Huge drop for main branded keyword
-
The past week the main branded keyword for a site i am working on has dropped from the top three on Google US to page 7! It is still ranking in the top three on Google in other areas. I recently redirected /index.php to / using .htaccess. Could this have caused a problem?
If not, what else could have caused such a huge drop?
-
Can an EMD update remove SERPS for all keywords, or just the exact matches? We recently lost all our foreign language domain serps, roughly on the 4/5th
-
Quite a lot of traffic lands on the listings pages so im reluctant to set them to noindex. There are only approx. 4,000 listings pages. I'm trying to find where these other pages that are being indexed are coming from.
-
If most of your organic search traffic lands on your homepage, you might want to consider setting all the listing pages to noindex. That'll get the duplicate content out of Google's index.
-
The duplicate content is a problem as a lot of teh listings are pulled in via XML from agent sites. I've been trying to find a way to make it all more unique without editing each listing manually.
-
Thanks for this.
What is the best way to find where all of these links are coming from? The only place i can see is the search results page. I have set this 'noindex, follow'. Should i set it to 'noindex, nofollow"?
-
Good point. All those sub-pages (listing pages) have content that is duplicated across multiple other sites, too.
-
I don't think anyone has mentioned this but your number of internal links is borderline nuts. I found about 190,000 internal pages.
If you remove those internal links and Google this:
"www.phuketproperty.com" -site:www.phuketproperty.com
You'll see that your site has 13,000-ish backlinks. Take a look at the highest ranked ones. They're mostly all cheap/low quality inbound links. You don't have a huge backlink profile based on the tremendous size of your site.
To put it in perspective
www.microsoft.com has 688,000 internal links and 28 million incoming links.
www.century21.com has 11 million internal links and almost 50 million incoming links.
www.phuket.com has 5530 internal links and 287,000 incoming links.
Internal links are not usually 10x incoming links. That could be part of it. You have 13,000 not-quality inbound links. And 200k indexed pages.
-
Thanks for your help. It looks like I'll just have to keep doing what i am doing and hope it bounces back quite quickly.
-
Generally speaking, you want to remove bad links while building good, new ones.
-
Before i took over the site the owners had taken on the service of some link building company. The links the company added where just added in to any wiki type site they could find. it seems that they only used four different types of key words when they were doing it. I have managed to remove over 600 of these links and the site was just starting to rank well for a variety of keywords, then all of a sudden this week the site has dropped back for its main keyword.
Do you think the best strategy is to keep removing the bad links? Apparently the site ranked better before these links were built.
-
I was thinking the same thing, you got hit with the EMD update recently especially if it happened this week.
-
Sounds like you got hit by the EMD update: http://searchenginewatch.com/article/2214115/Google-Warns-of-Upcoming-Exact-Match-Domain-Algorithm-Change
-
I doubt a 301 redirect from index.php to / would have done that.
An EMD issue could be the reason, as could an automated penalty (Penguin, Panda, anchor text over-optimization, etc.). If we had your URL and keyword, it would be easier to make specific suggestions.
-
Hi
Can you provide me your keyword which dropped and URL of your site?
I think if index.php contains backlinks and you have 301 redirected then some % of link-juice may be loss but it does not have huge affect as you said. Have you contain EMD?? After EMD algorithm updates by Google it may be possible your domain was affected by this update.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Stop Words and keyword optimization
Ok, so I understand Google doesn't use stopwords (like "a" or "the"). Therefore if I am optimize for a keyword phrase, and say find an opportunity for say: "how to create stuff something" But it actually reads better as (although doesn't sound completely out of place as above) "how to create stuff in something" Which is better for SEO? (ignore usability \ readability in your replies please and assume it reads reasonably either way as that was just an example)
Technical SEO | | TheWebMastercom0 -
Is there anyway to find historical ranking for a specific keyword?
for example - if i want to know who has ranked for the term "seo company" on google for the last 12 months (or there abouts), can it be done? James
Technical SEO | | isntworkdull1 -
Why is Google showing sitelinks for 1 of our keywords, but not the other which is very similar?
For the term "Corazonas Foods" Google displays the sitelinks in the SERP listing. But for the term "Corazonas" it does not. The second term, Corazonas (our brand name), is not a generic term for anything so why wouldn't Google do the same for both terms?
Technical SEO | | getwilder20 -
Choosing a company name to rank for with main keyword in it?
First question is in regard to the relevance of the main keyword in the company name when used in anchor texts for linkbuilding and also on the website on page seo title tags etc.. We used to call our selves "Isle Surfboards" but now call ourselves "Isle Surf & SUP" , sup is an acronym for "stand up paddle boards" as our core biz in now paddleboards If we are trying to target the main keyword of "paddle boards" should we reconsider and call ourselves on the web " Isle Surfboards & Paddle Boards" or "Isle Surf & Paddle" or does it even matter? Then when we link build should we be building links with our new name "Isle Surf & SUP" or just as "Isle Paddle Boards" or does it even matter? Any help out there? bottom line is we want to rank better for the phrase "paddle boards" & "stand up paddle boards" as those are the top keywords. And in closing since both above are the 2 most popular keywords and are very similar "stand up paddle boards" has "paddle boards" in the phrase should all my on page related seo target "stand up paddle boards" phrase since that would have both phrases or "paddle boards" or a combo of both?
Technical SEO | | isle_surf0 -
Rankings of Subdomains vs. Main Domain
Here's a puzzler... Our main domain (www.ides.com) doesn't appear in Google (but does on Bing and other engines). We think this is due to duplicate content which we're fixing. However our website's subdomains continue to appear prominently in SERPs, even on Google - here are some examples: IDES Prospector = prospector.ides.com IDES = support.ides.com Cycolac FR15 = catalog.ides.com Why would Google penalize a main domain and its subdomains?
Technical SEO | | Prospector-Plastics0 -
Blog Ranking NOT home page main website?!
Hi, Our Blog (http://blog.thailand-investigation.com) is ranking for some of our major keywords but not our home page (http://www.thailand-investigation.com)!? Our blog is WordPress and our main website is HTML. It seems like the search engines consider that they are 2 separate websites!? When I check the incoming links to our website, I get also the blog links!!!??? Is it normal? Do I have to build a relation of some kind or write some code saying that it is our Blog... I don't know! I'm not a SEO specialist or even a webmaster. I'm a small business owner and take care on my website. I created by myself but never learned! So, please help! Thanks
Technical SEO | | MichelMauquoi0 -
Rankings Dropped Dramatically
Hi All, I need some advice on this one, one of our websites is performing very badly and I am lost to know why. We migrated from an old website www.myclient.co.uk and re-directed to www.myclient.com. The issue we had was that the old site relied on search results i.e. www.myclient.co.uk/search+villas+in+marbella However most ranked url's were not as tidy as the example above and had lots of characters. Because of this and the fact that all incoming links were to the homepage we do not carry out any 301 re-directs. In some keywords we have increased our rankings but for others we have dropped dramatically. keyword 1 4th Jan position 22 9th Jan position 90 keyword 2 4th jan position 34 9th jan position 89 keyword 3 4th jan position 12 9th jan position 16 (a smaller drop than the others) We do have some top 10s for this domain so I don't think we have been penalised for anything but I am shocked to see such drops in rankings. I have setup the website so that each page targets different keywords and I have checked and they get A grades within SEOmoz. Any advice would be really appreciated, as the client is not too happy at the moment. Many thanks Andy
Technical SEO | | iprosoftware0 -
Hyphens in keywords
Anyone know if hyphens affect the SEO value of keywords? So is: Sandwich-making course Worse than: Sandwich making course I'm talking about in titles and body text. I already know that too many hyphens is a bad idea in URLs and domain names.
Technical SEO | | JacobFunnell0