What Tools Do You Use For SEO Social Media Audits?
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Hi,
With a the growing trend towards social media signals starting to have a decent impact on Search Engine algorithms, i'd like to know what tools people use for "social media site audits".
I generally use a fair amount of manual observations for social media profiles such as profile completeness.
Hubspot offer a few really nice tools over at http://grader.com/ that allows a quick 'score' for an account.
I then take a look at the 'buzz' around a company over a few mediums such as Twitter Search, Google blog search, BoardReader, HowSociable.com and SocialMention.com
Facebook Insights is good (if you own the domain) for testing the number of likes.
Im still yet to see a decent tool for testing entire domains for # retweets, Diggs etc.
What are your favourite tools for SEO Social Media Audits?
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Klout is a good tool for Twitter. It will give you the number of mentions, retweets, and their own algorithm of how influential you are, and how far your reach is. You can use it to look up any Twitter profile.
They've just added FB and LinkedIn but I haven't tried it so can't tell you about it.
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I don't use any tools, I manually check the top 5 Social Media sites and run thru a manual audit process looking for specific KPI's (Key Performance Indicator's) to gauge if they could benefit from social media services.
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