Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Do misspelled brand queries count as branded keywords?
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Are misspelled brand queries considered branded keywords? I'm trying to segment branded traffic and wasn't sure what to include.
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Thanks for the response! That's a great point about the Google's branded search results. I was inclined to include them but will be doing so for certain now.
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I can't see why they wouldn't.
They should count for Analytics purposes because obviously that person was looking for the company in question, even if they couldn't spell or hit an incorrect key on the keyboard.
Also, Google is returning 7-result pages for queries like "ammazon," "jc peeny," etc. so obviously it knows what the misspellings mean.
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