How to keep a URL social equity during a URL structure/name change?

[OlivierChateau]

We are in the process of making significant URL name/structure change to one of our property and we want to keep the social equity (likes, share, +1, tweets) from the old to the new URL. We have been trying many different option without success. We are running our social "button" in an iframe.

Thanks

[OlegKorneitchouk]

Well the social buttons will still keep the link count from the old url (which you set manually when creating the button) and when a user clicks on the link that was shared, they'd be 301ed to the new page.

I don't think there is a way to transfer likes to a new url but this is the cleanest workaround (looks and feels like the social buttons are related to the page they are on but actually reference the old url which redirects to the new one)

Hopefully that's clear haha

[OlivierChateau]

Thanks Oleg we have already implemented what you are describing but this does not answer the question as to how the new URL keeps the FB likes, tweet count from the old URL. It is the same content it has the same tags but a different URL.

[OlegKorneitchouk]

You can manually set the URL to share when creating a fb like, twitter tweet, g+ button. Then set a meta refresh=0 to the new URL (which should let you keep the title of the page - untested so let me know) so visitors would be taken to the new page while the social share still goes to the old url.