Do Local Listings like Yellow Pages and yelp count for backlinks??
-
I am wondering if adding your company with url on a local listing like yellowpages.com, yelp.com, merchantCircle.com, etc. actually counts as a "backlink"? I'm thinking it is not considered a link because I have never seen one listing in Open site explorer, either that, or it is considered a backlink, just not one important enough for open site explorer to show it.
Does anyone know for sure??
-
Depending on how many total backlinks you have coming to your client sites, you may not see the yellow pages one if it is marked with a nofollow showing up in GWT. You may need to dig a little deeper through MajesticSEO or AHREFs to see it. I doubt whether having a free or a paid option should matter. Isn't the link the same either way? Also, have you verified that your client's yellow pages pages with the link have been recently crawled by Google to note that the link has been captured / viewed?
-
Did you yellowpages link take long to show up in your linking root domains? I have a number of clients registered with a yellowpages free listing but none appear in linking domains. Also is yours a paid listing or the free option?
-
Even if they use a nofollow attribute - They are certainly counted as a citation and verification source for local SEO while additionally. The Nofollow vs follow theory is difficult for large directory sites as they have a double edge sword. If they followed every link - then they become spam, if they follow only paid listings then they become a paid link network, so if they no follow everyone they protect Authority and Google/Bing can utilize them as an authority reference point. That being said your website is likely to be crawled more frequently just being on a local directory.
-
Okay, Thanks
-
I suggest installing a mod for your browser that will easily identify nofollowed links for you. These extensions don't necessarily catch redirected links, so you'll need to hover your mouse to see exactly where that link is pointing. If it doesn't simply say the website it's pointed at, it's probably redirected somehow.
Tools here
-
So if you have a link from Yellow Pages and Urban spoon, do you think some are followed and some are not??
-
they are no follow links but still worth having for local seo. They are also free and take little time to setup. Why wouldn't you do it?
-
Yup, they are counted. Yelp won't show up because it uses a redirect but I see merchantcircle, urbanspoon, manta, etc in my GWT links list. OSE is reporting less but i still have a urbanspoon and yellowpages backlink.
-
Many of those listings do provide a link, but it's usually nofollowed or redirected somehow, so that it doesn't pass any juice.
They're still valuable listings to have for their citation value alone. Local Search is critical for any business with a physical location.
I'd recommend using a Local Search product like Localeze, Axiom, ExpressUpdate, or UBL. It's a lot less time consuming than going out there and manually updating all of your Local listings yourself.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
JPG's listed as the Top Pages in Moz
In Moz, under Links, my Top Pages are all .jpg's. Is this unusual? Should I change the names of those jpg's and redirect the jpgs listed on the Top Pages to the html page it can be found on?
Link Building | | Boweb
Like instead of people linking to this page: https://www.freequilt.com/cat-and-the-fiddle.html it looks like from the Top Pages that people are linking directly to this image: https://www.freequilt.com/images/nursery-rhyme-series/cat-and-the-fiddle/moona.jpg
My thoughts are to rename that image so no one is linking to it, and redirect the image to the html page. Would I be hurting my Google ranking any by doing so?1 -
Domain vs. page SEO
Hi I'm new to SEO and trying to optimize one of my pages. However this page that I'm trying to optimize is not the homepage. Does it mean that since I have collected links from other pages to my homepage that the specific page I'm trying to SEO doesn't get any "link juice"? And how could this situation be corrected? Is the only way to get direct links to the page I'm trying to optimize?
Link Building | | agentti0 -
Do Testimonials with backlinks work?
I looked up that testimonials for like, some of our providers, with a backlink back to us, is a legitimate backlink. The thing is they are a provider, not necessarily in the same industry as us. Do testimonial backlinks work?
Link Building | | RafeTLouis0 -
Good or Bad Backlinks
Hi All We are trying to go through all of our backlinks to see which links are good and which are bad. We are using two paid for tools to find our backlinks and sort them out, either good or bad. I have found that both tools have returned links as being good even though the links are not indexed by Google and have no page rank. Also we have found that both tools returns some links as good even though the links are pointing to a 404 page. Any advice on how to proceed would be appreciated.
Link Building | | Palmbourne0 -
Paying for listing rather than a link
Hi If you pay to have a website listed within a web page as it will be beneficial to have it there for both the business and website audience, is this considered a dangerous tactic? The link is relevant to the situation and its not being done simply for a link Thanks in advance
Link Building | | TheZenAgency0 -
How to index Backlinks Fast in Google!
I Made few backlinks with my keyword but they are not getting index and it has been for 15 days. Do you have any idea that will help me out to solve this problem and also to index back links quickly.
Link Building | | rohitdeveloper0 -
How to build backlinks to my Inner-Pages
Hi Mozzers, Can you give me some creative Ideas, which type of backlinks can i use for Innerpages, which type to use on the startup and which later..? THanks
Link Building | | leadsprofi0 -
PR in deeper pages
Hi, I got a question, a main domain from one site that link to me is PR 6 and deeper pages has no PR, i know this occur because the deeper pages are new. I just want to know if this deeper pages give to me a good backlink quality even it has no PR like main domain?
Link Building | | Ex20