Too Many Internal Links?
-
Hi Guys,
I'm completing a overhawl of our website at the moment have a certain penguin killed our site for our main keyword.
I'm currently working on our internal linking as most of our blog posts have a link back to our home page with the main money keyword.
At present we have 3,331 internal links and our site has only 1,000 pages.
Can you get penalised for having too many internal links with exact match anchors.
Thanks,
Scott
-
Hi Scott,
Let me be very specific about what we're talking about. To be clear, no you can't get penalized for too much internal exact match anchor text, but you can hurt your rankings.
It's very common to have site-wide internal anchor text on your website, all with the same anchor text, all pointing to the same page - especially if it's in the navigation. For example, SEOmoz has literally 100,000 links pointing to it's tools page with the anchor text "research tools"
That said, it's best to vary your anchor text the best you can, and be careful where you place it. Sitewide anchor text in your footer is probably the least valuable spot (and potentially the most harmful) followed by the sidebar and header. The best anchor text is often editorial links within the main text body, using natural, non-repeating phrases.
Hmmm... now that I read your question again, it probably does look unnatural if every blog post has the same anchor text in it, pointing to your homepage. Best to clean that up.
And check out this latest Whiteboard Friday on internal linking.
Hope this helps. Best of luck with your SEO!
-
Internally linking to the homepage is best practice, if anything.
Penguin related problems arise where there are keyword stuffing issues, or anything else that could be seen as webspam.
As well as looking at your internal link profile, it might also be a good idea to check out your use of keywords on the /main money' keyword!
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Webmaster tools not showing links but Moz OSE is showing links. Why can't I see them in the Google Search Console
Hi, Please see attached photos. I have a website that shows external follow links when performing a search on open site explorer. However, they are not recognised or visible in search console. This is the case for both internal and external links. The internal links are 'no follow' which I am getting developer to rectify. Any ideas why I cant see the 'follow' external links? Thanks in advance to those who help me out. Jesse T7dkL5s T7dkL5s OkQmPL4 3qILHqS
Technical SEO | | jessew0 -
Better to Remove Toxic/Low Quality Links Before Building New High Quality Links?
Recently an SEO audit from a reputable SEO firm identified almost 50% of the incoming links to my site as toxic, 40% suspicious and 5% of good quality. The SEO firm believes it imperative to remove links from the toxic domains. Should I remove toxic links before building new one? Or should we first work on building new links before removing the toxic ones? My site only has 442 subdomains with links pointing to it. I am concerned that there may be a drop in ranking if links from the toxic domains are removed before new quality ones are in place. For a bit of background my site has a MOZ Domain authority of 27, a Moz page authority of 38. It receives about 4,000 unique visitors per month through organic search. About 150 subdomains that link to my site have a Majestic SEO citation flow of zero and a Majestic SEO trust flow of zero. They are pretty low quality. However I don't know if I am better off removing them first or building new quality links before I disavow more than a third of the links to the site. Any ideas? Thanks,
Technical SEO | | Kingalan1
Alan0 -
Link Diversity
With the current updates in the Seo world how critical is link diversity. We are revamping our site and planning to add many new pages to our site and planning to build links to relevant pages with relevant anchor texts keywords. Also we are planning to add relevant H1, H2 and H3 tags with metatag description and content with keyword rich content specific to that page. Any advise
Technical SEO | | INN0 -
Ecommerce website with too many links on page
Hi, I'm working on onsite seo for an ecommerce website and my recent report has shown that I have a high number of pages where there are 'too many links on page'. Does anyone have tips on how to avoid this when we're using mega menus, plenty of navigation for the user and links to products on each page? Thanks
Technical SEO | | Will_Craig1 -
How to find all the links to my site
hi i have been trying to find all the links that i have to my site http://www.clairehegarty.co.uk but i am not having any luck. I have used the open explorer but it is not showing all the links but when i go to my google webmaster page it shows me more pages than it does on the semoz tool. can anyone help me sort this out and find out exactly what links are going into my site many thanks
Technical SEO | | ClaireH-1848860 -
Check large number of links
How can I check a link to see if there are links going to it (internal and external)? How can I check a large number of links to see if there are any links going to them? Thanks!
Technical SEO | | tylerfraser0 -
OSE Link Differential
I have the chrome toolbar installed. In the SERP a site I was looking at had 686 links from 12 domains linking to the root domain. When I checked this site in OSE with filters set to all pages in root domain it shows 65 links from 12 domains. Can anyone explain the difference?
Technical SEO | | waynekolenchuk0 -
How much effect does number of outbound links have on link juice?
I am interested in your thoughts on the effect of number of outbound links (obls) on link juice passed? ie If a page linking to you has a high number of obls, how do you compute the effect of these obls and relative negative effect on linkjuice. In the event that there are three sites on which you have been offered the opportunity of a link Site A PA 30 DA50 Obls on page 10 Site B PA 40 DA50 Obls on page 15 Site C PA 50 DA50 Obls on page 20 How would you appraise each of these prospective page links (ignoring anchor text, relevancy, etc which will be constant) Is there a rule of thumb on how to compare the linkjuice passed from a site relative to its PA and the number of obls? Is it as simple as page with 10 obls passes 10x juice of page with 100 obls?
Technical SEO | | seanmccauley0