Freshness Index?
-
Hi, I've been a member for a few months but this is my first entry.
I typically build small portal websites to help attract more customers for small business approx. 5-7 pages and very tightly optimized around one primary keyword and 2 secondaries. These are typically very low competition. I do no link building to speak of. I don't keyword stuff or use poorly written content. I know that may be subjective but I believe the content I am using is genuinely useful to the reader.
What I have noticed recently is the sites get ranked quite well to begin with e.g. anywhere from the bottom half of the first page to page 2-3 and they stick for maybe 2-3 weeks, and the client is very happy, they then just vanish. It's not just the Google dance either these sites don't typically come back at all or when they do they are 100+ I was advised this was due to the freshness index but honestly these sites are hardly newsworthy...just wondering if anyone had any ideas?
Many thanks in advance.
-
It's typical for new websites, i have few case's that new website on low competition keywords rank very well for few weeks and then boom! Can't see them in first 100. Bonus at the start
I would do some basic link building, few directories(only high quality), few links from social network and it should help. This can also help you: http://www.seomoz.org/directories
-
Thanks for your reply William, much appreciated.
I do use Word Press but have the option to remove meta which I always do, so there is no page date identification. Interesting you mention pages as opposed to posts, I will definitely try this, thanks again.
-
Congrats on your first post!
As you titled this post, freshness is indeed very important. I am assuming you are using a CMS like WordPress, and if you are using these articles as 'Posts' then freshness/ranking could vary. However, it might be more worth to have them as 'Pages' instead.
This is just if you are using WordPress.
Overall, my advice is to make sure your articles are static pages with no date identification. But if you plan on always posting fresh content, putting dates on them could be helpful as long as you post often.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Fix Google Index error
I changed my blog URL structure Can Someone please let me how to solve this?
Intermediate & Advanced SEO | | Michael.Leonard0 -
Site not indexed in Google UK
This site was moved to a new host by the client a month back and is still not indexed in Google UK if you search for the site directly. www.loftconversionswestsussex.com Webmaster tools shows that 55 pages have been crawled and no errors have been detected. The client also tried the "Fetch as Google Bot" tactic in GWT as well as running a PPC campaign and the site is still not appearing in Google. Any thoughts please? Cheers, SEO5..
Intermediate & Advanced SEO | | SEO5Team0 -
Certain Product Pages Not Indexing
Hey All, We discovered an issue where new product pages on our site were not getting indexed because a "noindex" tag was inadvertently being added to section when those pages were created. We removed the noindex tag in late April and some of the pages that had not been previously indexed are now showing up, but others are still not getting indexed and I'd appreciate some help on why this could be. Here is an example of a page that was not in the index but is now showing after removal of noindex: http://www.cloud9living.com/san-diego/gaslamp-quarter-food-tour And here is an example of a page that is still not showing in the index: http://www.cloud9living.com/atlanta/race-a-ferrari UPDATE: The above page is now showing after I manually submitted it in WMT. I had previously submitted another page like a month ago and it was still not indexing so I thought the manual submission was a dead end. However, it just so happens that the above URL just had its Page Title and H1 updated to something more specific and less duplicative so I am currently running a test to see if that's the problem with these pages not indexing. Will update this soon. Any suggestions? Thanks!
Intermediate & Advanced SEO | | GManSEO0 -
Google didn't indexed my domain.
I bought *out.com more than 1 year, google bot even don't come, then I put the domain to the domain parking. what can I do? I want google index me.
Intermediate & Advanced SEO | | Yue0 -
URL with a # but no ! being indexed
Given that it contains a #, how come Google is able to index this URL?: http://www.rtl.nl/xl/#/home It was my understanding that Google can't handle # properly unless it's paired with a ! (hash fragment / bang). site:http://www.rtl.nl/xl/#/home returns nothing, but: site:http://www.rtl.nl/xl returns http://www.rtl.nl/xl/#/home in the result set
Intermediate & Advanced SEO | | EdelmanDigital0 -
Best possible linking on site with 100K indexed pages
Hello All, First of all I would like to thank everybody here for sharing such great knowledge with such amazing and heartfelt passion.It really is good to see. Thank you. My story / question: I recently sold a site with more than 100k pages indexed in Google. I was allowed to keep links on the site.These links being actual anchor text links on both the home page as well on the 100k news articles. On top of that, my site syndicates its rss feed (Just links and titles, no content) to this page. However, the new owner made a mess, and now the site could possibly be seen as bad linking to my site. Google tells me within webmasters that this particular site gives me more than 400K backlinks. I have NEVER received one single notice from Google that I have bad links. That first. But, I was worried that this page could have been the reason why MY site tanked as bad as it did. It's the only source linking so massive to me. Just a few days ago, I got in contact with the new site owner. And he has taken my offer to help him 'better' his site. Although getting the site up to date for him is my main purpose, since I am there, I will also put effort in to optimizing the links back to my site. My question: What would be the best to do for my 'most SEO gain' out of this? The site is a news paper type of site, catering for news within the exact niche my site is trying to rank. Difference being, his is a news site, mine is not. It is commercial. Once I fix his site, there will be regular news updates all within the niche we both are in. Regularly as in several times per day. It's news. In the niche. Should I leave my rss feed in the side bars of all the content? Should I leave an achor text link on the sidebar (on all news etc.) If so: there can be just one keyword... 407K pages linking with just 1 kw?? Should I keep it to just one link on the home page? I would love to hear what you guys think. (My domain is from 2001. Like a quality wine. However, still tanked like a submarine.) ALL SEO reports I got here are now Grade A. The site is finally fully optimized. Truly nice to have that confirmation. Now I hope someone will be able to tell me what is best to do, in order to get the most SEO gain out of this for my site. Thank you.
Intermediate & Advanced SEO | | richardo24hr0 -
Webpages look like they have been de-indexed
Hi there, My webpages seem that they have been de-indexed, I have no page rank anymore for my webpages, my homepage which was a PR4, is now saying N/A, plus lots of my rankings have dropped, what check should I been making to identify that this is the case? Kind Regards
Intermediate & Advanced SEO | | Paul780 -
Is blogging enough to keep my site fresh?
I know that one of the things Google looks for is fresh content. My main site is a wordpress site where I have optimized about 12 static pags and I also do blog posts. Assuming I continue to blog, do I need to give my pages a periodic "face lift" or is enough just to keep blogging and add a static page from time to time? Paul
Intermediate & Advanced SEO | | diogenes0