Any suggestions on ways I can get Google to present our preferred page?
-
Rand wrote about this as well at http://www.seomoz.org/blog/wrong-page-ranking-in-the-results-6-common-causes-5-solutions.
-
I hadn't gotten that far in my analysis, so that is helpful advice. Thanks.
-
Good idea! Thanks
-
You may also want to consider the effects of inbound links to the less optimal page that is ranking and consider updating that URL to have a better landing page experience.
-
If G thinks 'wrong' page is best fit to query, i'd check your on-page optimisation for 'bad' and 'good' pages via Moz Research Tools then if 'wrong' page does come out best tweak it to reduce bounce.
(hope i've read this correctly)
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
URL, page title, item name - which is most important for google ranking
We are a bridal store and are able to use different information in the URL, Page title and item name. In item name we give the product a name for us to identify ie. Alex Lace Dress in Black/Nude, Ivory/Nude, Red/Red In Page Title we use the suppliers name and product code as well as the item name ie. Jadore j8075 Alex Lace Dress Online Australia URL = alex-lace-dress/ Are we using the correct format ? What could we do to improve them?
On-Page Optimization | | CostumeD0 -
Removing old URLs from Google
We rebuilt a site about a year ago on a new platform however Google is still indexing URL's from the old site that we have no control over. We had hoped that time would have 'cleaned' these out but they are still being flagged in HTML improvements in GWT. Is there anything we can do to effect these 'external' dropping out of the indexing given that they are still being picked up after a year.
On-Page Optimization | | Switch_Digital0 -
URL Question
This url looks bad: http://www.patrickmunoz.com/#!classes/c1vw1 And when you click around the page change doesn't actually occur, it's a fade into the next page. I think this is a major problem for rankings. Although pages are crawled: https://www.google.com/search?q=site%3Ahttp%3A%2F%2Fwww.patrickmunoz.com%2F&oq=site%3A&aqs=chrome.2.69i57j69i58j69i59l3j69i61.3548j0j7&sourceid=chrome&espv=210&es_sm=122&ie=UTF-8 When I search for a simple page - "patrick munoz FAQs" nothing comes up:
On-Page Optimization | | tylerfraser
https://www.google.com/search?q=site%3Ahttp%3A%2F%2Fwww.patrickmunoz.com%2F&oq=site%3A&aqs=chrome.2.69i57j69i58j69i59l3j69i61.3548j0j7&sourceid=chrome&espv=210&es_sm=122&ie=UTF-8#q=patrick+munoz+|+FAQs Do you think this is a bad url configuration? Thanks! Tyler0 -
Same UI, different domain
Hello there. I would like to ask for your opinions. I have DomainA.com/blog and want to move /blog to its own domain. As of now, the blog section has the exact same UI as the rest of the site, its just a section on our site. Will it have any negative impact with respect to SEO if DomainA.com and DomainB.com have the exact same UI and are interlinking each other? Thanks in advanced.
On-Page Optimization | | mike_sif0 -
Google rel hell
So apologies in advance for this question, but: Can someone explain whether as a site we should be using the "rel author" tag or the "rel publisher" tag? 1. We don't really need to distinguish between the people who write our content. 2. We definitely do need to establish ownership of our content, as unfortunately it has been widely copied. We are spending quite a bit of time filing DMCA notices. 3. Do we need to apply either tag to every page? Or does "del publisher" just need to be applied to the homepage to cover the rest of the site? 4. What looks better in the search results? - a person's face or a company logo? If prefer a face, but understand we need to promote our brand. Thanks P
On-Page Optimization | | dexm100 -
Blog URL
I know that this question has been asked in the past, and that website.com/blog is better for seo purposes than blog.website.com. We want to setup a custom blog on our site, using Wordpress. Our designers/host are telling us that buy using website.com/blog can causes issues b/c Wordpress is open source, and our site could be hacked? Is there anything we should do about this? Any suggestions? Any Advice appreciated!!! Thanks!
On-Page Optimization | | TP_Marketing0 -
DMCA Complaint to Google
I have several sites copying the content from my pages. I filed numerous complaints with Google and checked under the DMCA dashboard and it's showing my requests are approved; however, still several days later the infringing pages still remain. I'm a bit confused by this as I thought Google was supposed to remove the page. I guess I'm not understand why it was "approved" when I don't see changes. Am I supposed to contact the site's owner to get the pages down now? I don't want to show duplicate content to my site. Please help!
On-Page Optimization | | tutugirl0 -
No Data Available for this URL
Hi,
On-Page Optimization | | ostiguyj
I really don't understand why I have this message "No data available for this URL"
in my SEOMOZ campain. (www.bienchezsoi.ca) When I look at my page rank, I get a score of 0 I have no idea of to fix it. Please help. Thanks0