Website redesign launch
-
Hello everyone,
I am in the process of having my consulting website redesigned and have a question about how this may impact SEO. I will be using the same URL as I did before, just simply replacing an old website with a new website.
Obviously the URL structure will change slightly since I am changing navigation names. Page titles will also change.
Do I need to do anything special to ensure that all of the pages from the old website are redirected to the new website?
For example, should I do a page level redirect for each page that remains the same? So that the old "services" page is pointed to the new "services" page?
Or can I simply do a redirect at the index page level?
Thank you in advance for any advice!
Best,
Linda
-
Thank you for your patience in explaining it! I really appreciate your time.
-
Exactly! Good luck!
-
Ok, I think I understand. But let me spell it out to make sure.
old site home page = www.mysite.com
new site home page = www.mysite.com
No 301 redirect necessary for this page.
old site services page = www.mysite.com/services
new site services page = www.mysite.com/what-i-offer
301 redirect is necessary for this page from the old "services" page to the new "what-i-offer" page.
Correct?
-
Correct : )
but if you want to move a page within the site you do.
So if you wanted to move www.yoursite.com/page1 to www.yoursite.com/page2
you would need a 301 redirect because you are changing the URL of that page.
-
Ah, I got it. My URL is staying the same, so I do NOT need to do ANY 301 redirects.
Right?
-
Hi Linda, No I am saying if the URL is changing then you should do a 301 redirect. If the URL is staying the same then you will not need any redirects. However, if you have 5 pages that you want to combine, you can 301 redirect all 5 pages to one of the pages. 301 redirect does a few things, as far as the search engine it tells the search engine that the page has moved this also passes most your link juice (page rank) and prevents duplicate content issues.
-
Hi Donnie,
Thanks for your response. So, are you saying that I won't need a redirect from my old home page to my new homepage, but I should create 301 redirects from my old "internal" pages to my new "internal" pages?
If I have old internal pages that I am not replicating on the new site, should I include a redirect for those to the new homepage?
Thank you.
Linda
-
As long as your URL will remain the same you do not need any redirects.
If you have a page www.example.com/contact-us and a page www.example.com/connect-with-us and you are combining them, then you would do a 301 redirect from one page to the new page.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Drop in keyword rankings with a multi-region website
Hi everyone, I know that variations if this question have been asked on this forum and have been answered by Google also. Google's response seems to be clear that "Websites that provide content for different regions and in different languages sometimes create content that is the same or similar but available on different URLs. This is generally not a problem as long as the content is for different users in different countries." This was our approach when launching a new .co.nz website recently to coincide with us opening a new office in Auckland. Our original site is still our .com.au site. We went with a new domain name over a sub directory or sub domain for the reasons in the same Google article. After launching the NZ site in February and steadily growing some rankings, we've noticed in the last week or so a drastic drop in our keyword rankings (and traffic) for no apparent reason. There are no apparent issues in Search Console or with the Moz Site Crawl, so I'm wondering what's going on? I know rankings can fluctuate widely, especially when you're not on page 1 (which we're not) but the sudden and drastic drop did concern me. Currently, our AUS site's content is basically being replicated on the NZ site (e.g. blog posts, about us, company history, etc.). I just wanted to bounce it off you all to see whether you think it could be the "duplicate content" on the NZ site, or could it be something else? I'd really appreciate your input! Cheers, Nathan
Technical SEO | | reichey0 -
How to Handle Website Merge?
We are a law firm and have another law firm merging into ours. Our branding will remain the same, but I am trying to figure out how to best handle their website transition. Should we link it to ours (although their PR & page authority are not significant) or should I map each page to ours with similar content with a redirect? MY main concerns are not damaging our website's SEO by doing something search engine's would frown on and also to try to take advantage of any organic traffic or referral traffic. Or maybe some combination - link homepage with added verbage that attorney is now with our firm and a link and redirect the sub-pages? I look forward to thoughts from anyone who might have experience with this type to issue. Thanks in advance! JulieHow t
Technical SEO | | JulieALS0 -
What is the optimum schema for a Website and how important is it really is for SEO?
Hey everyone,
Technical SEO | | artdivision
As you all probably has seen Google has changed their structure testing tool and alongside that has also changed what is considered as valid and not valid. I have been struggling with this question for quite a while now where opinions are really split. **1. How important is Schema for SEO? **
2. How far should you go Schema'ing your website pages? From the one hand i can see how it can be easier for a BOT to read a code that has proper "road signs" (our schemas markups), on the other hands, Google is already extremely clever is working out what is the header, sidebar or footer as well as review and or a blog posts (especially for those of us who use Wordpress. Would love to know if someone has seen a "Like to Like" show case with schemas and/or have some factual information regarding what should or shouldn't be done when it comes ot Schema. Dan. x1aw0 -
Website being crawled but not indexed any thoughts?
Hi Everyone,
Technical SEO | | Ant71
I created a new website a few weeks ago www.drivingseaford.co.uk , did a little link citation, links from Google+, submitted to webmaster tools etc but its still not getting indexed. Webmaster tools crawl stats page is showing pages being crawled, no errors. But 0 indexed. http://www.drivingseaford.co.uk/robots.txt is showing User-agent: * Disallow: /wp-admin/ Disallow: /wp-includes/ Im a bit stumped as never had this before!!! Any ideas from you lovely people?? Antony0 -
One of my websites has dropped ranking dramatically.
Hi Everyone. I have a website which is: http://goo.gl/0CZjG This used to be on page 1 of google for the main keyword which is "Wedding Favours". but I cannot see the reason why it has really dropped it is on around page 40 now. Can someone maybe point out where I can start to recover this ? Any help or advise is really appreciated.
Technical SEO | | QuattroMedia0 -
Banklink tool says my website is still redirecting, but its not... wtf?
Seomoz banklink tool says that my piercelaw.com website is still redirecting to piercelawnc.com. It was but it certainly isnt doing it anymore.
Technical SEO | | jpierce1270 -
Rebuilding an old website
Since we have a strong website; meaning high traffic, but we got 2 issues 1. the framework of the design is not user friendly. 2. the current platform is really old; therefor it comes up with technical problems daily/ We are worried about our links which will affect in our new design, what would be wise to do? Thanks
Technical SEO | | apexcue0 -
Do you validate you websites?
Do you consider the guidelines from http://validator.w3.org/ when setting up a new website? As far as I know they don't influence rankings ... What is your opinion about that topix?
Technical SEO | | petrakraft0